Software Alternatives, Accelerators & Startups

Datorama VS Open Web Analytics

Compare Datorama VS Open Web Analytics and see what are their differences

Datorama logo Datorama

Datorama is a SaaS-based, big data management platform for advertisers and ad agencies.

Open Web Analytics logo Open Web Analytics

Open Web Analytics - Web Analytics – Open Source Web Analytics Framework
  • Datorama Landing page
    Landing page //
    2023-07-30
  • Open Web Analytics Landing page
    Landing page //
    2021-10-14

Datorama videos

Datorama Demo

More videos:

  • Review - Datorama Marketplace
  • Review - Ran Sarig, Datorama - NOAH18 Tel Aviv

Open Web Analytics videos

Open Web Analytics | You Need to Watch This Video

More videos:

  • Tutorial - Open Web Analytics - How to Install OWA WordPress Plugin

Category Popularity

0-100% (relative to Datorama and Open Web Analytics)
Data Dashboard
100 100%
0% 0
Analytics
0 0%
100% 100
Marketing Automation
100 100%
0% 0
Web Analytics
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Datorama and Open Web Analytics

Datorama Reviews

Funnel.io Alternatives and Competitors in 2022
If you're in the market for a marketing analytics platform to help you aggregate all your data into one place, you'll likely want to review this list in detail, comparing Funnel.io vs Improvado vs Supermetrics vs Domo vs Datorama. There is a lot to consider from ease of use, to integration with the platforms you use as well as customization and access to customer support.
Source: improvado.io
Funnel.io — Data integration platform with 500+ data sources
Datorama is an analytics and data visualisation platform which allows marketers to extract, transform and visualise all their marketing data. They offer many data source integrations (unfortunately the list is not public). Datorama has been acquired by Salesforce in 2018.
Source: www.windsor.ai
The Top 14 Marketing Analytics Tools For Every Business
The biggest challenge that I can tell with the Datorama platform is that the tool is complex and very technical. Teams will often need to utilize an implementation engineer familiar the coding used by company just to get the software properly set up or to make any needed changes. Once the software is set up correctly, the platform is fairly powerful. The tool may be too...
Source: improvado.io
Domo vs Datorama vs Improvado vs Funnel.io vs Supermetrics
They do focus specifically on the marketing dilemma, and they claim to have every integration possible (even ones that don't offer API connections, which is questionable?). The biggest challenge I see with Datorama is that the software is very technical and complex. Often teams need to hire an implementation engineer that knows the Datorama coding language, just to get it...
Source: improvado.io

Open Web Analytics Reviews

Top 5 open source alternatives to Google Analytics
In addition to the usual raft of analytics and reporting functions, Open Web Analytics tracks where on a page, and on what elements, visitors click; provides heat maps that show where on a page visitors interact the most; and even does e-commerce tracking.
Source: opensource.com
Best Google Analytics Alternatives
Open Web Analytics ranks over Google due its self hosting property and additional features like Heatmap, DOM clicks tracking and mouse movement (recording and playback) tracking.
Source: mofluid.com
The 11 Best Alternatives to Google Analytics
Open Web Analytics is feature-rich, especially considering that it’s free to use. It can track goals along several steps of a conversion funnel, it offers separate stats filtered by pretty much any factor you can think of and it even offers heatmaps and mouse-tracking. However, be warned: with those last two options active, OWA will gobble up server resources like nobody’s...

Social recommendations and mentions

Based on our record, Datorama seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Datorama mentions (1)

  • BABA is the most bought stock amongst the biggest investors in America in the the last quarter.
    Wow, surprised they haven't been hit with a lawsuit from salesorce https://datorama.com/. Source: almost 3 years ago

Open Web Analytics mentions (0)

We have not tracked any mentions of Open Web Analytics yet. Tracking of Open Web Analytics recommendations started around Mar 2021.

What are some alternatives?

When comparing Datorama and Open Web Analytics, you can also consider the following products

Morphio - Morphio is an advanced-level marketing and analytics software solution that allows you to understand your business data and find the negative aspects of your business number before they start creating any problems.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Funnel.io - Marketing analytics software for e-commerce companies and online marketers that automatically...

Matomo - Matomo is an open-source web analytics platform

Tercept Unified Analytics - Tercept automatically aggregates and organizes all monetization data,analytics data and marketing data into one single dashboard with powerful querying and visualization capabilities. You can setup custom reports and automate 100% of your reporting.

Clicky - Clicky Web Analytics is a simple way to monitor, analyze, and react to your blog or web site's traffic in real time.