InAppStory offers an all-in-one customer engagement platform for mobile apps. With tools like stories, mini-games, in-app messaging, and personalized content, we help businesses connect with their users through dynamic, visual communication. Our no-code solutions make it easy to enhance onboarding, boost sales, gather feedback, and improve retention โ all while delivering measurable results. Trusted by medium-sized businesses and enterprises, InAppStory turns every touchpoint into an opportunity to engage, inform, and delight.
A startup from Faro, Portugal that is founded by Vlad Lastovsky.
In-App Stories
Native, Instagram-style Stories that surface product updates, offers, and tutorials at the right moment inside the app. Interactive widgets, triggers, targeting, and analytics turn passive taps into feature adoption, zero-party data, and shoppable journeys.
Gamification
A Game Center with 12+ ready-to-use game mechanics (Wheel of Fortune, Mystery Boxes, Advent Calendar, Puzzle, Match 3, Memories, and more) shaped by 1,000+ real campaigns. Pick a game, customize design and rules with no code, and launch across web and mobile to drive engagement, retention, and promo-code distribution โ with custom games available on request.
In-App Messages
Personalized, event-triggered messages delivered as full-screen banners, modals, bottom sheets, and pop-ups at natural touchpoints in the user journey. Advanced targeting on segments, behavior, and CDP data, dynamic placeholders for personalization, and real-time analytics make them far more effective than push for actions that need immediate context.
SMART Banners
Targeted in-app banners that keep offers, loyalty rewards, countdowns, and partner placements visible exactly where users make decisions โ without interrupting the flow. They reinforce stories, in-app messages, and mini-games, and support upsells and monetization by turning existing intent into action.
Most competitors do Stories and stop there; InAppStory lets you consolidate Stories, mini-games, in-app messages, and zero-party data collection into one SDK and dashboard, replacing several point tools. It's built for measurable outcomes and backed by an in-house Creative Studio, a 30-day free trial, and proven scale of 25M daily viewers and 30,000+ stories created.
Founded by CEO Vlad Lastovsky, InAppStory started from a simple insight: apps struggled to hold attention against social media's video and Stories formats, so he built a native way to bring that format inside apps. It has since grown from a single Stories tool into a full engagement platform (Stories + games + messaging + banners), now an international company.
InAppStory is an all-in-one in-app engagement platform, not just a Stories tool โ it combines native Stories, fully playable in-Stories mini-games, in-app messaging, banners, and interactive widgets in one no-code console. It runs through a single SDK for iOS, Android, Flutter, React Native, and web, so teams update everything in real time without developers.
Product, marketing, and growth teams at mid-market and enterprise companies with an existing mobile app who want better engagement, onboarding, and retention without heavy engineering. It's strongest in e-commerce and retail, finance, telecom, and travel, with global adoption across EMEA, the Middle East, and CIS.
InAppStory ships as native and cross-platform SDKs โ Swift (iOS), Kotlin/Java (Android), Flutter, React Native, and web โ with story content rendered via a WebView layer for rich HTML/CSS/JS interactivity, so new formats deploy without app updates. Content, targeting, and analytics run from a cloud-based no-code console that integrates with tools like Google Analytics, Amplitude, and CDPs.
We have collected here some useful links to help you find out if InAppStory is good.
Check the traffic stats of InAppStory on SimilarWeb. The key metrics to look for are: monthly visits, average visit duration, pages per visit, and traffic by country. Moreoever, check the traffic sources. For example "Direct" traffic is a good sign.
Check the "Domain Rating" of InAppStory on Ahrefs. The domain rating is a measure of the strength of a website's backlink profile on a scale from 0 to 100. It shows the strength of InAppStory's backlink profile compared to the other websites. In most cases a domain rating of 60+ is considered good and 70+ is considered very good.
Check the "Domain Authority" of InAppStory on MOZ. A website's domain authority (DA) is a search engine ranking score that predicts how well a website will rank on search engine result pages (SERPs). It is based on a 100-point logarithmic scale, with higher scores corresponding to a greater likelihood of ranking. This is another useful metric to check if a website is good.
The latest comments about InAppStory on Reddit. This can help you find out how popualr the product is and what people think about it.
Do you know an article comparing InAppStory to other products?
Suggest a link to a post with product alternatives.
Is InAppStory good? This is an informative page that will help you find out. Moreover, you can review and discuss InAppStory here. The primary details have been verified within the last quarter. So they could be considered up to date. If you think we are missing something, please use the means on this page to comment or suggest changes. All reviews and comments are highly encouranged and appreciated as they help everyone in the community to make an informed choice. Please always be kind and objective when evaluating a product and sharing your opinion.