Software Alternatives, Accelerators & Startups

Convert Experiments VS Optimizely

Compare Convert Experiments VS Optimizely and see what are their differences

Convert Experiments logo Convert Experiments

A/B Testing Software Convert.com - the best solution for Agencies and eCommerce companies that focus on Convert Rate Optimization using A/B testing software, multivariate testing software or split testing software.

Optimizely logo Optimizely

A/B testing you'll actually use.
  • Convert Experiments Landing page
    Landing page //
    2023-07-06
  • Optimizely Landing page
    Landing page //
    2023-10-04

Convert Experiments features and specs

  • User-Friendly Interface
    Convert Experiments provides a straightforward and intuitive interface, making it accessible for users of all skill levels to set up and run experiments without requiring extensive technical knowledge.
  • Advanced Targeting Capabilities
    The platform offers detailed targeting options, allowing users to segment visitors and tailor experiments to specific audience groups, enhancing personalization and relevance.
  • Integrations with Major Platforms
    Convert Experiments supports seamless integrations with major third-party tools and platforms like Google Analytics, facilitating data synchronization and comprehensive analysis.
  • Robust Support and Resources
    Convert provides a wealth of resources, including documentation, webinars, and responsive support, to assist users in maximizing the effectiveness of their experimentation efforts.
  • Privacy and GDPR Compliance
    The platform is designed with privacy in mind, ensuring compliance with GDPR standards and providing tools to manage visitor data securely.

Possible disadvantages of Convert Experiments

  • Learning Curve for Advanced Features
    While the basic setup is straightforward, mastering advanced features and strategies may require additional learning and experience, which could be challenging for beginners.
  • Cost Considerations
    For small businesses or startups, the cost of using Convert Experiments might be a concern, as pricing can be higher compared to some competitors depending on the plan chosen.
  • Limited Customization in Lower Tiers
    Users on lower-tier plans might find some limitations in terms of customization and access to certain advanced features, which could restrict experimentation capabilities.
  • Complexity in Large-Scale Deployments
    Organizations with extensive traffic and numerous experiments might experience complexity in effectively managing and scaling their testing strategies on Convert Experiments.

Optimizely features and specs

  • Comprehensive A/B Testing
    Optimizely offers robust A/B testing capabilities, allowing businesses to test various versions of web pages and apps to determine the most effective design.
  • User-Friendly Interface
    The platform provides an intuitive and easy-to-navigate interface, making it accessible even for users who may not have technical expertise.
  • Personalization
    Optimizely's personalization feature tailors user experiences based on behavior, location, and other criteria to maximize engagement.
  • Comprehensive Analytics
    The tool offers detailed analytics and reporting functionalities that help in understanding the performance of experiments and identifying actionable insights.
  • Integration Capabilities
    Optimizely integrates well with other marketing tools and platforms, enhancing its utility and versatility.
  • Enterprise-Grade Features
    It provides enterprise-grade features like advanced targeting, real-time data, and extensive support, making it a suitable option for large businesses.

Possible disadvantages of Optimizely

  • High Cost
    Optimizely can be expensive, especially for small businesses or startups with limited budgets.
  • Steep Learning Curve for Advanced Features
    While the basic features are user-friendly, the more advanced functionalities may require a steep learning curve.
  • Limited Free Plan
    The free plan offers limited features, which might not be sufficient for businesses looking to utilize more advanced testing and personalization capabilities.
  • Resource Intensity
    Running extensive A/B tests can be resource-intensive and may slow down website performance.
  • Data Privacy Concerns
    Due to the extensive data collection, there might be concerns regarding data privacy and compliance with regulations like GDPR.

Convert Experiments videos

No Convert Experiments videos yet. You could help us improve this page by suggesting one.

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Optimizely videos

Optimizely Review | A/B Testing | Pearl Lemon Reviews

More videos:

  • Tutorial - Optimizely X Tutorial 2019 - How to Use Optimizely for A/B, MVT, Personalization, Program Management
  • Review - A/B Testing with Optimizely

Category Popularity

0-100% (relative to Convert Experiments and Optimizely)
A/B Testing
7 7%
93% 93
Conversion Optimization
16 16%
84% 84
Analytics
6 6%
94% 94
Web Analytics
8 8%
92% 92

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Convert Experiments and Optimizely

Convert Experiments Reviews

We have no reviews of Convert Experiments yet.
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Optimizely Reviews

  1. Deepak Kumar
    · Technical Writer at Einsstark ·
    Good A/B and multivariate testing tool

    Optimizely is a lower cost entry tool for anyone looking to do website testing. While their pricing structure has changed over the years it still is a pretty cost effective solution. It is easy to get tests up and running within 5 minutes once you have code placed on your site.

    I love the drag and drop features of Optimizely. It makes it very easy to make simple changes to do landing page testing for my paid search campaigns. It also frees up dev time for our web team. Also, The findings from Optimizely tests are so valuable for an end customer experience.

    🏁 Competitors: VWO

15 Best A/B Testing Tools And Software (2021 List)
Optimizely is more of a personalization tool but you cannot ignore its A/B testing superiority. It helps you put the face of the most appealing site in front of customers. There’s a lot of things that are good in this software such as the ability to set up a quick test, and a real-time statistical dashboard. No programming prerequisite needed but front-end development and...
Top Mobile Feature Flag Tools
Optimizely is a well known A/B testing and experimentation tool for both web and mobile. It claims to be built for the enterprise with features like roles, permissions, and two-factor authentication while still maintaining excellent usability. Along with user targeting, remote configuration, and instant rollbacks, Optimizely offers advanced A/B testing and experimentation...
Source: instabug.com
18 Top A/B Testing Tools Reviewed by CRO Experts
“Convert is a fantastic tool that should be considered and evaluated by any CRO agency or end-user client that also evaluates Optimizely and VWO. They offer a level of functionality that is globally on par with them for testing, but at a lower price level once you go above the free level offered by Optimizely.
Top 5 A/B Testing Tools List
All in all, Optimizely is the complete package: if you want to get started with A/B testing, it’s definitely worth trying out, considering the pricing and trial plans. If you are a more of a power user with the budget to support the top tiers, Optimizely’s advanced features might also be for you.
How to Choose the Right Testing Software For Your Business
“Overall, Visual Website Optimizer has the slight edge for casual A/B testers, but it’s more expensive than the basic version of Optimizely. For serious A/B testers, I definitely recommend Optimizely – more comprehensive offering, even though you have to pay extra for premium features.” – Rich Page, Website Optimization Consultant

Social recommendations and mentions

Based on our record, Convert Experiments seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Convert Experiments mentions (1)

  • How Convert.com Grew to $4m ARR (B2B SaaS Case Study)
    I had the pleasure to speak with Dennis Van Der Heijden, Founder of Convert.com (CRO and A/B testing tool). Source: about 3 years ago

Optimizely mentions (0)

We have not tracked any mentions of Optimizely yet. Tracking of Optimizely recommendations started around Mar 2021.

What are some alternatives?

When comparing Convert Experiments and Optimizely, you can also consider the following products

VWO - Use VWO to tweak, optimize & personalize your website with minimal IT help.

TestIt.so - Create experiments in just a few clicks and start improving your conversion rate today. No coding required. Want to be sure your landing page converts? Test it!

AB Tasty - AB Tasty is an all-inclusive platform for conversion rate optimization, personalization, customer activation, and testing.

Adobe Target - Adobe Target provides an intuitive user interface and an expanded personalization toolset.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Google Marketing Platform - Google's unified and improved marketing and analytics tools.