Software Alternatives & Reviews

BlueConic VS Measured.com

Compare BlueConic VS Measured.com and see what are their differences

BlueConic logo BlueConic

BlueConic is a marketing platform that harnesses the data required to power the recognition of an individual at each interaction.

Measured.com logo Measured.com

Measured incrementality measurement informs cross-channel media investment decisions, providing source-of-truth reporting and a privacy-compliant data warehouse to store and maintain marketing data.
  • BlueConic Landing page
    Landing page //
    2023-09-22
  • Measured.com Landing page
    Landing page //
    2023-08-04

Measured helps brands grow by identifying media’s incremental contribution to business outcomes and providing a single source of truth for media investment decisions. The Measured Intelligence Suite provides marketers with transparent experimentation across all media channels and delivers ongoing actionable insights to increase efficiency and scale media for maximum growth. Measured experiments are powered by a marketing data warehouse that was purpose built for analytics, providing a privacy-compliant place to store, manage and utilize valuable marketing data from across the business.

BlueConic videos

BlueConic: Redefining the Marketing Technology Landscape

More videos:

  • Review - BlueConic - CUBEconversations - Startup Spotlight

Measured.com videos

Overview from CEO

Category Popularity

0-100% (relative to BlueConic and Measured.com)
Office & Productivity
100 100%
0% 0
Marketing Platform
0 0%
100% 100
Business & Commerce
100 100%
0% 0
Marketing Analytics
0 0%
100% 100

User comments

Share your experience with using BlueConic and Measured.com. For example, how are they different and which one is better?
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Social recommendations and mentions

Based on our record, Measured.com seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

BlueConic mentions (0)

We have not tracked any mentions of BlueConic yet. Tracking of BlueConic recommendations started around Mar 2021.

Measured.com mentions (1)

  • How do you/your team prove Display or YouTube’s halo effect?
    If you have the resources, you do it with MMM (media mix modeling through someone like Neustar) or 3rd party incrementality tests through a vendor like Measured. Source: about 2 years ago

What are some alternatives?

When comparing BlueConic and Measured.com, you can also consider the following products

Ometria - Ometria is a predictive analytics and marketing platform built for retailers.

Adobe Marketing Cloud - End-to-end digital marketing

Zeotap - Zeotap is an extensive and reliable customer data platform that has been become the overnight sensation for business with versatile customer intelligence and identify resolution.

Rockerbox - Rockerbox is a real-time user intent that developed the technology to determine user's intent based on recent browsing habits.

Simon Data - Simon Data enables businesses to effectively leverage all of their data to drive personalization and value for their customers.

Oribi - Analytics for marketing & product teams