Software Alternatives & Reviews

Adobe Target VS LaunchDarkly

Compare Adobe Target VS LaunchDarkly and see what are their differences

Adobe Target logo Adobe Target

Adobe Target provides an intuitive user interface and an expanded personalization toolset.

LaunchDarkly logo LaunchDarkly

LaunchDarkly is a powerful development tool which allows software developers to roll out updates and new features.
  • Adobe Target Landing page
    Landing page //
    2022-03-14
  • LaunchDarkly Landing page
    Landing page //
    2023-09-12

Adobe Target videos

Adobe Target: Test and Optimize Every Experience, Every Time

More videos:

  • Demo - Adobe Target Demo Walkthrough
  • Review - Profile Targeting with Adobe Target

LaunchDarkly videos

How LaunchDarkly Enables Product Managers to Test in Production

More videos:

  • Review - Getting Started with Feature Flags - #1 LaunchDarkly Feature Flags
  • Review - Show & Tell with LaunchDarkly's Edith Harbaugh: Mobile Feature Flags

Category Popularity

0-100% (relative to Adobe Target and LaunchDarkly)
A/B Testing
52 52%
48% 48
Feature Flags
0 0%
100% 100
Conversion Optimization
100 100%
0% 0
Developer Tools
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Adobe Target and LaunchDarkly

Adobe Target Reviews

18 Top A/B Testing Tools Reviewed by CRO Experts
Adobe Target walks you through a three-step workflow where you first create the variant, then target the variant based on visitor segmentation, and lastly customize your goals and settings for the test. Based on this emphasis of targeting, it should come as no surprise that Adobe Target’s most exciting feature is automated personalization.
Top 5 A/B Testing Tools List
Adobe Target is part of Adobe’s Marketing Cloud that’s a set of digital marketing solutions provided by Adobe. It covers all the basic features a good A/B testing tool should have: It supports Multivariate Testing, it’s mobile-optimized, allows you to create specific profiles and audiences to run deeply-customized tests. It doesn’t require coding to get set up and ready to...
10 A/B testing tools to help improve conversions
Adobe Target provides an intuitive user interface to create personalized web experiences, quickly create A/B tests and confidently target content. Target provides a guided testing and targeting workflow and framework, with no coding or setup hassles, so it's easy to see your visitor's responses to content variations in real time and instantly adapt your site to meet their...
Source: mashable.com

LaunchDarkly Reviews

Top Mobile Feature Flag Tools
LaunchDarkly is another dedicated feature flag management tool that offers extensive features. They support a variety of platforms and languages and boast clients like Microsoft, Atlassian, and Invision. Like Rollout, LaunchDarkly offers all the features of an enterprise-grade tool but, unlike Rollout, reserves the security features for the “Enterprise” plan. Out of the box,...
Source: instabug.com
Feature Toggling Tools for $100 or less
A differentiating factor is the functionality to schedule releases through the console, LaunchDarkly and FeatureFlow have incorporated this into their front end. Another front-end feature of interest is user segmentation management, which is available with LaunchDarkly, Rollout, and Bullet train subscriptions.
Source: medium.com

Social recommendations and mentions

Based on our record, LaunchDarkly seems to be more popular. It has been mentiond 36 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Adobe Target mentions (0)

We have not tracked any mentions of Adobe Target yet. Tracking of Adobe Target recommendations started around Mar 2021.

LaunchDarkly mentions (36)

  • Pivoting a million dollar DevTool startup
    Taplytics is a broad A/B testing platform for marketing teams. While DevCycle is a feature flagging tool built for developers. Taplytics actually has feature flagging, but DevCycle is much more focused and plans to compete directly with incumbents like LaunchDarkly by building a better developer experience (more on how later). But with Taplytics they built so many features and every customer was using them in a... - Source: dev.to / 4 months ago
  • Arc Update - 1.20.1 (43987)
    I had a custom rule added to Little Snitch that blocked the following domains: launchdarkly.com, clientstream.launchdarkly.com, mobile.launchdarkly.com. Source: 5 months ago
  • Feature flags implementation in Nest.js 😻
    There are however Saas to implement directly a feature management system. Several solutions exist like LaunchDarkly, Flagsmith or Unleash.io. Using a SaaS (Software as a Service) feature flagging solution offers the advantage of a faster and more straightforward implementation process. These services are readily available and can be quickly integrated into your project. - Source: dev.to / 8 months ago
  • Boost DX, Enhance UX, and Skyrocket Profits! Dive into a sub-50ms world with Edge Feature Flags 🚀
    Currently, there are numerous feature flag systems available. Options include our own company's open-source system, "Bucketeer", and the renowned SaaS "LaunchDarkly" among others. When comparing these, the following considerations might come into play:. - Source: dev.to / 8 months ago
  • How to build a secure admin panel for your SaaS app
    A variety of tools can cover some of these use cases. PLG tools like Segment and journy.io can track activity. Maybe you use a feature flag service such as LaunchDarkly. Stripe or Chargebee might manage some of the billing-related aspects. Meanwhile, problems related to authentication might be visible in your Auth0 account. However, it’s unlikely that you’re using all these platforms. Even if you are, you probably... - Source: dev.to / 10 months ago
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What are some alternatives?

When comparing Adobe Target and LaunchDarkly, you can also consider the following products

Optimizely - A/B testing you'll actually use.

Flagsmith - Flagsmith lets you manage feature flags and remote config across web, mobile and server side applications. Deliver true Continuous Integration. Get builds out faster. Control who has access to new features. We're Open Source.

VWO - Use VWO to tweak, optimize & personalize your website with minimal IT help.

ConfigCat - ConfigCat is a developer-centric feature flag service with unlimited team size, awesome support, and a reasonable price tag.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Unleash - Open source Feature toggle/flag service. Helps developers decrease their time-to-market and to increase learning through experimentation.