Software Alternatives & Reviews

ExactTarget VS Eloqua

Compare ExactTarget VS Eloqua and see what are their differences

ExactTarget logo ExactTarget

ExactTarget is a Sales Software designed to help businesses build and manage their 1:1 customer journey.

Eloqua logo Eloqua

Eloqua is a marketing automation and revenue performance management platform. Develop marketing campaigns with simple segmenting and filtering features. Track revenue down the marketing funnel to drive insights.
  • ExactTarget Landing page
    Landing page //
    2020-01-08
  • Eloqua Landing page
    Landing page //
    2022-10-09

ExactTarget videos

ExactTarget Engages Marketing Decision Makers with LinkedIn Content Ads

Eloqua videos

Eloqua Product Overview

More videos:

  • Review - Oracle Eloqua - My Eloqua Overview
  • Review - 4Thought Marketing's Health Check For Eloqua Overview

Category Popularity

0-100% (relative to ExactTarget and Eloqua)
Email Marketing
32 32%
68% 68
Marketing Automation
30 30%
70% 70
Email Marketing Platforms
CRM
21 21%
79% 79

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare ExactTarget and Eloqua

ExactTarget Reviews

The Best Email Marketing, Sales Prospecting, and Email Automation Software
ExactTarget was acquired by Salesforce for 2.5 billion in 2013. It’s now part of the Salesforce Marketing Cloud. This makes it a rather upmarket product now. It’s best for medium and large businesses trying to scale email marketing automation and even send push notifications and SMS.

Eloqua Reviews

The 36 Best Marketing Automation Tools to Use in 2020
As one of the most expensive tools on this list, it’s unlikely that Eloqua is going to be the first choice for your SaaS. Eloqua is primarily used by Enterprise level companies with more than 1,000 employees.
Source: encharge.io

What are some alternatives?

When comparing ExactTarget and Eloqua, you can also consider the following products

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Marketo - Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

Pardot - Salesforce B2B marketing automation

MailChimp - MailChimp is the best way to design, send, and share email newsletters.

Salesforce - CRM software solutions and enterprise cloud computing from salesforce.com, the leader in CRM and platform as a service.

Act-On - Act-On is a marketing automation software platform with email marketing, lead nurturing, lead scoring, CRM integration, social media & tracking tools