Software Alternatives, Accelerators & Startups

Google Marketing Platform VS A2X

Compare Google Marketing Platform VS A2X and see what are their differences

Google Marketing Platform logo Google Marketing Platform

Google's unified and improved marketing and analytics tools.

A2X logo A2X

A2X automates ecommerce accounting for Shopify, Amazon, Etsy, Walmart and eBay sellers worldwide. Trusted by hundreds of leading ecommerce accounting firms.
  • Google Marketing Platform Landing page
    Landing page //
    2021-09-26
  • A2X Landing page
    Landing page //
    2023-09-06

Accurate ecommerce accounting, without the fuss

Ecommerce accounting is challenging. It's time you have confidence in the accuracy of your financials. Simplify your bookkeeping, eliminate the guesswork and automate with A2X.

"A2X is the gold standard in ecommerce accounting"

"As thought leaders in ecommerce accounting, we work with the best partners who we can trust to provide automation to manage the complexities of posting income for Amazon & Shopify. We have found that partner in A2X, their solution allows us to provide more value and guidance to our 7 & 8 figure sellers because of the efficiencies gained working with A2X." SCOTT SCHARF, CATCHING CLOUDS

Specially designed for ecommerce businesses

With A2X, it's easier to make sense of your Amazon, Shopify, Walmart, eBay and Etsy financials. It's free to try and you can get set up in minutes.

A2X is the missing piece connecting QuickBooks, Xero and Sage to your e-commerce sales channels, to streamline your back office and unlock opportunities in the e-commerce sector.

A2X

$ Details
paid Free Trial $19.0 / Monthly (For a maximum of 200 orders per month)
Platforms
BigCommerce Shopify Amazon Etsy eBay Walmart Xero QuickBooks Online Intuit

Google Marketing Platform videos

How to Use Google Surveys to Get Consumer Insights

More videos:

  • Review - Webinar: Get to Know All Products Available in the Google Marketing Platform
  • Tutorial - Google Optimize Tutorial 2020 - Conversion Rate Optimization Tests
  • Tutorial - How To Earn Money From Google Opinion Rewards 2020 | Earn Money From Google Surveys 2020
  • Review - Google Optimize Review | Flaunt Digital
  • Tutorial - Google Optimize Tutorial: How to Get Started Quickly

A2X videos

A2X Software for Amazon for QuickBooks is Awesome!

More videos:

  • Review - Tour of A2X - QBO integration with Amazon and Shopify
  • Review - Amazon Accounting Software A2X | The whys and the hows
  • Demo - Meet A2X

Category Popularity

0-100% (relative to Google Marketing Platform and A2X)
Surveys
100 100%
0% 0
eCommerce
0 0%
100% 100
Forms And Surveys
100 100%
0% 0
eCommerce Tools
0 0%
100% 100

User comments

Share your experience with using Google Marketing Platform and A2X. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Google Marketing Platform and A2X

Google Marketing Platform Reviews

Top 10 CRO Tools to Boost Conversions for Free in 2023
Looking for a free testing tool to optimize your conversion? Well, this testing software can integrate with Google Analytics and Google AdWords. Google Optimize comes with 3 main features, including A/B testing, split testing, and multivariate testing (MVT). Using this conversion rate optimization software enables you to measure the performance of your webpage.
Source: aigrow.me
15 Best A/B Testing Tools And Software (2021 List)
Google Optimize is a free A/B testing tool for folks looking to measure site experience and engagement on their website. You might be using Google Analytics on your website, why not integrate Google Optimize with it? All you need to add a single line of code to your existing analytics implementation. That’s it.
3 free tools for Product Managers to improve product adoption
Google Optimize allows you to experiment with a user journey and run A/B tests. You can define your goals, generate variants of your product’s frontend and roll them out independently. The integration with Google Analytics give you an overview on which variant performs best.
Source: medium.com
18 Top A/B Testing Tools Reviewed by CRO Experts
Google Optimize is a completely free A/B and multivariate testing enterprise testing tool. With a visual editor, code editor, and native integration with Google Analytics it is the best tool for companies that are just starting with testing. Many nice-to-have features are still missing, like an image upload feature, but Google continues to roll out enhancements every week....

A2X Reviews

18 Free and Paid Helium 10 Alternatives for 2022
While Helium 10 is only a software suite for Amazon, A2X has tools for multiple e-commerce markets. If you want to expand your e-commerce business beyond Amazon, A2X can give you room to grow.

Social recommendations and mentions

Based on our record, Google Marketing Platform seems to be more popular. It has been mentiond 2 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Google Marketing Platform mentions (2)

  • 6 Ways to Optimize Your Website for Better Conversion Rate
    Google Optimize: This tool assists you in getting a rich solution through A/B testing, website testing & personalization tools for small businesses to help create engaging customer experiences. - Source: dev.to / over 1 year ago
  • Google is deprecating Google Surveys
    That's something else. It's (it was) a marketing product. > Google Surveys is a market research tool that allows you to easily create online surveys in order to make more informed business decisions. Users complete survey questions in order to access high quality content around the web, See https://marketingplatform.google.com/about/surveys/. - Source: Hacker News / over 1 year ago
  • This person just posted an ad that asked them about DLC they planned on buying. Mario Party Superstars was listed with three other games on the Switch that already have DLC. Is this a good sign that we are getting Mario Party Superstars DLC?
    I had assume it was Google itself because I hadn't heard of surveys being part of the AdWords program, but a quick google search showed I was wrong about that. However, I stand by my assessment that the inconsistency between the answers indicate it was an "AI Generated" question. (One option is a named DLC, another is a generic " DLC" answer, and the other two are just the base games' names). Source: over 2 years ago
  • Ad management platform
    But an obvious choice at your level of ad spend would be Google Marketing Platform which covers a wide range of channels: https://marketingplatform.google.com/about/. Source: over 2 years ago
  • Using Randomized, Representative Surveying Data to Model $GME Ownership Among the U.S. Adult Population
    More about Google Consumer Surveying: https://marketingplatform.google.com/about/surveys/. Source: almost 3 years ago

A2X mentions (0)

We have not tracked any mentions of A2X yet. Tracking of A2X recommendations started around Mar 2021.

What are some alternatives?

When comparing Google Marketing Platform and A2X, you can also consider the following products

Survey Monkey - Create and publish online surveys in minutes, and view results graphically and in real time. SurveyMonkey provides free online questionnaire and survey software.

Reviewbox - E-commerce data tool to monitor customer reviews, track online pricing, optimize AMS tools, and more from Amazon, Walmart, and other major online retailers.

Google Forms - Simple web forms from Google.

Teikametrics - Save time. Grow profits. Increase market share. Manage Amazon Sponsored Products campaigns with cutting-edge machine learning technology by Teikametrics. Start your 30-day free trial today!

Qualtrics - Qualtrics is the most trusted research platform, helping brands make crucial business decisions. From surveys to insights to action.

Jungle Scout - Amazon product research made easy.