EthOS is a mobile ethnography and qualitative research platform that allows companies to easily collect and analyze contextually rich data from their customers as they go about their everyday lives. Picture and video-based tasks allow you to be in-the-moment with participants, and live chat functionality helps you derive deeper understanding through real-time probing. Easily analyze and organize participant entries on Ethos’s intuitive dashboard. Out of the box reports, along with automated transcriptions, sentiment, and tone analysis help you uncover themes and insight more efficiently. EthOS is a simple to use DIY tool, but our team of researchers are available to offer a helping hand or take on full-service projects.
Apart from the survey-building, I have been using Qualaroo because it offers tons of different channels to deploy your surveys, and you can collect feedback from your users no matter where they are. There are also plenty of integration options to make the most out of the survey data.
We wanted to collect feedback from the leaving customers, so we used surveys and triggers to show our pop-up as the visitors were about to leave the website. Through the branching logic, we were able to redirect some of the visitors to the right pages and stop them from leaving. The tool was handy, and I would recommend it.
Using Qualaroo, we have been able to quickly gauge the mood of our customers by deploying NPS surveys on our website. Users never mind filling out these NPS surveys regularly because they literally take just a click.
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