Software Alternatives, Accelerators & Startups

Zoho Marketing Automation VS MailerLite

Compare Zoho Marketing Automation VS MailerLite and see what are their differences

Zoho Marketing Automation logo Zoho Marketing Automation

All-in-one marketing software for multichannel engagement.

MailerLite logo MailerLite

Affordable Email Marketing Software. Get all features (Segmentation, Automation, A/B testing) for up to 1,000 subscribers & send unlimited emails for free!
  • Zoho Marketing Automation Landing page
    Landing page //
    2023-07-04
  • Zoho Marketing Automation Email marketing
    Email marketing //
    2024-04-19
  • Zoho Marketing Automation WhatsApp Marketing
    WhatsApp Marketing //
    2024-04-19
  • Zoho Marketing Automation Customer journey orchestration
    Customer journey orchestration //
    2024-04-19
  • Zoho Marketing Automation Social media marketing
    Social media marketing //
    2024-04-19
  • Zoho Marketing Automation Marketing planner
    Marketing planner //
    2024-04-19
  • Zoho Marketing Automation Ecommerce dashboard
    Ecommerce dashboard //
    2024-04-19
  • Zoho Marketing Automation Web behaviour analytics
    Web behaviour analytics //
    2024-04-19
  • Zoho Marketing Automation Landing page builder
    Landing page builder //
    2024-04-19
  • Zoho Marketing Automation Contacts dashboard
    Contacts dashboard //
    2024-04-19

Zoho Marketing Automation is an automation software that helps businesses manage their marketing activities across multiple channels. The platform supports strategies that can generate more leads, convert them into customers, and retain them for longer. Businesses can use the tool to influence, educate, and engage the potential customers, and pass on the best ones to the sales team. Marketers can understand all their leads' activities and create a superior personalized experience. The marketing planner feature helps to plan the marketing campaign, from budgeting to calculating the ROI. Marketing managers can then analyze the effectiveness of their campaigns across all channels and make better decisions. They can also run tailored campaigns that are effective for their audience across different platforms.

  • MailerLite Landing page
    Landing page //
    2023-10-20

Zoho Marketing Automation features and specs

  • Multichannel Marketing: Yes
  • Email Marketing: Yes
  • Journey Orchestration & workflows: Yes
  • Web Behavioural Marketing: Yes
  • Lead Management: Yes
  • Marketing Planner: Yes
  • Social Media Marketing: Yes
  • SMS Marketing: Yes
  • Marketing Analytics: Yes
  • Landing Pages: Yes
  • WhatsApp Marketing: Yes
  • Ecommerce: Yes
  • Web Forms - Signups & Pop-ups: Yes
  • Lead Attribution: Yes
  • Budget and ROI Tracking: Yes
  • Website and In-App Analytics : Yes
  • Workspace: Yes

MailerLite features and specs

No features have been listed yet.

Zoho Marketing Automation videos

WhatsApp marketing with Zoho Marketing Automation

More videos:

  • Demo - Effective Marketing, Simplified !

MailerLite videos

MailerLite Review, Comparisons & How to Get Started in 2019

More videos:

  • Review - MailerLite Review - Is It Worth It? 🔥
  • Review - Convertkit vs. Mailchimp vs. MailerLite (The Ultimate Email Showdown)

Category Popularity

0-100% (relative to Zoho Marketing Automation and MailerLite)
Email Marketing
3 3%
97% 97
Marketing
100 100%
0% 0
Newsletter Marketing
0 0%
100% 100
Productivity
100 100%
0% 0

Questions and Answers

As answered by people managing Zoho Marketing Automation and MailerLite.

What makes your product unique?

Zoho Marketing Automation's answer

Zoho Marketing Automation is packed with growth-oriented features to help businesses of all sizes. Businesses need not rely on multiple marketing tools to orchestrate their marketing synonymously. Marketers can run their marketing from one single place. Apart from campaign management, journey orchestration, and in-depth marketing analytics, Zoho Marketing Automation includes a complete website analytics suite to measure the website's performance, and optimize for maximum conversions. Zoho Marketing Automation has an e-commerce suite for integrating online stores. Brands can run promotions and grow their online business.

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Zoho Marketing Automation and MailerLite

Zoho Marketing Automation Reviews

We have no reviews of Zoho Marketing Automation yet.
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MailerLite Reviews

The 5 Best Email Marketing Software of 2023
MailerLite emerges as an email marketing platform that thrives on simplicity and efficiency. Its user-friendly design, coupled with powerful features like automation and segmentation, positions it as an excellent choice for those seeking a straightforward yet effective solution.
11 Best Email Marketing Software for eCommerce in 2023
Mailerlite, a relatively new entrant in the email marketing software for eCommerce, offers an easy-to-use drag-and-drop email editor along with a helpful selection of pre-designed templates. Ideal for eCommerce businesses looking to dip their toes into email automation, Mailerlite provides a user-friendly platform to test the waters and begin their email marketing journey.
Source: www.getshow.io
Cheap Email Marketing Services: 6 Great Budget Tools Compared
While MailerLite is one of the cheapest email marketing software tools you can find, it still manages to offer a comprehensive package. This service helps you through every step of your email marketing campaigns, including building and sending emails, and designing landing pages for interested recipients.
Source: themeisle.com
12 Top Campaign Monitor Alternatives & Competitors
Summary: If you are looking for a competent but affordable system, MailerLite is worth considering. The MailerLite email marketing tool is another great platform to consider, with fully automated squence builders and an attractive pricing model.
11 Best ActiveCampaign Alternatives [2022]: ActiveCampaign Competitors
Mailerlite Prices: Free version basic up to 1,ooo subscribers, $10/month for up to 1000 (fully featured), $15/month up to 2,500 subscribers, $30/month up to 5,000 subs, $50/month up to 10,000 subs, etc… see here for extended pricing.

Social recommendations and mentions

Based on our record, MailerLite seems to be more popular. It has been mentiond 2 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Zoho Marketing Automation mentions (0)

We have not tracked any mentions of Zoho Marketing Automation yet. Tracking of Zoho Marketing Automation recommendations started around Mar 2021.

MailerLite mentions (2)

What are some alternatives?

When comparing Zoho Marketing Automation and MailerLite, you can also consider the following products

Prosoftly - CRM & marketing automation for growth

MailChimp - MailChimp is the best way to design, send, and share email newsletters.

Gradient Works Assignment - Software to automate and optimize your team's rules of engagement processes - from lead routing to opportunity distribution to customer account assignment.

Brevo - Innovative online Email Marketing solution to manage your contacts, create & send your newsletters and track your results. More than 80 000 clients. Best prices and attractive features.

Square Marketing - Drag & drop email marketing and automation from Square 💌

GetResponse - Email marketing from GetResponse. Send email newsletters, campaigns, online surveys and follow-up autoresponders. Simple, easy interface. FREE sign up.