Software Alternatives, Accelerators & Startups

Google Ad Manager VS Wappalyzer

Compare Google Ad Manager VS Wappalyzer and see what are their differences

Google Ad Manager logo Google Ad Manager

Grow revenue wherever your users are with an integrated ad management platform that surfaces insights for smarter business decisions.

Wappalyzer logo Wappalyzer

Wappalyzer is a technology profilers and leads data provider. Create lists of websites and contacts that use certain technologies.
  • Google Ad Manager Landing page
    Landing page //
    2022-10-02
  • Wappalyzer Landing page
    Landing page //
    2019-02-21

Sell and market more effectively with technographic insights. Wappalyzer tracks over a thousand technologies across websites of millions of companies to help you to identify new prospects and increase your addressable market.

Google Ad Manager features and specs

No features have been listed yet.

Wappalyzer features and specs

  • Lead Generation: Yes

Google Ad Manager videos

Google Ad Manager reporting integration

More videos:

  • Review - Troubleshoot bad ads - Review and Manage Ads in Google Ad Manager- Google Ad Manager course 2020
  • Review - Opportunities And Experiments In Google Ad Manager

Wappalyzer videos

Webmaster Tool Review: Wappalyzer

More videos:

  • Review - wappalyzer Tool Review
  • Review - Wappalyzer | Best Information Gathering Browser Extension? | HackCert

Category Popularity

0-100% (relative to Google Ad Manager and Wappalyzer)
Ad Networks
100 100%
0% 0
Market Research
0 0%
100% 100
Advertising
100 100%
0% 0
Lead Management
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Google Ad Manager and Wappalyzer

Google Ad Manager Reviews

We have no reviews of Google Ad Manager yet.
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Wappalyzer Reviews

15 Best BuiltWith Alternatives 2022
Data from Wappalyzer is often sourced from browser extensions and in-house crawlers. This only means it has more sample size to track live websites and measure traffic. This method helps you scan pages that crawlers cannot reach such as sections behind a login, checkouts, and shopping carts.
112 Best Chrome Extensions You Should Try (2021 List)
I once said, “how someone can create such an outstanding website” after seeing a site. I wanted to know the framework they had used. I was curious. I used Wappalyzer, and it revealed their CMS type, marketing tools, analytics, CDN, and payment processors. In short, Wappalyzer helps you find out the web technologies used on websites.

Social recommendations and mentions

Wappalyzer might be a bit more popular than Google Ad Manager. We know about 4 links to it since March 2021 and only 3 links to Google Ad Manager. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Google Ad Manager mentions (3)

  • (need tool) How to better sell ad spaces to my direct ad customers?
    I read somewhere that Google Ad Manager can solve my Problems. Is that true? Can someone send me a link of their documentation where they show this feature? Because I don't understand really Google Ad Manager, I saw their website https://admanager.google.com/home/ but it feels like AdSense, just for businesses who have more ad space with different interest groups and so on with better ad network Management or... Source: over 2 years ago
  • 15 Million page views but rejected from GAM
    Thanks for that info! Yes, I filled out a form at https://admanager.google.com/home/ and that's when this Google person reached out to us. Source: about 3 years ago
  • 15 Million page views but rejected from GAM
    You sure you just signed up at https://admanager.google.com/home/ ? Just register an Adsense account, then a free GAM account and you should be good to go. Source: about 3 years ago

Wappalyzer mentions (4)

  • What language or libraries is this website built with?
    I want to replicate something like this. I've tried https://whatcms.org https://bundlescanner.com https://builtwith.com https://wappalyzer.com to learn. It looks like Jquery Ui to me. Can someone help me please? Source: 12 months ago
  • Someone can tell what site the owner used to make this site pls? I put some photos of the website, there are no writings down like shopify or something else
    You can use https://wappalyzer.com to check what technology the website use. Source: over 1 year ago
  • Portfolio Ideas - An open-source repository for inspiration
    The next and final thing to add is the tech stack of the portfolio website. You can use wappalyzer, or any other service you know to detect the stack. - Source: dev.to / about 2 years ago
  • Adnetwork trouble
    For the prospecting, I've been playing around with it for a few days but it can definitely improve. Im targeting about 40-70k monthly visitors and for reaching them I use wappalyzer.com and target adsense users with mid level traffic according to them + I use sales nav to scrape the leads of people who have travel writer or food writer on their linkedin bio but the down side of that is you cant tell how big they are. Source: almost 3 years ago

What are some alternatives?

When comparing Google Ad Manager and Wappalyzer, you can also consider the following products

AdSense - Earn money with website monetization from Google AdSense. We'll optimize your ad sizes to give them more chance to be seen and clicked.

BuiltWith - Find out the technology behind websites

OpenX - Ad technology platform available as a hosted service or as an open source download.

WhatRuns - Extension that helps you identify technologies used on any website at the click of a button.

AdMob - Earn more from your mobile apps using in-app ads to generate revenue, gain actionable insights, and grow your app with easy-to-use tools.

PublicWWW - source code search engine