Best Customer Analytics Tools and Software in 2021
Trusted by over 5000 companies worldwide, Woopra is an end-to-end customer journey analytics that allows brands to track, analyze, and optimize the customer journey. Analyzing various touchpoints of customer interaction, Woopra tracks how visitors are browsing your website or app and provides amazing reports regarding the same.
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Woopra provides end-to-end customer journey analytics that let’s you track, analyze, and optimize every step of the customer journey. Woopra analyzes various touch points to see how visitors move through your website, marketing campaigns or product and provide detail reports regarding the same.
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Woopra includes a range of interesting features like tracked categories, comments, blog authors, custom tagging, advanced segmentation, real-time stats, advanced reporting, and live chat feature.
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The Woopra pricing may scare you a bit, but the $79.95 per month option is a great place to start optimizing for conversions, and the higher rate plans work wonders for enterprise level implementation. The idea behind Woopra is to bring you real time customer activity in one place. Take control of your user experience by viewing detailed customer profiles, and see real time analytics for evaluating what works.
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It also has customer tagging, a retention report (good to see if your content remains popular with visitors) and the creation of custom events to track. Another of Woopra’s strengths is its filtering capabilities which you can use to refine almost any aspect of web metrics you want to track.