Software Alternatives, Accelerators & Startups

Demografy VS Marketo

Compare Demografy VS Marketo and see what are their differences

Demografy logo Demografy

Demografy is a SaaS platform that uses AI to predict customer demographics from names. It provides full coverage, accuracy estimate before purchase and work with even masked names enabling privacy and GDPR-compliance.

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.
  • Demografy Landing page
    Landing page //
    2023-08-01

Demografy is a consumer-friendly data marketing platform that uses AI to predict customer demographics from names.

Advantages

  • Industry-leading up-to 100% coverage of lists
  • Accuracy estimate before purchase
  • Works with only first names or masked last names enabling privacy and GDPR-compliance

Use cases

  • Actionable analytics about your customers to get demographic insights
  • Appending missing demographic data to your records for customer segmentation and targeted marketing campaigns
  • Enhanced personalization knowing you customer better

Unlike traditional solutions, you don’t need to know and disclose your customer or prospect addresses, emails or other sensitive information. You can provide even masked last names keeping personal data in-house. This makes Demografy privacy by design and enables you to get 100% coverage of even incomplete lists since all you need to know is names.

  • Marketo Landing page
    Landing page //
    2023-07-17

Demografy features and specs

  • Analytics: Yes
  • Data appending: Yes
  • Data Import/Export: Yes
  • Data extraction: Yes

Marketo features and specs

No features have been listed yet.

Demografy videos

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Marketo videos

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Category Popularity

0-100% (relative to Demografy and Marketo)
Customer Data Enrichment
100 100%
0% 0
Email Marketing
0 0%
100% 100
AI
100 100%
0% 0
Marketing Automation
4 4%
96% 96

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Demografy and Marketo

Demografy Reviews

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Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.

What are some alternatives?

When comparing Demografy and Marketo, you can also consider the following products

Sirdata - Sirdata offers audience data enabling publishers to provide targeted and relevant advertisements to their consumers.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Dataline - Dataline offers comprehensive consumer database solutions.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

DTScout - DTScout provides global behavioural and demographic audience data.

Pardot - Salesforce B2B marketing automation