Software Alternatives & Reviews

Amazon Kinesis VS Marketo

Compare Amazon Kinesis VS Marketo and see what are their differences

Amazon Kinesis logo Amazon Kinesis

Amazon Kinesis services make it easy to work with real-time streaming data in the AWS cloud.

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.
  • Amazon Kinesis Landing page
    Landing page //
    2022-01-28
  • Marketo Landing page
    Landing page //
    2023-07-17

Amazon Kinesis videos

AWS Big Data - Amazon Kinesis Analytics Introduction and Demonstration

More videos:

  • Review - Analyzing Data Streams in Real Time with Amazon Kinesis: PNNL's Serverless Data Lake Ingestion

Marketo videos

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Category Popularity

0-100% (relative to Amazon Kinesis and Marketo)
Stream Processing
100 100%
0% 0
Email Marketing
0 0%
100% 100
Data Management
100 100%
0% 0
Marketing Automation
0 0%
100% 100

User comments

Share your experience with using Amazon Kinesis and Marketo. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Amazon Kinesis and Marketo

Amazon Kinesis Reviews

Top 10 AWS ETL Tools and How to Choose the Best One | Visual Flow
Amazon Kinesis was built to handle massive amounts of data, allowing it to be uploaded to a Redshift cluster. After the event stream is read and the data is transformed, it is placed into a table in Amazon SCTS in an Amazon ES domain. Thus, there is no need to use a server (instead, you need to integrate AWS ETL and AWS Lambda).
Source: visual-flow.com
6 Best Kafka Alternatives: 2022’s Must-know List
Kinesis enables streaming applications to be managed without additional infrastructure management. This highly scalable platform can process data from various sources with low latency. Known for its speed, ease of use, reliability, and capability of cross-platform replication, Amazon Kinesis is one of the most popular Kafka Alternatives. It is used for many purposes,...
Source: hevodata.com
Top 15 Kafka Alternatives Popular In 2021
Amazon Kinesis, also known as Kinesis Streams, is a popular alternative to Kafka, for collecting, processing, and analyzing video and data streams in real-time. It offers timely and insightful information, streaming data in a cost-effective manner with complete flexibility and scalability. It is easy to ingest data encompassing audios, videos, app logs, etc. It offers an...
16 Top Big Data Analytics Tools You Should Know About
Amazon Kinesis is a massively scalable, cloud-based analytics service which is designed for real-time applications.

Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.

Social recommendations and mentions

Based on our record, Amazon Kinesis seems to be more popular. It has been mentiond 22 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Amazon Kinesis mentions (22)

  • AWS DEV OPS Professional Exam short notes
    When you see Amazon Kinesis as an option, this becomes the ideal option to process data in real time. Amazon Kinesis makes it easy to collect, process, and analyze real-time, streaming data so you can get timely insights and react quickly to new information. Amazon Kinesis offers key capabilities to cost effectively process streaming data at any scale, along with the flexibility to choose the tools that best suit... - Source: dev.to / about 2 months ago
  • Querying microservices in real-time with materialized views
    RisingWave is an open-source streaming database that has built-in fully-managed CDC source connectors for various databases, also it can collect data from other sources such Kafka, Pulsar, Kinesis, or Redpanda and it allows you to query real-time streams using SQL. You can get a materialized view that is always up-to-date. - Source: dev.to / about 1 year ago
  • How Streaming database differs from a Traditional database?
    For example, RisingWave is one of the fastest-growing open-source streaming databases that can ingest data from Apache Kafka, Apache Pulsar, Amazon Kinesis, Redpanda, and databases via native Change data capture connections or using Debezium connectors to MySQL and PostgreSQL sources. Previously, I wrote a blog post about how to choose the right streaming database that discusses some key factors that you should... - Source: dev.to / about 1 year ago
  • Query Real Time Data in Kafka Using SQL
    RisingWave is an open-source distributed SQL database for stream processing. RisingWave accepts data from sources like Apache Kafka, Apache Pulsar, Amazon Kinesis, Redpanda, and databases via native Change data capture connections to MySQL and PostgreSQL sources. It uses the concept of materialized view that involves caching the outcome of your query operations and it is quite efficient for long-running stream... - Source: dev.to / about 1 year ago
  • How to choose the right streaming database
    You can ingest data from different data sources such as message brokers Kafka, Redpanda, Kinesis, Pulsar, or databases MySQL or PostgreSQL using their Change Data Capture (CDC) which is the process of identifying and capturing data changes. - Source: dev.to / about 1 year ago
View more

Marketo mentions (0)

We have not tracked any mentions of Marketo yet. Tracking of Marketo recommendations started around Mar 2021.

What are some alternatives?

When comparing Amazon Kinesis and Marketo, you can also consider the following products

Apache Flink - Flink is a streaming dataflow engine that provides data distribution, communication, and fault tolerance for distributed computations.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Confluent - Confluent offers a real-time data platform built around Apache Kafka.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Apache Kafka - Apache Kafka is an open-source message broker project developed by the Apache Software Foundation written in Scala.

Pardot - Salesforce B2B marketing automation