Software Alternatives & Reviews

Branch Metrics VS Plausible.io

Compare Branch Metrics VS Plausible.io and see what are their differences

Branch Metrics logo Branch Metrics

Build high quality user experiences with best-in-class deep linking, all while measuring the complete journey of your users.

Plausible.io logo Plausible.io

Plausible Analytics is a simple, open-source, lightweight (< 1 KB) and privacy-friendly web analytics alternative to Google Analytics. Made and hosted in the EU, powered by European-owned cloud infrastructure 🇪🇺
  • Branch Metrics Landing page
    Landing page //
    2023-03-23
  • Plausible.io Landing page
    Landing page //
    2020-07-07

Plausible Analytics is not designed to be a clone of Google Analytics. It is meant as a simple-to-use replacement and a privacy-friendly alternative that can help many site owners.

  • It's quick, simple to use and understand with all the metrics displayed on one page. Doesn't track hundreds of metrics like Google Analytics does

  • Lightweight script of less than 1 KB so sites load fast. The script is 45 times smaller script than the Google Analytics one

  • Doesn't use cookies so there's no need to worry about cookie banners

  • Doesn't track personal data so it's compliant with GDPR out of the box and you don't need to worry about asking for data consent

  • It's open source with the code available on GitHub so you can even self host exactly the same product free as in beer

  • Unlike Google Analytics, the cloud product is not free as in beer because the business model is subscriptions rather than selling the data of your visitors. Plausible Analytics is bootstrapped without any external funding so the subscription fees help cover the costs and time spent on development.

Plausible.io

$ Details
paid Free Trial $9.0 / Monthly (10,000 pageviews)
Platforms
Web Browser Google Chrome Firefox Safari Wordpress
Release Date
2019 April

Branch Metrics videos

Branch Metrics | Interview with its CEO &amp; Co-Founder - Alex Austin

Plausible.io videos

Cardano Blackboard Series #5: What is plausible deniability?

More videos:

  • Review - How Plausible is the Balkanized America from Crimson Skies? (A Map Analysis)
  • Review - Movie Review - How Plausible is The Martian?

Category Popularity

0-100% (relative to Branch Metrics and Plausible.io)
Marketing Platform
100 100%
0% 0
Analytics
0 0%
100% 100
APIs
100 100%
0% 0
Web Analytics
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Branch Metrics and Plausible.io

Branch Metrics Reviews

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Plausible.io Reviews

  1. Happy Paying User :)

    I've been using plausible since Sep 2019 and never had any doubts about it. It provides me with everything I need related to visitor stats while keeping privacy in first place.

    It doesn't slow down my website loading speed (it's amazing, it's less than 1KB in size!), is not blocked by adblockers since it's not really a tracker tracker, and owners are super cool and they actually respond to every inquiry you could possibly have.

    If you're looking for de-googling your stuff, you can start with Plausible :)

    🏁 Competitors: Google Analytics, Matomo, Woopra
    👍 Pros:    Loading speed|Clean ui|Privacy concisous|Custom domain|Affordable prices|Easy integration|Super simple
  2. Plausibly simple analytics!

    I tried several analytics tools prior to Plausible, namely Google Analytics and later on Matomo. I found both to be fairly complicated for my usage which is a personal blog. Complicated in the way I had to install and use them. Plausible's simple to set up approach combined with a very clean and inviting user interface was a breath of fresh air. It's simple and clean enough that it actually makes me want to check and analyse my traffic which is a feeling I never thought I'd have having tried alternatives.

  3. Excellent alternative to google analytics

    It offers clear information about what I really need, without distractions, without advertising and does not slow my site.

    🏁 Competitors: Google Analytics

Top 5 open source alternatives to Google Analytics
Plausible is a newer kid on the open source analytics tools block. It’s lean, it’s fast, and only collects a small amount of information — that includes numbers of unique visitors and the top pages they visited, the number of page views, the bounce rate, and referrers. Plausible is simple and very focused.
Source: opensource.com
Privacy-oriented alternatives to Google Analytics
I learned about Plausible just recently, but they deserve to be on top of this list for me. Their platform is completely Open Source on GitHub under the MIT license. I personally also like that it’s written in Elixir.
Lightweight alternatives to Google Analytics
Plausible is another relatively new analytics tool that was launched in early 2019. Soon after launching, it switched to open source, with the code licensed under the permissive MIT license. The company's business model is to charge for the hosting, with pricing aimed at small businesses. In addition to making its source code available, Plausible is one of an increasing...
Source: lwn.net

Social recommendations and mentions

Based on our record, Plausible.io should be more popular than Branch Metrics. It has been mentiond 188 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Branch Metrics mentions (36)

  • A list of SaaS, PaaS and IaaS offerings that have free tiers of interest to devops and infradev
    Branch — Mobile Analytics Platform. Free Tier offers up to 10K Mobile App Users with deep-linking & other services. - Source: dev.to / 3 months ago
  • [iOS][2023.22.0] If third party apps are effectively banned then when will the official app stop overheating my phone and crashing?
    ...or we could not whitelist branch.io and prevent reddit from using it to track us. Source: 11 months ago
  • Referral link in app subscription
    Is there anyone with experience on building referral programs with in app subscription? Or does know some examples? I would like to give for example the referee a 1 year free pro subscription if he gets 3 person to subscribe for a one year pro subscription or maybe 10 persons with a free tier. This should happen cross platform, maybe with the help of tools like revenue cat. And I would like that all of these... Source: 11 months ago
  • Firebase Dynamic link alternatives in RN
    Yeah , others mentioned that branch.io is a good alternative . I ill check it Thanks Mate. Source: 12 months ago
  • How to fix native crashes?
    Yep, it was branch.io, I got rid of it. Source: about 1 year ago
View more

Plausible.io mentions (188)

  • Any Google Analytics Alternatives?
    I think a single Google Analytics alternative is pretty hard to pick considering that GA can be used to very much varying extents. For simple and "detailed enough" insights, I enjoyed using Plausible (https://plausible.io/) in the past. For more in depth analytics that give you a detailed view into your own product, PostHog.com seems to be by far the best and most popular option out there. - Source: Hacker News / 1 day ago
  • We need to Speak about Google Code Quality
    I could do the same exercise with Google Analytics and Google Tag Manager, but luckily I don't need to, since Plausible already did. A piece of advice, rip out Google Analytics and use Plausible instead. It first of all doesn't destroy your website, and secondly it doesn't violate the GDPR - So you can embed it on your site without having to warn your visitors about that they're being spied on by Google. - Source: dev.to / 9 days ago
  • Show HN: Open-Source Ad-Free File Upload Service
    Also, currently we are using https://plausible.io/ for analytics. No other bugs. - Source: Hacker News / 11 days ago
  • Plausible as an alternative to Google Analytics
    I just swapped out Google Analytics with Plausible for AINIRO.IO. It’s only been a week, but so far I am super jazzed about it. First of all, Plausible doesn’t use cookies, so I can completely drop all cookie disclaimers and popups I had because of GDPR. Second of all, the site scores significantly better on load time. This results in a 10x better user experience for my website visitors, while making sure the... - Source: dev.to / 15 days ago
  • Simple no bs persistent notepad
    No clue what you mean, browser cache might even clear itself without you doing anything manually. This thing makes no sense. Nowhere ever did it say Tech Demo anywhere, not in the HN headline, not on the page itself. No, thanks. And even as a tech demo, there is nothing impressive going in. It is stores shit to local storage, I guess. Lol, I just looked this up, and it was in Firefox on 2009 already? WHAT?... - Source: Hacker News / about 2 months ago
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What are some alternatives?

When comparing Branch Metrics and Plausible.io, you can also consider the following products

BigPicture.io - BigPicture provides company APIs for data-driven B2B teams.

Matomo - Matomo is an open-source web analytics platform

Oribi - Analytics for marketing & product teams

Fathom Analytics - Simple, trustworthy website analytics (finally)

Adobe Marketing Cloud - End-to-end digital marketing

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.