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Adobe Target VS Unbounce

Compare Adobe Target VS Unbounce and see what are their differences

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  2. » Videos
  3. » Reviews
  4. » Alternatives

Adobe Target logo Adobe Target

Adobe Target provides an intuitive user interface and an expanded personalization toolset.

Unbounce logo Unbounce

Unbounce lets marketers and businesses build, publish and test landing pages without IT or software. AI enhanved A/B testing and lead gen make it a powerful marketing tool.
  • Adobe Target Landing page
    Landing page //
    2022-03-14
  • Unbounce Landing page
    Landing page //
    2023-10-10

Convert 30% more with high-performing landing pages. With Unbounce’s AI-powered landing page creation and optimization platform, you can build higher-converting campaigns that’ll help you scale your marketing without limits. Build landing pages faster with AI. Unbounce landing pages have helped businesses turn billions of visitors into leads, sales, and signups. (Literally.) Combining that data with AI, Unbounce lets you create custom landing pages twice as fast as old-school builders.

Adobe Target

Website
adobe.com
Pricing URL
-
$ Details
-
Release Date
-
Edit details

Unbounce

Website
unbounce.com
Pricing URL
Official Unbounce Pricing
$ Details
freemium $79.0 / Monthly
Release Date
2009 January
Edit details

Adobe Target features and specs

No features have been listed yet.

Unbounce features and specs

  • Landing Page Builder: Yes
  • AI Technology: Yes
  • A/B Testing: Yes
  • Website Conversions: Yes

Adobe Target videos

+ Add

Adobe Target: Test and Optimize Every Experience, Every Time

More videos:

  • Demo - Adobe Target Demo Walkthrough
  • Review - Profile Targeting with Adobe Target

Unbounce videos

+ Add

Unbounce Review - Can It Increase Your Conversions Rates?

More videos:

  • Review - Unbounce Review: Why It's The Best landing page Builder
  • Review - Unbounce Landing Page Builder Tool Review

Category Popularity

0-100% (relative to Adobe Target and Unbounce)

Adobe Target

Unbounce

A/B Testing
22 22%
A/B Testing
78% 78
Conversion Optimization
100 100%
Conversion Optimization
0% 0
Landing Pages
0 0%
Landing Pages
100% 100
Web Analytics
100 100%
Web Analytics
0% 0

User comments

Share your experience with using Adobe Target and Unbounce. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Adobe Target and Unbounce

Adobe Target Reviews

18 Top A/B Testing Tools Reviewed by CRO Experts
Adobe Target walks you through a three-step workflow where you first create the variant, then target the variant based on visitor segmentation, and lastly customize your goals and settings for the test. Based on this emphasis of targeting, it should come as no surprise that Adobe Target’s most exciting feature is automated personalization.
Source: conversionxl.com
Top 5 A/B Testing Tools List
Adobe Target is part of Adobe’s Marketing Cloud that’s a set of digital marketing solutions provided by Adobe. It covers all the basic features a good A/B testing tool should have: It supports Multivariate Testing, it’s mobile-optimized, allows you to create specific profiles and audiences to run deeply-customized tests. It doesn’t require coding to get set up and ready to...
Source: blog.testlodge.com
10 A/B testing tools to help improve conversions
Adobe Target provides an intuitive user interface to create personalized web experiences, quickly create A/B tests and confidently target content. Target provides a guided testing and targeting workflow and framework, with no coding or setup hassles, so it's easy to see your visitor's responses to content variations in real time and instantly adapt your site to meet their...
Source: mashable.com

Unbounce Reviews

10 A/B testing tools to help improve conversions
Unbounce lets you build, publish and test responsive landing pages, without any knowledge of HTML. With its friendly, easy to use interface, working with elements is simple, with the ability to tweak any aspect of your page. Using the drag-and-drop tool you can drag in images, text, video and even maps into your pages and organize them. Unbounce integrates with a variety of...
Source: mashable.com
How to Choose the Right Testing Software For Your Business
When creating a new landing page, Unbounce is our company’s go-to for A/B testing conversions. It is quick, gets the job done, and the analytics are actionable. We can’t live without its confidence score rating, which tells you how likely a good conversion rate is, or whether it is mere luck. – Brian Curliss, CEO MailLift
Source: www.crazyegg.com
5 Cheaper Alternatives to Unbounce (That Work!)
Usability Testing Singapore » Information Architecture » 5 Cheaper Alternatives to Unbounce (That Work!) 5 Cheaper Alternatives to Unbounce (That Work!)
Source: usabilitytesting.sg

Social recommendations and mentions

Based on our record, Unbounce seems to be more popular. It has been mentiond 14 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Adobe Target mentions (0)

We have not tracked any mentions of Adobe Target yet. Tracking of Adobe Target recommendations started around Mar 2021.

Unbounce mentions (14)

  • 400+ Websites That I Use as a Web Designer/Freelancer - All Compiled and Categorized in One Place
    Unbounce - Haven't used it myself but heard good things about it. It's good for building landing pages that you are going to delete or change very often. Source: 10 months ago
  • What is your go to service for creating a quick landing page for an idea?
    Unbounce. It's been a few years since I used it, but pretty simple drag/drop landing page builder that allows you to easily create tons of variants for testing. Source: 10 months ago
  • Create Better Content with These AI Tools
    Unbounce is an AI-powered landing page builder with intelligent features that let you create beautiful, high-performing marketing campaigns in just a few minutes. - Source: dev.to / about 1 year ago
  • Mark is telling fibs here
    It's something called Unbounce, and yes it is a prepackaged website builder. From another comment, though, it appears that the story happened about 10 years ago. Source: about 1 year ago
  • Using shopify for something other than e commerce.
    Might be worth checking out https://unbounce.com/. Source: over 1 year ago
View more

What are some alternatives?

When comparing Adobe Target and Unbounce, you can also consider the following products

Optimizely - A/B testing you'll actually use.

LeadPages - LeadPages™ Software is the world's easiest landing page generator. It's the easiest way to build conversion optimized & mobile responsive landing pages.

VWO - Use VWO to tweak, optimize & personalize your website with minimal IT help.

Instapage - Backed by award winning design and the largest community of conversion marketers on the planet, Instapage builds tools that make landing page marketing easy.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Landingi - Build unlimited landing pages quickly and easily. Get more leads, maximize sales and watch your business grow.

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