Software Alternatives & Reviews

Eloqua VS ExactTarget

Compare Eloqua VS ExactTarget and see what are their differences

Eloqua logo Eloqua

Eloqua is a marketing automation and revenue performance management platform. Develop marketing campaigns with simple segmenting and filtering features. Track revenue down the marketing funnel to drive insights.

ExactTarget logo ExactTarget

ExactTarget is a Sales Software designed to help businesses build and manage their 1:1 customer journey.
  • Eloqua Landing page
    Landing page //
    2022-10-09
  • ExactTarget Landing page
    Landing page //
    2020-01-08

Eloqua videos

Eloqua Product Overview

More videos:

  • Review - Oracle Eloqua - My Eloqua Overview
  • Review - 4Thought Marketing's Health Check For Eloqua Overview

ExactTarget videos

ExactTarget Engages Marketing Decision Makers with LinkedIn Content Ads

Category Popularity

0-100% (relative to Eloqua and ExactTarget)
Marketing Automation
69 69%
31% 31
Email Marketing
67 67%
33% 33
Email Marketing Platforms
CRM
79 79%
21% 21

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Eloqua and ExactTarget

Eloqua Reviews

The 36 Best Marketing Automation Tools to Use in 2020
As one of the most expensive tools on this list, it’s unlikely that Eloqua is going to be the first choice for your SaaS. Eloqua is primarily used by Enterprise level companies with more than 1,000 employees.
Source: encharge.io

ExactTarget Reviews

The Best Email Marketing, Sales Prospecting, and Email Automation Software
ExactTarget was acquired by Salesforce for 2.5 billion in 2013. It’s now part of the Salesforce Marketing Cloud. This makes it a rather upmarket product now. It’s best for medium and large businesses trying to scale email marketing automation and even send push notifications and SMS.

What are some alternatives?

When comparing Eloqua and ExactTarget, you can also consider the following products

Marketo - Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Pardot - Salesforce B2B marketing automation

MailChimp - MailChimp is the best way to design, send, and share email newsletters.

Salesforce - CRM software solutions and enterprise cloud computing from salesforce.com, the leader in CRM and platform as a service.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.