Zoho Marketing Automation is an automation software that helps businesses manage their marketing activities across multiple channels. The platform supports strategies that can generate more leads, convert them into customers, and retain them for longer. Businesses can use the tool to influence, educate, and engage the potential customers, and pass on the best ones to the sales team. Marketers can understand all their leads' activities and create a superior personalized experience. The marketing planner feature helps to plan the marketing campaign, from budgeting to calculating the ROI. Marketing managers can then analyze the effectiveness of their campaigns across all channels and make better decisions. They can also run tailored campaigns that are effective for their audience across different platforms.
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Zoho Marketing Automation's answer
Zoho Marketing Automation is packed with growth-oriented features to help businesses of all sizes. Businesses need not rely on multiple marketing tools to orchestrate their marketing synonymously. Marketers can run their marketing from one single place. Apart from campaign management, journey orchestration, and in-depth marketing analytics, Zoho Marketing Automation includes a complete website analytics suite to measure the website's performance, and optimize for maximum conversions. Zoho Marketing Automation has an e-commerce suite for integrating online stores. Brands can run promotions and grow their online business.
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If you want more smooth delivery process you can also use SMTP relay services like AWS SES, sendinblue.com, smtp2go.com. Source: 12 months ago
This is essentially a watered down version of the "MVC" architecture. I use http lib of node for server and requests, cheerio for webscraping and Sendinblue for sending the emails and mongodb (atlas) for storing all of the data. I am a beginner in backend tech, so I am tryna learn, open to any input. Source: over 1 year ago
I got it working with sendinblue.com it allows up to 300 per day and is not hassle at all to setup! :). Source: over 1 year ago
In the mean time, I got integration working with sendinblue.com, which was fairly easy. Source: over 1 year ago
Always use a specific service for newsletters and transactional emails, such as Mailchimp or Sendinblue. - Source: dev.to / over 1 year ago
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