Software Alternatives, Accelerators & Startups

Content Marketing Playbook VS Marketo

Compare Content Marketing Playbook VS Marketo and see what are their differences

Content Marketing Playbook logo Content Marketing Playbook

Built from 12 years and 83,232,485 visits. By Hiten Shah.

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.
  • Content Marketing Playbook Landing page
    Landing page //
    2021-09-22
  • Marketo Landing page
    Landing page //
    2023-07-17

Content Marketing Playbook videos

Blow Up Your Brand: The Complete Content Marketing Playbook | Foundr Course Trailer

More videos:

  • Review - Content Marketing Playbook

Marketo videos

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Category Popularity

0-100% (relative to Content Marketing Playbook and Marketo)
Data Protection
100 100%
0% 0
Email Marketing
0 0%
100% 100
Marketing
100 100%
0% 0
Marketing Automation
0 0%
100% 100

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Content Marketing Playbook and Marketo

Content Marketing Playbook Reviews

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Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.

What are some alternatives?

When comparing Content Marketing Playbook and Marketo, you can also consider the following products

Content Marketing Stack - A curated directory of content marketing resources

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

B2B LinkedIn content marketing - A 14 step guide to acquire and nurture leads on Linkedin

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

CNVS - Create lean, feature or biz model canvases for free

Pardot - Salesforce B2B marketing automation