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EasyEcom VS Google Marketing Platform

Compare EasyEcom VS Google Marketing Platform and see what are their differences

Agiliron
Omni-Channel SaaS Solution Suite for Retail, Wholesale & eCommerce businesses featured
Note: These products don't have any matching categories. If you think this is a mistake, please edit the details of one of the products and suggest appropriate categories.
Contents:
  1. » Base Details
  2. » Videos
  3. » Reviews
  4. » Alternatives

EasyEcom logo EasyEcom

EasyEcom is an omnichannel Inventory Management & Reconciliation solution for eCommerce businesses.

Google Marketing Platform logo Google Marketing Platform

Google's unified and improved marketing and analytics tools.
  • EasyEcom Landing page
    Landing page //
    2022-12-22

EasyEcom helps brands accelerate their digital growth with end-to-end management for inventory, warehousing, payment reconciliation, order management for B2B eCommerce. EasyEcom Provide following Value Add- EasyEcom: Omnichannel Order Processing & Centralized Inventory Management. Inventory Procurement through purchase order management and SKU management. State-of-art warehouse management system to manage order routing, splitting, inventory across multiple warehouse locations with advanced shipping rules. Track and prevent losses of unpaid orders, extra shipping charges, wrong deductions with Automated & accurate payment reconciliation. Accounting automation with auto synchronization with ERP and Tax. Advance reporting and analytics around customers and their buying patterns to identify growth opportunities.

  • Google Marketing Platform Landing page
    Landing page //
    2021-09-26

EasyEcom

Website
easyecom.io
Pricing URL
Official EasyEcom Pricing
$ Details
paid Free Trial $0.49 (No monthly fees. $0.49 (USD) per order.)
Platforms
Browser Windows Web Android Google Chrome Firefox Safari iPhone Internet Explorer BigCommerce Shopify Amazon
Release Date
2014 June
Edit details

Google Marketing Platform

Website
marketingplatform.google.com
Pricing URL
-
$ Details
-
Platforms
-
Release Date
-
Edit details

EasyEcom features and specs

  • Multi-Channel Management
    EasyEcom allows businesses to manage multiple sales channels from a single platform, simplifying inventory and order management across different e-commerce platforms and marketplaces.
  • Automated Inventory Updates
    The platform provides real-time inventory updates, reducing the risk of overselling and stockouts by automatically synchronizing inventory across all connected sales channels.
  • Comprehensive Reporting Tools
    EasyEcom offers detailed analytical reports and dashboards that help businesses track sales performance, inventory levels, and other key metrics to make informed business decisions.
  • Advanced Integrations
    Supports a wide range of integrations with popular platforms like Shopify, Amazon, eBay, and others, allowing for seamless integration into existing workflows.
  • User-Friendly Interface
    The platform has an intuitive and easy-to-navigate interface, making it accessible even to users who may not be technically inclined.

Possible disadvantages of EasyEcom

  • Cost
    The pricing can be on the higher side for small businesses or startups, making it less accessible to businesses with limited budgets.
  • Customization Limitations
    Some users may find the customization options lacking, making it difficult to tailor the platform to fit specific business processes or needs.
  • Learning Curve
    Despite its user-friendly design, the sophisticated features and functions may present a steep learning curve for some users at the beginning.
  • Support Response Times
    There have been reports of slower response times from customer support, which can be a drawback for businesses needing immediate assistance.
  • Integration Complexity
    While the platform integrates with many systems, setting up and managing these integrations may require technical expertise, posing a challenge for less tech-savvy users.

Google Marketing Platform features and specs

  • Integration with Google Ecosystem
    Seamlessly works with other Google services like Google Ads, Google Analytics, and YouTube, providing a unified platform for comprehensive digital marketing efforts.
  • Data-Driven Insights
    Offers robust analytics and reporting tools, enabling marketers to make informed decisions based on real-time data and performance metrics.
  • User-Friendly Interface
    Includes a well-designed and intuitive user interface that makes it easy for marketers of all levels to navigate and utilize its features effectively.
  • Campaign Management
    Facilitates efficient campaign management with tools for planning, executing, and monitoring marketing activities across multiple channels.
  • Scalability
    Designed to cater to businesses of all sizes, from small startups to large enterprises, enabling growth and scalability.

Possible disadvantages of Google Marketing Platform

  • Cost
    Can be expensive for small businesses, especially when you start adding premium features and services.
  • Steep Learning Curve
    While the interface is user-friendly, mastering all the features and effectively utilizing the full potential of the platform may require significant time and training.
  • Complexity
    With its vast array of tools and functionalities, the platform can become quite complex, which might overwhelm some users.
  • Privacy Concerns
    Being a Google product, there are ongoing concerns about data privacy and how user data is handled and utilized.
  • Limited Support
    Some users have reported that customer support can be limited or slow, which can be problematic if issues arise that need quick resolution.

EasyEcom videos

+ Add

Make Your Ecommerce Business easy With EasyEcom

Google Marketing Platform videos

+ Add

Webinar: Get to Know All Products Available in the Google Marketing Platform

More videos:

  • Tutorial - How to Use Google Surveys to Get Consumer Insights
  • Tutorial - Google Optimize Tutorial 2020 - Conversion Rate Optimization Tests
  • Review - Google Optimize Review | Flaunt Digital
  • Tutorial - How To Earn Money From Google Opinion Rewards 2020 | Earn Money From Google Surveys 2020
  • Tutorial - Google Optimize Tutorial: How to Get Started Quickly

Category Popularity

0-100% (relative to EasyEcom and Google Marketing Platform)

EasyEcom

Google Marketing Platform

Conversion Optimization
100 100%
Conversion Optimization
0% 0
Surveys
0 0%
Surveys
100% 100
A/B Testing
100 100%
A/B Testing
0% 0
Forms And Surveys
0 0%
Forms And Surveys
100% 100

User comments

Share your experience with using EasyEcom and Google Marketing Platform. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare EasyEcom and Google Marketing Platform

EasyEcom Reviews

We have no reviews of EasyEcom yet.
Be the first one to post

Google Marketing Platform Reviews

Top 10 CRO Tools to Boost Conversions for Free in 2023
Looking for a free testing tool to optimize your conversion? Well, this testing software can integrate with Google Analytics and Google AdWords. Google Optimize comes with 3 main features, including A/B testing, split testing, and multivariate testing (MVT). Using this conversion rate optimization software enables you to measure the performance of your webpage.
Source: aigrow.me
15 Best A/B Testing Tools And Software (2021 List)
Google Optimize is a free A/B testing tool for folks looking to measure site experience and engagement on their website. You might be using Google Analytics on your website, why not integrate Google Optimize with it? All you need to add a single line of code to your existing analytics implementation. That’s it.
Source: www.einsstark.tech
3 free tools for Product Managers to improve product adoption
Google Optimize allows you to experiment with a user journey and run A/B tests. You can define your goals, generate variants of your product’s frontend and roll them out independently. The integration with Google Analytics give you an overview on which variant performs best.
Source: medium.com
18 Top A/B Testing Tools Reviewed by CRO Experts
“Google Optimize is a completely free A/B and multivariate testing enterprise testing tool. With a visual editor, code editor, and native integration with Google Analytics it is the best tool for companies that are just starting with testing. Many nice-to-have features are still missing, like an image upload feature, but Google continues to roll out enhancements every week....
Source: conversionxl.com

Social recommendations and mentions

Based on our record, Google Marketing Platform seems to be more popular. It has been mentiond 2 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

EasyEcom mentions (0)

We have not tracked any mentions of EasyEcom yet. Tracking of EasyEcom recommendations started around Mar 2021.

Google Marketing Platform mentions (2)

  • 6 Ways to Optimize Your Website for Better Conversion Rate
    Google Optimize: This tool assists you in getting a rich solution through A/B testing, website testing & personalization tools for small businesses to help create engaging customer experiences. - Source: dev.to / over 2 years ago
  • Google is deprecating Google Surveys
    That's something else. It's (it was) a marketing product. > Google Surveys is a market research tool that allows you to easily create online surveys in order to make more informed business decisions. Users complete survey questions in order to access high quality content around the web, See https://marketingplatform.google.com/about/surveys/. - Source: Hacker News / over 2 years ago
  • This person just posted an ad that asked them about DLC they planned on buying. Mario Party Superstars was listed with three other games on the Switch that already have DLC. Is this a good sign that we are getting Mario Party Superstars DLC?
    I had assume it was Google itself because I hadn't heard of surveys being part of the AdWords program, but a quick google search showed I was wrong about that. However, I stand by my assessment that the inconsistency between the answers indicate it was an "AI Generated" question. (One option is a named DLC, another is a generic " DLC" answer, and the other two are just the base games' names). Source: about 3 years ago
  • Ad management platform
    But an obvious choice at your level of ad spend would be Google Marketing Platform which covers a wide range of channels: https://marketingplatform.google.com/about/. Source: over 3 years ago
  • Using Randomized, Representative Surveying Data to Model $GME Ownership Among the U.S. Adult Population
    More about Google Consumer Surveying: https://marketingplatform.google.com/about/surveys/. Source: almost 4 years ago

What are some alternatives?

When comparing EasyEcom and Google Marketing Platform, you can also consider the following products

VWO - Use VWO to tweak, optimize & personalize your website with minimal IT help.

Survey Monkey - Create and publish online surveys in minutes, and view results graphically and in real time. SurveyMonkey provides free online questionnaire and survey software.

SplitMetrics - SplitMetrics is the A/B testing platform for App Store and Google Play page to discover the most converting icons, screenshots, video, etc.

Google Forms - Simple web forms from Google.

Webtrends Optimize - Webtrends Optimize - a powerful, enterprise-grade Testing and Personalisation platform. AB, MVT & Server-side Testing, Product Recommendations & much more.

Qualtrics - Qualtrics is the most trusted research platform, helping brands make crucial business decisions. From surveys to insights to action.

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