Software Alternatives, Accelerators & Startups

BuzzSumo VS ZoomInfo

Compare BuzzSumo VS ZoomInfo and see what are their differences

BuzzSumo logo BuzzSumo

BuzzSumo allows you to discover the most shared links and key influencers for any topic. It's free to use and you can run a search in seconds!

ZoomInfo logo ZoomInfo

ZoomInfo is a B2B database providing detailed business information on people and companies.
  • BuzzSumo Landing page
    Landing page //
    2023-10-11
  • ZoomInfo Landing page
    Landing page //
    2023-03-19

BuzzSumo videos

What Is BuzzSumo? - Find Out In Just 3 Minutes!

More videos:

  • Review - Buzzsumo is More Awesome Than You Think: Here's Why
  • Review - Buzzsumo Topic Explorer Review - The Last Content Research Tool You Will Ever Need?

ZoomInfo videos

Is Zoominfo a Good Investment? (Zoominfo Review, Pricing, Options)

More videos:

  • Review - ZoomInfo Powered by DiscoverOrg Review: by Nancy Nardin of Smart Selling Tools

Category Popularity

0-100% (relative to BuzzSumo and ZoomInfo)
Marketing Platform
100 100%
0% 0
Lead Generation
0 0%
100% 100
Social Analytics
100 100%
0% 0
Sales Tools
0 0%
100% 100

User comments

Share your experience with using BuzzSumo and ZoomInfo. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare BuzzSumo and ZoomInfo

BuzzSumo Reviews

112 Best Chrome Extensions You Should Try (2021 List)
Digital marketers always need to mind how their computers are doing on social media platforms. BuzzSumo helps reveal the social engagement of any website. It also helps while searching for blog post ideas. You might be interested in top-performing content on the web that people do not mind sharing on social media and create a better version of it by yourself.
The 21 Best Ahrefs Alternatives (Free and Paid)
- BuzzSumo’s trend discovery feature lets SEO professionals identify viral trends in real-time for any location or topic. This way, you can stay at the top of trends that matter and that should play a role in determining your content strategy.
Source: enticehq.com
The best free and paid online monitoring tools for PR right now
Buzzsumo was built to look at how engaging your content is but I use my Buzzsumo account for monitoring coverage. You can track your own mentions by setting up an alert for your brand(s) and you’ll be emailed when the term is mentioned. It’s easy to share and amplify coverage from within the app. I also really like how in addition to being alerted to coverage, you can see...
The 5 Best Content Marketing Tools You Aren't Using
5. BuzzSumo. Wondering which online outlets or influencers are getting the most traction in your space? BuzzSumo to the rescue. Discover which content performs best for any topic or competitor in your space with analytics driven-insights. Compare shares on Facebook, LinkedIn, Twitter, Pinterest and Google+. Filter by content type (article, infographic, interview, video,...

ZoomInfo Reviews

  1. Good, but Not the Best B2B Database

    As a B2B database, ZoomInfo certainly has a lot to offer. Its detailed business information on people and companies is impressive, and I've found it to be a useful resource for researching potential clients and partners.

    However, I do have a few criticisms of the product. Firstly, its pricing is quite steep, especially compared to other B2B databases on the market. This makes it difficult for smaller businesses or startups to justify the cost. Additionally, while the information on ZoomInfo is generally accurate and up-to-date, I have come across a few instances where the information was incomplete or outdated.

    Despite these drawbacks, ZoomInfo is still a good resource for business information. It just might not be the best option out there. If you're willing to pay for a premium service, then ZoomInfo could be worth considering. However, if you're looking for more cost-effective alternatives, there are several options to consider.

    🏁 Competitors: LinkedIn Sales Navigator
    👍 Pros:    Detailed|Accurate
    👎 Cons:    Expensive|Incomplete

20 Best Lead Generation Companies in the USA
With Zoominfo, generating leads has never been easier. This lead generation partner is an established leader in the B2B contact database realm, offering robust tools for sales and marketing professionals. Their platform is driven by advanced AI and a constantly growing database, allowing businesses to connect with the right decision-makers efficiently. From detailed company...
Source: martal.ca
Top 26 Lead Generation Companies of 2023
ZoomInfo is an advanced subscription-based lead generation service. They provide you with accurate, updated, and verified B2B intelligence data gathered from various sources, including news articles, job listings, etc.
Source: salespanel.io
The Ultimate List of Best ZoomInfo Alternatives to get B2B Contacts and fill up the top of your Sales Pipeline
The pricing plans range from $99 to $399 per month, a fraction of what ZoomInfo charges. You get a 25% discount when paying yearly. The monthly plans don't require any contract or commitment.
Top 13 ZoomInfo Alternatives
One of the best things about this ZoomInfo alternative is its ease-of-use. When integrated with Salesforce, you can access contact data without interrupting prospecting processes and feed that data directly into a database.
Source: taskdrive.com
9 Best ZoomInfo Alternatives & Competitors for 2021 (Updated March)
This is a lead generating and sales prospecting tool that can help you find leads in your niche and build your contact lists. This is different from ZoomInfo in that it is not a contact database in itself, but can help you find relevant leads. (That’s why it’s still enlisted as a ZoomInfo alternative).
Source: shanebarker.com

Social recommendations and mentions

Based on our record, BuzzSumo should be more popular than ZoomInfo. It has been mentiond 18 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

BuzzSumo mentions (18)

  • What is influencer marketing? 5 strategies for greater reach
    Find the right influencers: Not all influencers are created equal. You want to find people who have a large following in your target audience and who are respected in your industry. You can use tools like BuzzSumo and Ahrefs to find influencers who are relevant to your brand. Source: 10 months ago
  • What tools do you use for industry analysis?
    BuzzSumo: https://buzzsumo.com/ - Allows you to analyze content popularity and social media shares for a given topic or niche. This data can help you to understand what types of content are most popular with your target audience. Source: about 1 year ago
  • 5 Unconventional Social Media Marketing Strategies to Give Your Business a Boost
    Use Emotion to Your Advantage: BuzzSumo (https://buzzsumo.com/) is a website that can help you identify popular emotional triggers in your industry or niche, and Google Analytics (https://analytics.google.com/) can help you track how your content is resonating with your audience. Source: about 1 year ago
  • What Is Domain Authority And How To Make It Higher?
    You need to think about how you are going to distribute your content so it reaches as many people as possible. You can also reach out to influencers on social media. Use tools like BuzzSumo or Ahrefs to find influencers who have linked out to sites similar or competitive with yours. - Source: dev.to / over 1 year ago
  • Tell HN: You can't login to BuzzSumo without connecting your Facebook account
    Users need to mandatorily connect their Facebook account with https://buzzsumo.com (Content Research Platform) for verification. - Source: Hacker News / almost 2 years ago
View more

ZoomInfo mentions (5)

  • Vendor annoyance phone calls
    For the phone calls - there's a decent chance they got your number from zoominfo.com - you can go there and request to be removed. Source: 12 months ago
  • Forward spam emails back to sender!
    I just found a few data collator sites, zoominfo.com and signalhire.com are just two - they seem to scrape sites like Linkedin etc and collate everything. Personal numbers can be found pretty easily, if you've ever signed up for a business identification number it could be there, could be in a data leak somewhere - these companies are pretty shady and will buy data from places to just get a lead. Source: over 1 year ago
  • Finding Suppliers Recommendation For New Business Owners
    I currently use: thomasnet.com, zoominfo.com, and selletonline.com. Source: almost 2 years ago
  • Reputable places to get email contacts?
    Zoominfo.com is used by larger companies. Source: almost 2 years ago
  • Considerations for choosing an installer? Experiences with Suntuity?
    I suppose the easiest way is to just search the company on the intrawebs and see what their web site pulls up. You can kind of tell from there and their Yelp reviews/Google reviews, if they are their own company or some kind of contractor type company. I also used zoominfo.com to get a sense of how big the company was. You'll probably be able to tell from there if they are their own company or part of a larger... Source: over 2 years ago

What are some alternatives?

When comparing BuzzSumo and ZoomInfo, you can also consider the following products

Social Status - Automate your social media reporting

Hunter - Find all the email addresses related to a domain

Simply Measured - Simply Measured helps data hungry marketing & PR folks measure social media and create beautiful, custom reports in Excel and other formats.

Apollo.io - Apollo’s predictive prospecting, sales engagement, and actionable analytics help the teams to reach its full revenue potential.

mention - Media monitoring made easy with Mention. Create alerts on your name, brand, competitors and be informed in real-time of any mention on the web and social networks

Lusha - Search less. Sell more.