Software Alternatives & Reviews

Brand24 VS SEMRush

Compare Brand24 VS SEMRush and see what are their differences

Brand24 logo Brand24

Brand24 is an AI-powered media monitoring tool that analyzes mentions and presents actionable insights. This tool is designed to keep track of online conversations about your brand, products, and competitors.

SEMRush logo SEMRush

All-in-one Marketing Toolkit for digital marketing professionals.
  • Brand24 Landing page
    Landing page //
    2023-03-09
  • Brand24 Mentions Tab
    Mentions Tab //
    2024-03-14
  • Brand24 Social Media Reach
    Social Media Reach //
    2024-03-14
  • Brand24 Influencers Tab
    Influencers Tab //
    2024-03-14

It collects real-time data from millions of sources, including social media platforms (Facebook, Instagram, Twitter, Twitch, TikTok, Youtube, Telegram), podcasts, publicly available newsletters, online news sites, blogs, forums, reviews sites.

Some of the key features of Brand24 are:

  • Real-time online media monitoring,
  • AI sentiment analysis to understand the tone of the conversation,
  • Estimated social and non-social reach to determine the potential audience size,
  • Share of voice to see how much of the conversation is about your brand compared to competitors,
  • AI topic analysis to identify the most discussed topics,
  • Emotion and emoji analysis to understand the emotional response of the audience,
  • AI insights, trends, and recommendations to help you make data-driven decisions,
  • Competitor monitoring and comparison to track your competitors' performance,
  • Geo analysis to see where the conversation is happening,
  • Reputation and presence scores to measure your brand's online reputation,
  • Trending hashtags and links to identify the most popular trends,
  • Influencer discovery to find key influencers in your industry,
  • Advanced filters to sort the data and get more specific insights,
  • Comprehensive reports to help you visualize and understand the data.

With Brand24, you can increase brand awareness, improve customer support, measure your marketing efforts, conduct a competitor analysis, do social selling, prevent PR crises, and many more.

  • SEMRush Landing page
    Landing page //
    2023-09-28

Brand24

$ Details
paid Free Trial $79.0 / Monthly (3 keywords, 2K mentions/mo, 1 users ,Update every 12h and more.)
Platforms
Browser Slack Windows iOS Android
Release Date
2011 January

Brand24 features and specs

  • Real-time online media monitoring: Yes
  • AI sentiment analysis: Yes
  • Estimated social and non-social reach: Yes
  • Share of voice: Yes
  • AI topic analysis: Yes
  • Emotion and emoji analysis: Yes
  • AI insights, trends, and recommendations: Yes
  • Competitor monitoring and comparison: Yes
  • Geo analysis: Yes
  • Reputation and presence scores : Yes
  • Trending hashtags: Yes
  • Influencer discovery: Yes
  • Advanced filters: Yes
  • Comprehensive reports: Yes

SEMRush features and specs

No features have been listed yet.

Brand24 videos

See what people are saying about your company on the web! | Brand24

More videos:

  • Demo - How can Brand24 protect your business reputation?

SEMRush videos

SEMRush Review 2020 ☑️ Best Keyword Research Tool in 2020? 😱 SEMRush Tutorial

More videos:

  • Tutorial - SEMRush Review 2019 and Full SEMRush Tutorial on How to Use SEMRush
  • Tutorial - SEMRush Review and Tutorial: How Good Is It Really?

Category Popularity

0-100% (relative to Brand24 and SEMRush)
Reputation Management
100 100%
0% 0
SEO
0 0%
100% 100
Social Media Marketing
100 100%
0% 0
SEO Tools
0 0%
100% 100

Questions and Answers

As answered by people managing Brand24 and SEMRush.

What makes your product unique?

Brand24's answer

Brand24 goes beyond merely gathering mentions; it analyzes mentions and presents actionable insights.

Why should a person choose your product over its competitors?

Brand24's answer

Brand24 offers a strong combination of comprehensive monitoring, timely alerts, detailed analysis, and ease of use, making it a compelling choice for businesses looking to closely monitor and engage with their online presence.

How would you describe your primary audience?

Brand24's answer

Business of all sizes, Marketing Agencies, Public Relations (PR) Professionals, Social Media Managers, Customer Service Teams, Product Managers and Developers, Influencers and Content Creators.

What's the story behind your product?

Brand24's answer

Brand24's story begins in 2011 in Poland, founded by Michał Sadowski and a team of co-founders. The idea was born out of the need for businesses to understand what was being said about them online. Before the widespread availability of sophisticated media monitoring tools, companies found it challenging to track mentions across the vast expanse of the internet, including social media, blogs, forums, and news sites. This gap in the market led to the creation of Brand24, a tool designed to make digital listening accessible to companies of all sizes.

Who are some of the biggest customers of your product?

Brand24's answer

4000+ brands of all sizes, including: Ikea, Intel, Vichy, Samsung, Carlsberg, Intel.

User comments

Share your experience with using Brand24 and SEMRush. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Brand24 and SEMRush

Brand24 Reviews

Awario alternatives: Brand24
Brand24 monitors more sources, serves more purposes, it offers more analysis and reporting features. It has great reviews and definitely a long-standing reputation. Brand24’s design is user-friendly and all of that for just a couple of dollars higher price. That’s why, if you are looking for Awario alternatives, you can check Brand24 out without hesitation.
Source: brand24.com
Best Customer Analytics Tools and Software in 2021
Next is Brand24, an online reputation management tool that lets you monitor your business online in real-time. Track your brand across social media, blogs, news, podcasts, forums, videos, and more, and keep an eye out on everything that’s happening around your brand. Brand24 helps users understand their customers better by giving them insights into what they are talking about.
Source: blog.bit.ai
10 Affordable News Monitoring Tools to Keep You in the Know
Good food, road cycling and outdoor adventures are just some of the things that excite me in life. There's also Brand24, digital marketing and advertising -- some day I'd love to try the last one. Loving English language and literature since a kid.
Source: brand24.com
22 PR Tools for Monitoring & Managing Media Relations in 2020
Brand24 lets you track social mentions and sentiment online to better understand how a brand is being talked about and perceived online. You can share alerts with other team members for one-on-one follow-ups, and the tool allows you to monitor the sentiment and mentions of competitors for a more realistic view of how the brand matches up.
The best free and paid online monitoring tools for PR right now
Brand24 is really easy to use and pretty thorough. They have a free 14 day trial so you can easily try before you buy. They have great customer services reps who get in touch and suggest amendments to your search terms and are efficient and speedy with any questions you may have. You can view the results in a variety of dashboards, or export to an excel to build up a clean...

SEMRush Reviews

  1. Fantastic platform but introduce a ‘starter tier’

    Can’t knock the platform - it’s great. I feel like they should have a paid-for offering at a lower price point, however. Strongly recommend!

  2. Easy to use with limited trail but prices are high expensive - Semrush

    Semrush is very popular and next level performance tool which varies competitors, analyzes and tracking of any domain website, which provides you full information what's the position of the website, overall traffic, etc. This tool is easy to use with limited trial 7 days, after the trial ends, has limited features work on free plan. There plans are very expensive, not affordable at purchasing price plans.

    In my experience, semrush is very costly and high level of experience.

    🏁 Competitors: Ahrefs, Moz, SE Ranking, Marketing Miner
    👍 Pros:    Real-time analytics|Excellent features|Simple yet powerful and efficient tool
    👎 Cons:    Pricing is too high|Limited features with free plan.
  3. Great keyword tracking platform, shame they removed the display advertising report

    SEMrush provides a great central hub for adding your websites as projects which can be tracked, audited and measured for visibility over time. I've used the platform across many roles and found the only recent drawback was the removal of their display advertising competitor reports.

    🏁 Competitors: Serpstat

Comparing the Best Moz Alternatives for 2023
Organic Research: With SEMrush, you can analyze and enhance your online visibility for high-converting keywords utilized by your competitors. You can also refine your organic keyword performance and discover innovative strategies to attain top positions in SERPs that align with your audience's interests.
Best SE Ranking Alternatives & Competitors for 2023
Semrush is a well-known and widely used SEO platform that offers a comprehensive set of tools for keyword research, rank tracking, backlink analysis, site audit, and competitor analysis. With its extensive database and advanced features, Semrush is a powerful SE Ranking alternative for businesses looking to level up their digital marketing strategy.
11 SE Ranking alternatives you must check out
Organic Research: SEMrush's Organic Research feature enables users to analyze and enhance their website's visibility for high-converting keywords used by competitors. This feature allows users to optimize their organic keyword performance and discover new tactics to secure top positions in SERPs that align with their target audience's interests.
9 Best Moz Alternatives and Their Pros and Cons
Semrush can be demanding on your budget. Its most affordable plan, Semrush Pro, starts at $129.95 per month. The higher-tier plans cost $249.95 (Semrush Guru) and $499.95 (Semrush Business) monthly. If you choose an annual payment, you will receive a discount of 17%, which is the smallest value among the tools discussed.
Source: seranking.com
Best SE Ranking Alternatives in 2023
Keyword research: Both Semrush and SE Ranking offers robust keyword research tools, but Semrush tends to offer more detailed insights and a wider range of data.

Social recommendations and mentions

Based on our record, SEMRush seems to be more popular. It has been mentiond 18 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Brand24 mentions (0)

We have not tracked any mentions of Brand24 yet. Tracking of Brand24 recommendations started around Mar 2021.

SEMRush mentions (18)

  • SEO 101: A Fun and Easy Guide to Crushing It in Digital Marketing
    Unveiling the Advanced SEO Strategies: 1. Strategic Keyword Domination: Identify high-value, long-tail keywords relevant to your niche. Leverage keyword mapping to align content with specific stages of the customer journey. Tools like Ahrefs and SEMrush offer advanced keyword research capabilities. 2. Content Excellence Beyond Basics: Craft content that not only targets keywords but provides value and... - Source: dev.to / 3 months ago
  • Research tools for niche/product competition?
    I use SEMRush (semrush.com/) a lot when researching a niche. I would input the URL of a competitor, and then examine "competitors of organic key words" -- to find related websites that compete with the input URL website. I would spent hours and hours in researching and documenting a list of competitors in different niches. Source: 11 months ago
  • The blackout isn’t just for subreddits. Users need to participate too.
    Https://www.similarweb.com/ and https://semrush.com they are not 100% accurate but they are a good indicator. Source: 11 months ago
  • How is your content production workflow?
    Each day that I write, I create the post directly in Wordpress. I use Surfer for Content optimization and sometimes SEMrush to help with keyword research, but I’m not super strict about following the suggestions. I try to keep it as natural as possible. Source: about 1 year ago
  • Need to up my SEO game.
    If you're looking to up your SEO game, there are several strategies you can try. One approach is to conduct thorough keyword research to identify the phrases and terms your target audience is using to search for businesses like yours. Tools like SEMrush and SurferSEO can be helpful. From there, you can optimize your website content, including titles, meta descriptions, and body copy, to incorporate these keywords... Source: about 1 year ago
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What are some alternatives?

When comparing Brand24 and SEMRush, you can also consider the following products

mention - Media monitoring made easy with Mention. Create alerts on your name, brand, competitors and be informed in real-time of any mention on the web and social networks

Ahrefs - Ahrefs is a toolset for SEO and marketing. We have tools for backlink research, organic traffic research, keyword research, content marketing & more. Give Ahrefs a try!

SproutSocial - Sprout Social is a social media management tool created to help businesses find new customers & grow their social media presence. Try it for free.

Moz - Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy.

HootSuite - Enhance your social media management with Hootsuite, the leading social media dashboard. Manage multiple networks and profiles and measure your campaign results.

SE Ranking - All-in-One cloud-based SEO software for agencies, marketing teams and webmasters