Entriwise VS Marketo

Entriwise is a cloud-based software solution designed for e-commerce businesses. It seamlessly integrates e-commerce platforms like Amazon, Walmart, Shopify, eBay with accounting software, such as NetSuite and QuickBooks. The integration ensures that financial and inventory information related to e-commerce transactions is always up to date.

Entriwise offers both daily and real-time processing of a wide variety of e-commerce transactions. These transactions are directly converted into accounting documents for NetSuite, QuickBooks Desktop Enterprise, and QuickBooks Online, eliminating the need for manual journal entries.

The software handles not just orders, but fees, refunds, refunded fees, reimbursements, inventory adjustments, and more. Entriwise features a unique reconciliation algorithm that prevents the creation of duplicate accounting entries. This applies to both individual transactions and daily summary imports, ensuring 100% accuracy in data imports.

For Amazon sellers, Entriwise also provides product profitability analytics. It analyzes profitability on an individual SKU basis, taking into account actual FIFO COGS, Amazon fees paid, and per product advertising expenses.

Since its inception in 2016, Entriwise has assisted over 1,300 businesses in the US, Canada, UK, and other countries. It processes over 50 million transactions and more than 500,000 SKUs annually.