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ExactTarget VS Act-On

Compare ExactTarget VS Act-On and see what are their differences

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Contents:
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  2. » Videos
  3. » Reviews
  4. » Alternatives

ExactTarget logo ExactTarget

ExactTarget is a Sales Software designed to help businesses build and manage their 1:1 customer journey.

Act-On logo Act-On

Act-On is a marketing automation software platform with email marketing, lead nurturing, lead scoring, CRM integration, social media & tracking tools
  • ExactTarget Landing page
    Landing page //
    2020-01-08
  • Act-On Landing page
    Landing page //
    2023-10-06

  www.act-on.comSoftware by Act-On

ExactTarget videos

+ Add

ExactTarget Engages Marketing Decision Makers with LinkedIn Content Ads

Act-On videos

+ Add

Act-On Review: Easy to use, but not our top choice

More videos:

  • Review - Act-On Marketing Automation Platform Review
  • Review - Act-on Review - Marketing automation software review

Category Popularity

0-100% (relative to ExactTarget and Act-On)

ExactTarget

Act-On

Email Marketing
57 57%
Email Marketing
43% 43
Marketing Automation
53 53%
Marketing Automation
47% 47
Email Marketing Platforms
65 65%
Email Marketing Platforms
35% 35
CRM
40 40%
CRM
60% 60

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare ExactTarget and Act-On

ExactTarget Reviews

The Best Email Marketing, Sales Prospecting, and Email Automation Software
ExactTarget was acquired by Salesforce for 2.5 billion in 2013. It’s now part of the Salesforce Marketing Cloud. This makes it a rather upmarket product now. It’s best for medium and large businesses trying to scale email marketing automation and even send push notifications and SMS.
Source: www.growthmarketingpro.com

Act-On Reviews

We have no reviews of Act-On yet.
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What are some alternatives?

When comparing ExactTarget and Act-On, you can also consider the following products

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Pardot - Salesforce B2B marketing automation

MailChimp - MailChimp is the best way to design, send, and share email newsletters.

Marketo - Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

BlueVenn - BlueVenn is a customer journey, analytics and single customer view platform.

Eloqua - Eloqua is a marketing automation and revenue performance management platform. Develop marketing campaigns with simple segmenting and filtering features. Track revenue down the marketing funnel to drive insights.

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