Software Alternatives, Accelerators & Startups

Birdeye VS Google Marketing Platform

Compare Birdeye VS Google Marketing Platform and see what are their differences

Birdeye logo Birdeye

#1 most trusted reputation and customer experience platform for local business

Google Marketing Platform logo Google Marketing Platform

Google's unified and improved marketing and analytics tools.
  • Birdeye Landing page
    Landing page //
    2021-03-08

Birdeye is an all-in-one platform for reputation management and customer experience that provides friendly, scalable tools to effortlessly manage online reputation, connect with prospects through digital channels, process digital payments, and gain customer experience insights to grow sales and thrive. More than 100,000 local businesses and brands use Birdeye to be found online through local listings and reviews; engage with consumers through webchat, text, and social media messaging; collect digital payments; and gain insights to improve customer experience with survey, ticketing and benchmarking tools.

  • Google Marketing Platform Landing page
    Landing page //
    2021-09-26

Birdeye features and specs

  • Online Payments : Yes
  • Text Messaging: Yes
  • Review Management : Yes
  • Surveys: Yes
  • Reporting: Yes
  • Google Seller Ratings: Yes
  • Listings Management: Yes
  • Appointments : yes
  • Social: yes

Google Marketing Platform features and specs

No features have been listed yet.

Birdeye videos

What is Birdeye?

More videos:

  • Review - Birdeye Review Julie
  • Demo - Meet Birdeye

Google Marketing Platform videos

Webinar: Get to Know All Products Available in the Google Marketing Platform

More videos:

  • Tutorial - Google Optimize Tutorial 2020 - Conversion Rate Optimization Tests
  • Tutorial - How to Use Google Surveys to Get Consumer Insights
  • Tutorial - How To Earn Money From Google Opinion Rewards 2020 | Earn Money From Google Surveys 2020
  • Review - Google Optimize Review | Flaunt Digital
  • Tutorial - Google Optimize Tutorial: How to Get Started Quickly

Category Popularity

0-100% (relative to Birdeye and Google Marketing Platform)
Reputation Management
100 100%
0% 0
Surveys
0 0%
100% 100
Online Reviews
100 100%
0% 0
Forms And Surveys
0 0%
100% 100

User comments

Share your experience with using Birdeye and Google Marketing Platform. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Birdeye and Google Marketing Platform

Birdeye Reviews

Tekpon Announces the Top Social Media Management Tools for Businesses
Birdeye platform offers a complete reputation management solution that enables businesses to collect, manage, and analyze customer reviews and feedback. With this tool, businesses can interact with their customers and take action on areas that need improvement, leading to enhanced customer satisfaction and loyalty. Additionally, businesses can monitor their online presence...
9 Best ManyChat Alternatives & Competitors in 2024
Birdeye provides live chat, social media messaging, surveys, and a help desk ticketing system with a greater scope than ManyChat. What differentiates Birdeye from other ManyChat alternatives is the lead generation and qualification support for sales teams. This messaging platform focuses on customer experiences, providing metrics and other insights for each step of the...
Source: www.tidio.com
The 10 Best Tawk.to Alternatives and Competitors [2022]
Overall, Birdeye’s bird eye view is pointed at customer experiences. For this, the platform uses customer success metrics and KPIs connected with different steps of the buyer’s journey. As a Tawk.to alternative, this makes it worth considering for a wider range of businesses, especially if you need help in sales enablement.
Source: www.tidio.com
Review Generation Platforms: Which One Is Best for My Business?
How It Works: BirdEye brands itself as an all-in-one reputation management solution that pulls feedback from 250 online sources. It not only helps companies monitor, organize, respond to, and track reviews, but it also offers platform listening and analyzes negative reviews to find root causes of customer unhappiness. It’s easy to integrate into major CMS, CRM, and...
Compare 31 of the Best Online Reputation Management Software Services
BirdEye is an all-in-one platform. It drives your customers to become your marketing engine. With BirdEye, collecting new reviews from your customers is a breeze.

Google Marketing Platform Reviews

Top 10 CRO Tools to Boost Conversions for Free in 2023
Looking for a free testing tool to optimize your conversion? Well, this testing software can integrate with Google Analytics and Google AdWords. Google Optimize comes with 3 main features, including A/B testing, split testing, and multivariate testing (MVT). Using this conversion rate optimization software enables you to measure the performance of your webpage.
Source: aigrow.me
15 Best A/B Testing Tools And Software (2021 List)
Google Optimize is a free A/B testing tool for folks looking to measure site experience and engagement on their website. You might be using Google Analytics on your website, why not integrate Google Optimize with it? All you need to add a single line of code to your existing analytics implementation. That’s it.
3 free tools for Product Managers to improve product adoption
Google Optimize allows you to experiment with a user journey and run A/B tests. You can define your goals, generate variants of your product’s frontend and roll them out independently. The integration with Google Analytics give you an overview on which variant performs best.
Source: medium.com
18 Top A/B Testing Tools Reviewed by CRO Experts
Google Optimize is a completely free A/B and multivariate testing enterprise testing tool. With a visual editor, code editor, and native integration with Google Analytics it is the best tool for companies that are just starting with testing. Many nice-to-have features are still missing, like an image upload feature, but Google continues to roll out enhancements every week....

Social recommendations and mentions

Based on our record, Birdeye should be more popular than Google Marketing Platform. It has been mentiond 6 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Birdeye mentions (6)

  • I used AI to answer 5000 Google reviews. This is what happened to my Google business rankings.
    WRT to your second point, I wouldn't consider these fake responses because the owners are given time to approve it. It's an assistant workflow basically. Also, Google doesn't really concern about automating responses, which is why they provide API for companies to automate responses. If you look at one of Google biggest partners like birdeye.com, you'll see they also provide similar AI answering features like us. Source: 11 months ago
  • Fake contractor reviews
    They could be using something like this though: https://birdeye.com. Source: about 1 year ago
  • Need a good CRM, help!
    I don’t know a CRM that can provide all of that, especially in one tool, but I could try naming you a few, such as Zidy, Hubspot, BirdEye and Podium, which you could try out and see if they have features to help you with what you need. Related to your fifth point, Zidy is the best one on that matter. That all-in-one tool has an incredibly customizable interface, making it adaptable to the liking of any user... Source: over 1 year ago
  • What is the best CRM for B2B wholesalers?
    I'd also like to add the importance of reviews and opinions when building a solid relationship with customers or clients, especially online. Companies that value their relationship with the people they deal with already have an advantage since they're always looking to improve, but this isn't always the case. Luckily, there are resources to aid this, andtools like Zidy, Hubspot, and BirdEye help track and... Source: over 1 year ago
  • How can I expand my network at a young age?
    It’s normal to struggle to get new clients, mainly if your brand or business works among many others in such a competitive stage. However, while it’s impossible to become the most famous brand in the world from one night to another, there’re tools and resources to increase brand awareness. One of those tools is acquiring CRM tools (custom relationship management) to find and keep clients. They improve, track and... Source: over 1 year ago
View more

Google Marketing Platform mentions (2)

  • 6 Ways to Optimize Your Website for Better Conversion Rate
    Google Optimize: This tool assists you in getting a rich solution through A/B testing, website testing & personalization tools for small businesses to help create engaging customer experiences. - Source: dev.to / over 1 year ago
  • Google is deprecating Google Surveys
    That's something else. It's (it was) a marketing product. > Google Surveys is a market research tool that allows you to easily create online surveys in order to make more informed business decisions. Users complete survey questions in order to access high quality content around the web, See https://marketingplatform.google.com/about/surveys/. - Source: Hacker News / over 1 year ago
  • This person just posted an ad that asked them about DLC they planned on buying. Mario Party Superstars was listed with three other games on the Switch that already have DLC. Is this a good sign that we are getting Mario Party Superstars DLC?
    I had assume it was Google itself because I hadn't heard of surveys being part of the AdWords program, but a quick google search showed I was wrong about that. However, I stand by my assessment that the inconsistency between the answers indicate it was an "AI Generated" question. (One option is a named DLC, another is a generic " DLC" answer, and the other two are just the base games' names). Source: about 2 years ago
  • Ad management platform
    But an obvious choice at your level of ad spend would be Google Marketing Platform which covers a wide range of channels: https://marketingplatform.google.com/about/. Source: over 2 years ago
  • Using Randomized, Representative Surveying Data to Model $GME Ownership Among the U.S. Adult Population
    More about Google Consumer Surveying: https://marketingplatform.google.com/about/surveys/. Source: almost 3 years ago

What are some alternatives?

When comparing Birdeye and Google Marketing Platform, you can also consider the following products

Podium - Podium helps your business get more customer reviews, manage customer feedback, customer interaction, and online review management from one software.

Survey Monkey - Create and publish online surveys in minutes, and view results graphically and in real time. SurveyMonkey provides free online questionnaire and survey software.

ReviewTrackers - Software that generates new customer reviews, engages your customers and lets you listen and...

Google Forms - Simple web forms from Google.

Reputation.com - Reputation.com is a solution for tracking and improving online reviews, social media, and local search visibility for businesses.

Qualtrics - Qualtrics is the most trusted research platform, helping brands make crucial business decisions. From surveys to insights to action.