Software Alternatives, Accelerators & Startups

Birdeye VS Latana

Compare Birdeye VS Latana and see what are their differences

Birdeye logo Birdeye

#1 most trusted reputation and customer experience platform for local business

Latana logo Latana

Latana is the first brand tracking tool to use advanced data science to ensure reliable and accurate brand insights.
  • Birdeye Landing page
    Landing page //
    2021-03-08

Birdeye is an all-in-one platform for reputation management and customer experience that provides friendly, scalable tools to effortlessly manage online reputation, connect with prospects through digital channels, process digital payments, and gain customer experience insights to grow sales and thrive. More than 100,000 local businesses and brands use Birdeye to be found online through local listings and reviews; engage with consumers through webchat, text, and social media messaging; collect digital payments; and gain insights to improve customer experience with survey, ticketing and benchmarking tools.

  • Latana Landing page
    Landing page //
    2023-09-02

We built an advanced brand tracker so we could help solve the brand puzzle. More and more brands taking a bigger turn towards brand marketing over performance marketing. Marketplaces are becoming oversaturated and it's becoming harder to become noticed by your target audience. And it is also becoming really, really expensive. This is not a sustainable means of growth. But brand marketing is.

Brands know that if they achieve a high level of brand awareness, it will accelerate into sales further along the line. Most importantly, these brands are aware that an investment into brand awareness is an investment into the long-term growth of their business. But they don't know if this investment is making an impact, or if they would get the same results simply burning their money.

That's why we have developed brand analytics. Brand analytics is for brand managers what Google Analytics is for digital marketers. It provides them with an intuitive dashboard where they can see exactly their level of brand performance with target audiences, campaign impact, and how they fare against their competitors. These accurate insights can be used be brand managers to tailor their marketing for their audiences and improve brand performance - leading to growth and sales. Perfect!

Birdeye

$ Details
paid Free Trial $299.0 / Monthly
Platforms
Browser iOS Windows Android
Release Date
2012 February

Latana

Website
latana.com
$ Details
-
Platforms
-
Release Date
2019 January

Birdeye features and specs

  • Online Payments : Yes
  • Text Messaging: Yes
  • Review Management : Yes
  • Surveys: Yes
  • Reporting: Yes
  • Google Seller Ratings: Yes
  • Listings Management: Yes
  • Appointments : yes
  • Social: yes

Latana features and specs

No features have been listed yet.

Birdeye videos

What is Birdeye?

More videos:

  • Review - Birdeye Review Julie
  • Demo - Meet Birdeye

Latana videos

No Latana videos yet. You could help us improve this page by suggesting one.

+ Add video

Category Popularity

0-100% (relative to Birdeye and Latana)
Reputation Management
100 100%
0% 0
Data Dashboard
0 0%
100% 100
Online Reviews
100 100%
0% 0
Business & Commerce
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Birdeye and Latana

Birdeye Reviews

Tekpon Announces the Top Social Media Management Tools for Businesses
Birdeye platform offers a complete reputation management solution that enables businesses to collect, manage, and analyze customer reviews and feedback. With this tool, businesses can interact with their customers and take action on areas that need improvement, leading to enhanced customer satisfaction and loyalty. Additionally, businesses can monitor their online presence...
9 Best ManyChat Alternatives & Competitors in 2024
Birdeye provides live chat, social media messaging, surveys, and a help desk ticketing system with a greater scope than ManyChat. What differentiates Birdeye from other ManyChat alternatives is the lead generation and qualification support for sales teams. This messaging platform focuses on customer experiences, providing metrics and other insights for each step of the...
Source: www.tidio.com
The 10 Best Tawk.to Alternatives and Competitors [2022]
Overall, Birdeye’s bird eye view is pointed at customer experiences. For this, the platform uses customer success metrics and KPIs connected with different steps of the buyer’s journey. As a Tawk.to alternative, this makes it worth considering for a wider range of businesses, especially if you need help in sales enablement.
Source: www.tidio.com
Review Generation Platforms: Which One Is Best for My Business?
How It Works: BirdEye brands itself as an all-in-one reputation management solution that pulls feedback from 250 online sources. It not only helps companies monitor, organize, respond to, and track reviews, but it also offers platform listening and analyzes negative reviews to find root causes of customer unhappiness. It’s easy to integrate into major CMS, CRM, and...
Compare 31 of the Best Online Reputation Management Software Services
BirdEye is an all-in-one platform. It drives your customers to become your marketing engine. With BirdEye, collecting new reviews from your customers is a breeze.

Latana Reviews

We have no reviews of Latana yet.
Be the first one to post

Social recommendations and mentions

Based on our record, Birdeye should be more popular than Latana. It has been mentiond 6 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Birdeye mentions (6)

  • I used AI to answer 5000 Google reviews. This is what happened to my Google business rankings.
    WRT to your second point, I wouldn't consider these fake responses because the owners are given time to approve it. It's an assistant workflow basically. Also, Google doesn't really concern about automating responses, which is why they provide API for companies to automate responses. If you look at one of Google biggest partners like birdeye.com, you'll see they also provide similar AI answering features like us. Source: 11 months ago
  • Fake contractor reviews
    They could be using something like this though: https://birdeye.com. Source: about 1 year ago
  • Need a good CRM, help!
    I don’t know a CRM that can provide all of that, especially in one tool, but I could try naming you a few, such as Zidy, Hubspot, BirdEye and Podium, which you could try out and see if they have features to help you with what you need. Related to your fifth point, Zidy is the best one on that matter. That all-in-one tool has an incredibly customizable interface, making it adaptable to the liking of any user... Source: over 1 year ago
  • What is the best CRM for B2B wholesalers?
    I'd also like to add the importance of reviews and opinions when building a solid relationship with customers or clients, especially online. Companies that value their relationship with the people they deal with already have an advantage since they're always looking to improve, but this isn't always the case. Luckily, there are resources to aid this, andtools like Zidy, Hubspot, and BirdEye help track and... Source: over 1 year ago
  • How can I expand my network at a young age?
    It’s normal to struggle to get new clients, mainly if your brand or business works among many others in such a competitive stage. However, while it’s impossible to become the most famous brand in the world from one night to another, there’re tools and resources to increase brand awareness. One of those tools is acquiring CRM tools (custom relationship management) to find and keep clients. They improve, track and... Source: over 1 year ago
View more

Latana mentions (1)

  • US seen as bigger threat to democracy than Russia or China, global poll finds
    The company that provided the data for the report is not actually a polling organization. It is a marketing firm whose competency appears to be conducting brand awareness studies. Source: about 3 years ago

What are some alternatives?

When comparing Birdeye and Latana, you can also consider the following products

Podium - Podium helps your business get more customer reviews, manage customer feedback, customer interaction, and online review management from one software.

AdMeter - AdMeter is a cloud-based analytical platform that allows you to improve your marketing strategies by using accurate analytical reports and also understanding the behavior of your targeted customers.

ReviewTrackers - Software that generates new customer reviews, engages your customers and lets you listen and...

Tercept Unified Analytics - Tercept automatically aggregates and organizes all monetization data,analytics data and marketing data into one single dashboard with powerful querying and visualization capabilities. You can setup custom reports and automate 100% of your reporting.

Reputation.com - Reputation.com is a solution for tracking and improving online reviews, social media, and local search visibility for businesses.

Pega Marketing - Pega Marketing is an advanced-level and AI-based software solution that allows you to interact with customers in an engaging way and solve their issues by providing their valuable services in real-time.