Yotpo VS Trustpilot

Compare Yotpo VS Trustpilot and see what are their differences

Propello

Grow Revenue, Reduce Customer Churn, Retain Customers. Reward-driven customer loyalty & retention programmes, partner marketing platform and referral programmes featured

Contents:

» Base Details
» Videos
» Reviews
» Alternatives

Yotpo

Yotpo is the smartest way to generate customer content, drive traffic and increase conversions.

Trustpilot

We're all about consumer reviews. Get the real inside story from shoppers like you.

Landing page //
2023-10-08

Landing page //
2022-10-22

Yotpo

Website: yotpo.com
Pricing URL: Official Yotpo Pricing

Edit details

Trustpilot

Website: trustpilot.com
Pricing URL: Official Trustpilot Pricing
Startup details
Country: Denmark
City: Copenhagen
Employees: 500 - 999

Edit details

Yotpo features and specs

Comprehensive Suite of Features
Yotpo offers a wide range of tools including reviews, loyalty programs, SMS marketing, and user-generated content, allowing for an integrated approach to customer engagement and retention.
User-Friendly Interface
The platform is designed with usability in mind, making it accessible for users without a technical background.
Advanced Analytics
Yotpo provides robust analytics and reporting features, offering deep insights into customer behavior and campaign performance.
Strong Integrations
The platform integrates seamlessly with major eCommerce platforms like Shopify, Magento, and BigCommerce, as well as various third-party marketing tools.
Automated Workflows
Yotpo's automation features help streamline marketing campaigns, customer review requests, and other routine tasks, saving time and enhancing efficiency.
Excellent Customer Support
Users often praise Yotpo for its responsive and helpful customer service team, which can assist with troubleshooting and maximizing the tool's potential.

Possible disadvantages of Yotpo

Cost
While Yotpo offers a free tier, the more advanced features and higher-tier plans can be quite expensive, which may be a barrier for small businesses.
Complexity of Setup
Although the user interface is friendly, the initial setup and configuration can be complex and time-consuming, often requiring support from the Yotpo team.
Limited Customization
Some users have found the customization options for widgets and interfaces to be somewhat limited compared to other solutions.
Learning Curve
Due to the abundance of features, there can be a steep learning curve for new users to fully understand and utilize all aspects of the platform.
Occasional Performance Issues
Some users have reported experiencing slow load times or occasional bugs, which can interrupt workflow or impact the user experience.
Email Quota Restrictions
The email marketing feature has quota restrictions that may limit the number of emails a business can send, based on their subscription plan.

Trustpilot features and specs

Credibility
Trustpilot is a well-established platform recognized globally, which adds credibility to the reviews and ratings provided.
User-Generated Content
The platform relies on user-generated content, meaning the reviews are based on real experiences from consumers.
SEO Benefits
Reviews and ratings on Trustpilot can improve a business's search engine ranking due to the addition of fresh, relevant content.
Feedback Loop
Businesses can respond to reviews, providing a channel for direct feedback and the potential for resolving customer issues.
Verified Reviews
Trustpilot offers verified reviews, which add an extra layer of trust and authenticity to the feedback.

Possible disadvantages of Trustpilot

Cost
While basic services are free, advanced features and analytics require a subscription, which can be costly for small businesses.
Fake Reviews
Despite efforts to authenticate reviews, the platform is not immune to fake or biased reviews, which can skew the perception of a business.
Negative Bias
People are often more motivated to write reviews when they have a negative experience, which can result in a bias towards negative feedback.
Public Scrutiny
Any negative reviews are visible to the public, which can impact the reputation of a business if not managed effectively.
Platform Dependency
Businesses can become overly reliant on Trustpilot for their online reputation, potentially neglecting other important avenues for customer engagement.

Analysis of Yotpo

Overall verdict

Yotpo is generally considered a good option for businesses looking to enhance their online presence through customer reviews, loyalty programs, and other marketing tools. It is especially useful for brands that value engaging with customers and leveraging user-generated content to build trust and credibility.

Why this product is good

Yotpo is a popular eCommerce marketing platform that offers a variety of tools and features, including reviews, ratings, customer photos, and loyalty programs. It is particularly known for its user-generated content capabilities and its ability to integrate with major eCommerce platforms like Shopify, Magento, and BigCommerce. Businesses often choose Yotpo for its ability to increase customer engagement and drive sales through authentic endorsements and customer interactions.

Recommended for

eCommerce businesses looking to improve their customer engagement
Brands seeking to enhance their user-generated content strategy
Companies that want to integrate reviews and loyalty programs into their website
Businesses using platforms like Shopify, Magento, or BigCommerce

Analysis of Trustpilot

Overall verdict

Overall, Trustpilot is a good platform for obtaining customer feedback and gaining insights into company reputations. It is a useful tool for both consumers seeking reliable reviews and businesses looking to build credibility.

Why this product is good

Trustpilot is a widely used platform for consumers to share and read reviews on various businesses. It helps customers make informed decisions and allows companies to gather feedback and improve their services. The platform's transparency and large database make it a reliable source of information. However, like any review site, the authenticity of reviews can occasionally be questioned, and it’s important to assess reviews critically.

Recommended for

Trustpilot is recommended for consumers who want to research businesses before making a purchasing decision and for businesses aiming to engage with their customers, improve their services, and enhance their online reputation.

Yotpo videos

+ Add

Add Product Reviews to your Shopify site with the Yotpo App

Trustpilot videos

+ Add

Trustpilot Review - Get Seller and Product Ratings. Good for Mid-Large Sized Businesses.

Category Popularity

0-100% (relative to Yotpo and Trustpilot)

Yotpo

Trustpilot

Marketing Platform

100 100%

Marketing Platform

0% 0

Online Reviews

39 39%

Online Reviews

61% 61

Product Reviews

44 44%

Product Reviews

56% 56

Local Reviews

0 0%

Local Reviews

100% 100

User comments

Share your experience with using Yotpo and Trustpilot. For example, how are they different and which one is better?

Reviews

These are some of the external sources and on-site user reviews we've used to compare Yotpo and Trustpilot

Yotpo Reviews

16 Best Customer Loyalty Software of 2024: Compared

In addition to managing user content, Yotpo also monitors your eCommerce site, along with SEO rankings and social media channels, to customize your marketing solutions. By reviewing customer needs through these channels, you can create more targeted campaigns for email marketing, social marketing, marketing automation and analytics, marketing resource management, and search...

Source: thecxlead.com

Best Loyalty Software for 2024 [Industry Guide] - Loyalty & Reward Co

There are various loyalty platforms and loyalty apps that cater to eCommerce businesses and Shopify businesses. These platforms include Flaunt Loyalty, LoyaltyLion, Smile and Yotpo, and typically provide loyalty solutions and capabilities that are are ideal for eCommerce businesses and/or running on Shopify’s platform.

Source: loyaltyrewardco.com

Need an alternative to Yotpo?

"We had been using Yotpo for some time and loved the way it brought customer reviews to our product pages but it was just too much to pay for a company like ours. In walks Okendo offering a platform with all the same features and more! For a fraction of the price! YES - Sign us up!" Nancy Newsom, Co-founder, CEO

Source: www.okendo.io

Yotpo vs Reviews.io – Pricing + 2 Alternatives

Yotpo vs Reviews.io – Pricing + 2 Alternatives April 7, 2019 Gets you Star Ratings in GooglePrice/mGet it now!YotpoYesCall to get a quoteReviews.ioYes$29/m for early stage startupsShopper ApprovedYes$79/m Planet Marketing discount (Normal Price is $99/m.)Trust PilotYes$299Online reviews are used for star rating extensions in Google PLAs and in Google AdsBoth Reviews.io and...

Source: planetmarketing.com

Compare 31 of the Best Online Reputation Management Software Services

What makes them different? Yotpo is an agile, data-driven platform. Above all, they provide real-time data so that brands can see the value they are getting. Yotpo is also innovating and implementing new features.

Source: referralrock.com

Trustpilot Reviews

Make sure to list your SaaS on these marketplaces to get users

Trustpilot is all about reviews if you have good reviews for your business here you are king then, as it’s trusted among millions of people.

Source: medium.com

Our Top 15 Software Review Websites

Trustpilot is Google AdWords certified, meaning Google will source feedback from reviews left on the Trustpilot platform. This is incredibly valuable because it will contribute to the minimum amount of reviews required to get Google snippets to work. Learn more in our review management 101 guide.

Source: www.reviewflowz.com

30 Best Customer Feedback Survey Tools: An Overview | Mopinion

KiyOh is another online review tool, that is somewhat smaller scale than Trustpilot. This is a favorable customer feedback tool, however, as it offers competitive prices and features that are similar to the more expensive alternatives such as TrustPilot. This tool focuses on ratings and reviews and includes a Review Alarm that notifies you of any new, incoming reviews – both...

Source: mopinion.com

Yotpo vs Reviews.io – Pricing + 2 Alternatives

Trust Pilot is another great alternative to both Yotpo and Review.io. Like Shopper Approved, Trustpilot is licensed to syndicate both Seller and Product reviews, which is great for those that are on the hunt for both services under one roof. You can get Trustpilot by clicking on this link. On pricing, Trustpilot’s plans begin at $299 per month, which is payable annually.

Source: planetmarketing.com

Review Generation Platforms: Which One Is Best for My Business?

How it Works: Trustpilot is a review management tool that helps online businesses build and manage their reputation by collecting, monitoring, and publishing reviews. Businesses use Trustpilot to improve customer experience, stand out more in search engines, increase conversions and sales on-site, and build a trusted reputation. It’s one of the better-known review generation...

Source: www.bluecorona.com

Social recommendations and mentions

Based on our record, Trustpilot seems to be a lot more popular than Yotpo. While we know about 68 links to Trustpilot, we've tracked only 2 mentions of Yotpo. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Yotpo mentions (2)

Looking for recommendations for marketing and merchandizing tools for Shopify
Loyalty and Rewards: Check out yotpo.com For this. Source: over 2 years ago
Store credit not working
Disable any privacy/ad blocker extensions you might have. They use an external tool to provide credits called `yotpo` it also means they load the code from a different domain yotpo.com. Most of the adblocking/privacy protection tools out there will block any cross domain request. Source: about 4 years ago

Trustpilot mentions (68)

Never again Kiwi.com!! Please stay away from kiwi.com
After that, the journey to the hell started: - We clicked on the refund option (there was only a single choice) and it was written in small letters at the bottom, hiding that the money will not be returned, but a "credit" will be provided to be used within 2 years. - Obviously, I didn't like it the credit idea because I wanted the plane ticket or my money back. - the customer service recommended to book it... Source: over 1 year ago
Check Reviews
So we're all going to be scrambling for alternatives. Please check trustpilot.com before you order. Semaspace had good reviews there. A lot of the alternatives do not. Hoping to find a company that's not going to rip me off. Source: over 1 year ago
Learn with Queasy : Pig Butchering Scams
Research and check for legitimate reviews on platforms like trustpilot.com. Lack of reviews or an influx of recent ones could indicate a scam. Source: almost 2 years ago
Is pureanabolics.bz legit?
I wouldn't know about that website but I can tell you that zenbu-pharma.com is definitely legit. I've used them several times and they have great reviews on trustpilot.com. Source: almost 2 years ago
Which websites should we post bad review about Kiwi.com?
So far I've left a bad review on trustpilot.com and Google Play https://play.google.com/store/apps/details?id=com.skypicker.main&hl=en&gl=US . Source: almost 2 years ago