Software Alternatives & Reviews

CallRail VS Marketo

Compare CallRail VS Marketo and see what are their differences

CallRail logo CallRail

A-la-carte call tracking software for small business

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.
  • CallRail Landing page
    Landing page //
    2023-10-05
  • Marketo Landing page
    Landing page //
    2023-07-17

CallRail videos

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Marketo videos

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Category Popularity

0-100% (relative to CallRail and Marketo)
Call Tracking And Analytics
Email Marketing
0 0%
100% 100
Call Tracking
100 100%
0% 0
Marketing Automation
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare CallRail and Marketo

CallRail Reviews

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Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.

Social recommendations and mentions

Based on our record, CallRail seems to be more popular. It has been mentiond 3 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

CallRail mentions (3)

  • Save over $20 on first month with Callrail (14 day free trial)
    I use callrail.com for my business to create tracking phone numbers attached to websites that my company uses to forward calls to clients and track leads. There are many use cases to use tracking phone numbers for in Ad agencies, SEO companies, ecommerce, brick and mortar, and service businesses. Or to keep your personal number separate from other uses but still have calls forward to your phone number for less... Source: 10 months ago
  • Website Conversions: What is the common method for setting up phone calls on a landing page or website?
    Yes, use third party call trackers like callrail.com Much more accurate IMO. Source: over 2 years ago
  • Client wants a unique phone number for third party tracking. How do I do that?
    Use a third-party service like callrail or calltrackingmetrics. There are many competitors to those two as well to pick from. Source: about 3 years ago

Marketo mentions (0)

We have not tracked any mentions of Marketo yet. Tracking of Marketo recommendations started around Mar 2021.

What are some alternatives?

When comparing CallRail and Marketo, you can also consider the following products

Clixtell - Clixtell is a world leader in providing cutting edge solutions for call tracking & analytics, detecting & preventing Google Ads & Bing Ads click fraud activity and website video recording.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

CallTrack AI - Track and optimize your phone calls with CallTrack.ai. Measure your marketing ROI, capture quality leads, and boost your sales.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

ClickCease - ClickCease is a click fraud detection and protection solution.

Pardot - Salesforce B2B marketing automation