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Canny.io VS Optimizely

Compare Canny.io VS Optimizely and see what are their differences

Flagsmith
Flagsmith lets you manage feature flags and remote config across web, mobile and server side applications. Deliver true Continuous Integration. Get builds out faster. Control who has access to new features. We're Open Source. featured
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Canny.io logo Canny.io

Canny helps you collect and organize feature requests to better understand customer needs and prioritize your roadmap.

Optimizely logo Optimizely

A/B testing you'll actually use.
  • Canny.io Landing page
    Landing page //
    2023-09-14
  • Optimizely Landing page
    Landing page //
    2023-10-04

Canny.io features and specs

  • User Feedback Management
    Canny offers a centralized platform for collecting, organizing, and prioritizing customer feedback. This streamlines the process of understanding user needs and determining what features to build next.
  • Roadmap Transparency
    Canny allows companies to share their product roadmaps with their users, increasing transparency and trust. Users can see what features are planned, in progress, or completed.
  • Engagement
    By allowing users to vote on features and suggestions, Canny increases user engagement and makes them feel involved in the product development process.
  • Integrations
    Canny integrates with various popular tools like Intercom, Slack, and GitHub, enabling seamless workflows and better team collaboration.
  • Analytics
    Canny provides analytics and reporting tools to help teams understand trends in user feedback and make data-driven decisions.
  • Seamless Integration
    The integration between Canny and Intercom is seamless, allowing for easy setup and interaction. It enables teams to use both tools without having to constantly switch contexts.
  • Improved Product Development
    By gathering insights directly from users, product teams can make informed decisions, leading to improved product features and functionality that closely align with user needs.
  • Customer Engagement
    Engaging with customers becomes more streamlined, as Canny provides a platform within Intercom for users to submit their ideas and see progress, thereby increasing transparency and trust.
  • Centralized Feedback System
    Canny consolidates feedback from various channels into a single location, making it easier to track, analyze, and act upon without switching between different platforms.
  • User Engagement
    Canny Changelog allows companies to keep their users engaged by providing continuous updates on product features and improvements, making users feel involved in the development process.
  • Streamlined Communication
    This tool centralizes communication about product updates, ensuring that users and stakeholders receive consistent and clear information through one platform.
  • Feedback Loop
    Integrating changelogs with feedback features allows developers to capture user reactions to new updates, thereby creating a beneficial feedback loop for future development.
  • Customization
    Canny Changelog offers customization options, enabling businesses to tailor the appearance and content to fit their branding and specific audience needs.
  • Easy Integration
    The product changelog can be easily integrated into existing workflows and platforms, making it a seamless addition to a company's software ecosystem.

Possible disadvantages of Canny.io

  • Cost
    Canny is a paid service and the cost can be a barrier for small startups or companies with limited budgets.
  • Ramp-up Time
    New users and teams might require some time to fully understand and utilize all the features that Canny offers, which could involve a learning curve.
  • Limited Customization
    Some users may find the platform's customization options somewhat limited, which could be a constraint for companies with very specific needs or workflows.
  • Dependency on User Participation
    The effectiveness of Canny heavily relies on user participation. If users are not actively providing feedback or voting, the tool's utility can diminish.
  • Feature Scope
    Canny's focus is on feedback management and roadmapping, but it doesn’t cover other aspects of product management like task tracking or sprint planning, which might necessitate additional tools.
  • Learning Curve
    New users might encounter a learning curve when familiarizing themselves with Canny and its integration with Intercom, which may take some time to get used to efficiently.
  • Potential Overlap
    For companies already using other feedback management systems, Canny could create overlap, leading to confusion and potential data redundancy.
  • Cost Considerations
    Depending on the pricing structure of both Canny and Intercom, the integration may lead to higher costs, which could be a consideration for smaller businesses or startups.
  • Dependency on Intercom
    Companies that are looking to switch away from Intercom might find themselves tied to the platform due to the deep integration with Canny, potentially limiting flexibility in choosing communication tools.
  • Cost Implications
    Depending on the pricing structure, the use of Canny Changelog might lead to additional costs for a company, which could be a factor for smaller businesses or startups.
  • Overhead for Management
    Managing and regularly updating the changelog can introduce extra overhead for product teams, who must ensure timely and accurate entries.
  • Dependency on External Tool
    Relying on an external tool for changelogs may pose a risk if there are service disruptions or if the tool's features change in ways that don't align with business needs.

Optimizely features and specs

  • Comprehensive A/B Testing
    Optimizely offers robust A/B testing capabilities, allowing businesses to test various versions of web pages and apps to determine the most effective design.
  • User-Friendly Interface
    The platform provides an intuitive and easy-to-navigate interface, making it accessible even for users who may not have technical expertise.
  • Personalization
    Optimizely's personalization feature tailors user experiences based on behavior, location, and other criteria to maximize engagement.
  • Comprehensive Analytics
    The tool offers detailed analytics and reporting functionalities that help in understanding the performance of experiments and identifying actionable insights.
  • Integration Capabilities
    Optimizely integrates well with other marketing tools and platforms, enhancing its utility and versatility.
  • Enterprise-Grade Features
    It provides enterprise-grade features like advanced targeting, real-time data, and extensive support, making it a suitable option for large businesses.

Possible disadvantages of Optimizely

  • High Cost
    Optimizely can be expensive, especially for small businesses or startups with limited budgets.
  • Steep Learning Curve for Advanced Features
    While the basic features are user-friendly, the more advanced functionalities may require a steep learning curve.
  • Limited Free Plan
    The free plan offers limited features, which might not be sufficient for businesses looking to utilize more advanced testing and personalization capabilities.
  • Resource Intensity
    Running extensive A/B tests can be resource-intensive and may slow down website performance.
  • Data Privacy Concerns
    Due to the extensive data collection, there might be concerns regarding data privacy and compliance with regulations like GDPR.

Canny.io videos

+ Add

How to Collect Customer Feedback Using Canny.io

More videos:

Optimizely videos

+ Add

Optimizely Review | A/B Testing | Pearl Lemon Reviews

More videos:

  • Tutorial - Optimizely X Tutorial 2019 - How to Use Optimizely for A/B, MVT, Personalization, Program Management
  • Review - A/B Testing with Optimizely

Category Popularity

0-100% (relative to Canny.io and Optimizely)

Canny.io

Optimizely

Customer Feedback
100 100%
Customer Feedback
0% 0
A/B Testing
0 0%
A/B Testing
100% 100
User Feedback
100 100%
User Feedback
0% 0
Analytics
0 0%
Analytics
100% 100

User comments

Share your experience with using Canny.io and Optimizely. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Canny.io and Optimizely

Canny.io Reviews

10 Best Canny Alternatives and Competitors in 2025
UserVoice is a Canny.io alternative that dives deeper into customer feedback. While Canny offers feedback based on upvoting, UserVoice goes further by collecting feedback from multiple avenues including email, questionnaires, chat, and automated feedback forms. Use this tool to leverage user feedback and build more innovative products. ⚒️
Source: clickup.com
Top 10 FeatureBase alternatives you should evaluate in 2024
Canny stands out as a popular solution for enterprise-level clients seeking robust product roadmap and feature request capabilities. Beyond its core functionalities, Canny (opens in new tab) has an enhanced user interface and seamless user experience, suitable mainly for large-scale businesses. Canny is a b2b customer feedback tool that lets you track which customers want...
Source: featureos.app
17 Best Canny Alternatives in 2024
If you're a founder, product manager, or part of a product team evaluating tools to manage customer feedback and feature requests, you've likely come across Canny. But before settling on Canny, it's worth exploring some of the top Canny alternatives available in 2024.
Source: supahub.com
18 Best Idea Management Software to Facilitate Innovation 2023
Canny is an AI tool that helps teams capture, organize, and analyze product feedback so they can better understand what their customers want to see. Canny allows you to add relevant company data from other work tools, categorize feedback based on use cases, and filter the requests you see rolling in so no customer request goes untouched.
Source: clickup.com
30+ Customer Feedback Tools comparison
The coverage rate metric measures the percentage of users that have provided you with feedback. UserVoice reports that at least 15% coverage rate is considered satisfactory with typical rate ranging up to 50%. While Canny customers see a typical rate of 5%.
Source: clearflask.com

Optimizely Reviews

  1. Deepak Kumar
    · Technical Writer at Einsstark ·
    Good A/B and multivariate testing tool

    Optimizely is a lower cost entry tool for anyone looking to do website testing. While their pricing structure has changed over the years it still is a pretty cost effective solution. It is easy to get tests up and running within 5 minutes once you have code placed on your site.

    I love the drag and drop features of Optimizely. It makes it very easy to make simple changes to do landing page testing for my paid search campaigns. It also frees up dev time for our web team. Also, The findings from Optimizely tests are so valuable for an end customer experience.

    🏁 Competitors: VWO
15 Best A/B Testing Tools And Software (2021 List)
Optimizely is more of a personalization tool but you cannot ignore its A/B testing superiority. It helps you put the face of the most appealing site in front of customers. There’s a lot of things that are good in this software such as the ability to set up a quick test, and a real-time statistical dashboard. No programming prerequisite needed but front-end development and...
Source: www.einsstark.tech
Top Mobile Feature Flag Tools
Optimizely is a well known A/B testing and experimentation tool for both web and mobile. It claims to be built for the enterprise with features like roles, permissions, and two-factor authentication while still maintaining excellent usability. Along with user targeting, remote configuration, and instant rollbacks, Optimizely offers advanced A/B testing and experimentation...
Source: instabug.com
18 Top A/B Testing Tools Reviewed by CRO Experts
“Convert is a fantastic tool that should be considered and evaluated by any CRO agency or end-user client that also evaluates Optimizely and VWO. They offer a level of functionality that is globally on par with them for testing, but at a lower price level once you go above the free level offered by Optimizely.
Source: conversionxl.com
Top 5 A/B Testing Tools List
All in all, Optimizely is the complete package: if you want to get started with A/B testing, it’s definitely worth trying out, considering the pricing and trial plans. If you are a more of a power user with the budget to support the top tiers, Optimizely’s advanced features might also be for you.
Source: blog.testlodge.com
How to Choose the Right Testing Software For Your Business
“Overall, Visual Website Optimizer has the slight edge for casual A/B testers, but it’s more expensive than the basic version of Optimizely. For serious A/B testers, I definitely recommend Optimizely – more comprehensive offering, even though you have to pay extra for premium features.” – Rich Page, Website Optimization Consultant
Source: www.crazyegg.com

Social recommendations and mentions

Based on our record, Canny.io seems to be more popular. It has been mentiond 42 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Canny.io mentions (42)

  • Show HN: I Built a Customer Feedback Tool
    What's the difference between this and like https://canny.io/ ? - Source: Hacker News / 2 months ago
  • Affordable product management tool to track OKR and product roadmaps
    This is a slightly different feature set, but being more customer feedback centric rather than OKR centric might be worth considering: https://canny.io/. Source: over 1 year ago
  • Feedback SaaS platform dedicated to Flutter - rate my idea
    Solutions like canny.io makes >$2M in ARR. My aim is to create product combining some features from canny and wiredash. Source: over 1 year ago
  • Feedback SaaS platform dedicated to Flutter - rate my idea
    Researched the market and found https://wiredash.io/ - which is great tool, but it costs so much. 99 usd monhtly is.... 5 hours of work in Poland, where I live. Also I want to share project roadmap with my users inside it. Something like https://canny.io/ integrated into app. Source: over 1 year ago
  • Ask HN: Who is hiring? (November 2023)
    Canny | Software Engineer | REMOTE | Full-time | https://canny.io Canny helps software companies keep track of feature requests to build better products. * Early-stage startup, 17 person team, $3m+ annual recurring revenue * 100% remote, distributed across US, Canada, Spain, Turkey * Bootstrapped and profitable https://careers.canny.io/?utm_source=hn Why work at Canny: https://canny.io/blog/work-at-canny/. - Source: Hacker News / over 1 year ago
View more

Optimizely mentions (0)

We have not tracked any mentions of Optimizely yet. Tracking of Optimizely recommendations started around Mar 2021.

What are some alternatives?

When comparing Canny.io and Optimizely, you can also consider the following products

Upvoty - User feedback in 1 simple overview 🔥

VWO - Use VWO to tweak, optimize & personalize your website with minimal IT help.

UserVoice - UserVoice integrates easy-to-use feedback, helpdesk, and knowledge base management tools in one platform that empowers users to speak and companies to understand.

AB Tasty - AB Tasty is an all-inclusive platform for conversion rate optimization, personalization, customer activation, and testing.

Nolt.io - A fast & beautiful way to collect user feedback

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

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