Software Alternatives, Accelerators & Startups

FreshBooks VS Ocamba

Compare FreshBooks VS Ocamba and see what are their differences

FreshBooks logo FreshBooks

The ideal accounting software for small business owners.
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Ocamba logo Ocamba

An all-in-one marketing solution designed to help you increase your revenue with push notifications, web & mobile analytics, and ad exchange technology.
  • FreshBooks Landing page
    Landing page //
    2021-11-01
  • Ocamba Hood Reports designer
    Hood Reports designer //
    2024-05-13
  • Ocamba Hood tags manager
    Hood tags manager //
    2024-05-13
  • Ocamba Scheduled tasks
    Scheduled tasks //
    2024-05-13
  • Ocamba Hood message templates
    Hood message templates //
    2024-05-13
  • Ocamba Hood audience segments
    Hood audience segments //
    2024-05-13
  • Ocamba Adex reports designer
    Adex reports designer //
    2024-05-13
  • Ocamba Adex external demand
    Adex external demand //
    2024-05-13
  • Ocamba Adex conversion manager
    Adex conversion manager //
    2024-05-13
  • Ocamba Adex campaign manager
    Adex campaign manager //
    2024-05-13
  • Ocamba Adex bidding
    Adex bidding //
    2024-05-13
  • Ocamba Adex zones
    Adex zones //
    2024-05-14

Ocamba Marketeer is a comprehensive suite of enterprise management solutions, currently featuring 2 apps - Hood Engage and Adex.

It is designed for publishers, advertisers, e-commerce owners, affiliates, and any other professionals aiming to expand their business through push notifications and ad exchange technologies.

The Hood Engage app leverages web and mobile user behavior analytics to deliver targeted push notifications, and therefore, it helps increase customer engagement, improve user retention, and generate relevant leads.

The Adex app plays a crucial role in optimizing pricing for buying and selling ad inventory via RTB or local ad serving, monetizing push notifications, and increasing the efficiency of your ad inventory management.

With Ocamba, you can access all these features on a single platform without needing to pay for multiple tools.

Additionally, it allows you to enjoy a dedicated account manager, 1-on-1 onboarding, and customer support.

To discover more about Ocamba, visit our website at ocamba.com, and sign up for a personalized, live demo with our experts.

FreshBooks

$ Details
paid Free Trial $15.0 / Monthly (5 Billable Clients)
Release Date
2003 January
Startup details
Country
Canada
State
Ontario
City
Toronto
Founder(s)
Michael McDerment
Employees
250 - 499

FreshBooks features and specs

No features have been listed yet.

Ocamba features and specs

  • Reports designer: A drag&drop reports designer with 100+ measures and dimensions to make informed decisions.
  • Tag manager (Hood): Set up & adjust tags in real-time as users interact with your service.
  • Audience segments (Hood): Create user groups based on their characteristics & behavior with 13 segmentation options for more targeted push campaigns.
  • Message templates (Hood): Design & preview your creatives directly in the app to save time and streamline the entire process.
  • Scheduled tasks: Automate deliveries to adjust to user time zones, ensure consistent scheduling each week, day, or hour, set quiet hours, and schedule deliveries within specific time frames, and much more.
  • Member management: Manage team members’ access to sensitive information and critical functions, and track their actions on the platform.
  • A/B testing (Adex): Test different versions of your marketing strategy to make more informed choices.
  • Zones (Adex): Choose the ad placement that fits your strategy the best - Display, Native, Widget, Banner, Smartlink, Push.
  • External demand (Adex) : Access 400+ trusted Ad Networks.
  • Bidding (Adex): Determine how you want your ad inventory to be purchased and how ads are served to users.
  • Conversions manager (Adex): Understand ad performance, analyze which ads drive conversions, and refine your bidding strategies.

FreshBooks videos

FreshBooks Review and Pricing for 2019

More videos:

  • Review - Freshbooks Review: Pros, Cons, and Alternatives
  • Review - FreshBooks Review and Getting Started
  • Review - Freshbooks Review (in 2020)
  • Review - Freshbooks Review - What I think after 2 years of using Freshbooks
  • Review - QuickBooks vs FreshBooks (in 2021)
  • Review - Freshbooks Review (Why I left 🤦 and came Back 😃 in 2022)
  • Review - QuickBooks vs FreshBooks - Which One Is Winner? (2022)

Ocamba videos

How to schedule tasks on Ocamba?

More videos:

  • Tutorial - How to track and analyze analytics on Ocamba?

Category Popularity

0-100% (relative to FreshBooks and Ocamba)
Accounting
100 100%
0% 0
Push Notifications
0 0%
100% 100
Bookkeeping
100 100%
0% 0
Mobile Push Messaging
0 0%
100% 100

Questions and Answers

As answered by people managing FreshBooks and Ocamba.

Why should a person choose your product over its competitors?

Ocamba's answer:

Cost-Effectiveness: Ocamba combines multiple apps within a single platform, eliminating the need for separate tools.

High Performance: Ocamba’s Adex app supports a high volume of transactions per second with minimal latency, ensuring real-time campaign management even under heavy demand.

Advanced Targeting and Personalization: Adex offers dynamic ad placements and precise targeting using 100+ metrics, while Hood increases customer engagement with multi-channel messaging and push notification personalization.

User-Friendly Reporting: Both Hood and Adex feature intuitive reporting systems that simplify data analysis and decision-making for marketers.

How would you describe your primary audience?

Ocamba's answer:

Publishers, advertisers, marketing agencies, e-commerce owners, affiliates, or any other professional who wants to increase their revenue using push and ad exchange technologies.

Who are some of the biggest customers of your product?

Ocamba's answer:

  • Taboola
  • Coinis
  • MonadPlug
  • Has Traffic
  • Kraft&Digital
  • BOLD Int Group
  • Jagger Brand

User comments

Share your experience with using FreshBooks and Ocamba. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare FreshBooks and Ocamba

FreshBooks Reviews

Top 9 NetSuite Alternative Software for Professional Services
Like Xero and QuickBooks, FreshBooks can be a good alternative to NetSuite for users looking for essential financial features. It’s an affordable option for streamlining financial processes and client billing. However, a notable downside frequently mentioned in reviews is issues with customer support, especially response times.
Source: productive.io
5 Best Alternatives to QuickBooks Accounting Software
FreshBooks has three pricing plans with monthly charges ranging from $15 to $55, depending on the number of clients and required features. It also features a custom plan for large businesses. The company periodically offers discount promotions as well, availing its pricing tiers for up to 50% off the nominal cost. FreshBooks’s costs and plans are quite similar to those of...
The 8 Best QuickBooks Alternatives for Small Businesses
FreshBooks requires little in the way of setup, so you can be up and running in minutes. It is best suited for freelancers and sole proprietors. FreshBooks offers a self-employed plan, along with a teams plan for small businesses with multiple users. As an added bonus, FreshBooks includes a highly intuitive interface that even computer novices will be comfortable with.
Source: www.fool.com
7 Best QuickBooks Alternatives for Small Businesses
If you’re worried about getting stuck on an issue with the software and having to wade through pages of online FAQs to try to solve the problem yourself, don’t be. FreshBooks has excellent customer-service associates who respond quickly to your questions, often replying to emails within 90 minutes and to phone calls within three rings.
Source: www.fundera.com
20 best accounting software tools
If you’re looking for a free alternative to the more expensive accounting tools such as QuickBooks and FreshBooks, you can try Wave Accounting – you’ll get a cost-effective invoicing and accounting app that allows card processing and handling payroll.
Source: clockify.me

Ocamba Reviews

We have no reviews of Ocamba yet.
Be the first one to post

Social recommendations and mentions

Based on our record, FreshBooks seems to be more popular. It has been mentiond 3 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

FreshBooks mentions (3)

  • How do your employees/subcontractors track time?
    Do you want to tie contractor's logged time to specific clients and projects? I was using a PHP application installed on my own server for years and the developer seems to have all but abandoned it so I've been looking for alternatives. I'm currently testing out Freshbooks and after about a month using it, here are my observations:. Source: over 1 year ago
  • How to bill your clients?
    Take a look at dubsado.com and freshbooks.com for ideas. Source: over 1 year ago
  • Good time tracking/invoice software
    Maybe try freshbooks.com, been using them with a company we do business with and hasn't let me down. Also looks like they have time tracking software. Source: almost 3 years ago

Ocamba mentions (0)

We have not tracked any mentions of Ocamba yet. Tracking of Ocamba recommendations started around Apr 2024.

What are some alternatives?

When comparing FreshBooks and Ocamba, you can also consider the following products

Xero - Xero is online accounting for your small business.

OneSignal - Customer engagement platform used by over 1 million developers and marketers; the fastest and most reliable way to send mobile and web push notifications, in-app messages, emails, and SMS.

QuickBooks - Business runs better with QuickBooks, the #1 accounting solution for small business.

Braze - Braze is an engagement platform that empowers growth by helping marketing teams to build customer loyalty through mobile, omni channel customer experiences.

Zoho Books - Smart Accounting for Growing Business

Airship - Mobile marketing solutions across all major mobile platforms.