Software Alternatives, Accelerators & Startups

Amazon Lex VS Marketo

Compare Amazon Lex VS Marketo and see what are their differences

Amazon Lex logo Amazon Lex

Harness the power behind Amazon Alexa for your own conversational apps.

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.
  • Amazon Lex Landing page
    Landing page //
    2023-03-20
  • Marketo Landing page
    Landing page //
    2023-07-17

Amazon Lex videos

Building Intelligent Chatbots with Amazon Lex & Amazon Polly

More videos:

  • Review - Build an Omni-Channel Experience with Amazon Connect and Amazon Lex (Level 200)

Marketo videos

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Category Popularity

0-100% (relative to Amazon Lex and Marketo)
Chatbots
100 100%
0% 0
Email Marketing
0 0%
100% 100
CRM
35 35%
65% 65
Marketing Automation
0 0%
100% 100

User comments

Share your experience with using Amazon Lex and Marketo. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Amazon Lex and Marketo

Amazon Lex Reviews

We have no reviews of Amazon Lex yet.
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Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.

Social recommendations and mentions

Based on our record, Amazon Lex seems to be more popular. It has been mentiond 13 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Amazon Lex mentions (13)

  • Chances of Amazon Turk shutting down in the future?
    Amazon's doesn't care about Mturk, they have their own AI that will eventually automate all their work too https://aws.amazon.com/lex/. Source: about 1 year ago
  • GPT-Powered chatbot over the phone - Try it, and see how it was built
    Amazon Lex, AWS's natural language conversational AI service. With Amazon Connect, it seamlessly leverages Amazon Transcribe to understand what is being said (speech-to-text), and Amazon Polly to provide the verbal response (text-to-speech). We aren't really using the Natural Language powers of Lex, but it has other uses for us:. - Source: dev.to / over 1 year ago
  • How AWS and GCP Compare: The Top 5 Differences
    AWS has three high-quality tools: Amazon Lex, Amazon Rekognition, and Amazon SageMaker. - Source: dev.to / over 1 year ago
  • AWS NLP newsletter November 2022
    Introducing DTMF slot settings within Amazon Lex.Amazon Lex is a service for building conversational interfaces into any application using voice and text. With Amazon Lex, you can quickly and easily build conversational bots ("chatbots"), virtual agents, and interactive voice response (IVR) systems. Amazon Lex is excited to launch DTMF-only slot settings and configurable session attributes within the Lex console. - Source: dev.to / over 1 year ago
  • Serverless Event Driven AI as a Service
    The text processing is a bit more interesting, as we have the original text and some insights into the content and sentiment, but we need a response. So for this application Amazon Lex has been configured to do this. - Source: dev.to / over 1 year ago
View more

Marketo mentions (0)

We have not tracked any mentions of Marketo yet. Tracking of Marketo recommendations started around Mar 2021.

What are some alternatives?

When comparing Amazon Lex and Marketo, you can also consider the following products

Dialogflow - Conversational UX Platform. (ex API.ai)

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

IBM Watson Assistant - Watson Assistant is an AI assistant for business.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Microsoft Bot Framework - Framework to build and connect intelligent bots.

Pardot - Salesforce B2B marketing automation