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wpCentral VS Optimizely

Compare wpCentral VS Optimizely and see what are their differences

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wpCentral logo wpCentral

WPCentral is a centralized dashboard to manage multiple WordPress websites. You can manage your WordPress plugins, themes, backups, updates, etc. by the click of a button !

Optimizely logo Optimizely

A/B testing you'll actually use.
  • wpCentral Landing page
    Landing page //
    2022-01-31
  • Optimizely Landing page
    Landing page //
    2023-10-04

wpCentral features and specs

  • Centralized Management
    wpCentral allows for managing multiple WordPress websites from a single dashboard, streamlining the administrative process and saving time for users.
  • User-Friendly Interface
    The platform is designed to be intuitive and easy to navigate, making it accessible for users regardless of their technical expertise.
  • Backup and Restore
    wpCentral offers a reliable backup and restore feature, providing peace of mind by safeguarding website data against potential loss or corruption.
  • Plugin and Theme Management
    Users can easily manage and update plugins and themes across multiple sites, ensuring that each site remains secure and up to date with minimal effort.
  • Performance Monitoring
    The service provides performance monitoring for websites, helping users to identify and address issues that could affect website speed or uptime.

Possible disadvantages of wpCentral

  • Limited Customization
    Some users may find the customization options for the dashboard and its features somewhat limited compared to more specialized management tools.
  • Potential Cost
    Depending on the number of websites managed and the features required, utilizing wpCentral may incur costs that could be a consideration for smaller businesses or individuals.
  • Learning Curve
    While the interface is user-friendly, new users may still experience a learning curve as they become accustomed to the various features and how to best utilize them.
  • Dependence on External Service
    Relying on a third-party service for website management brings the risk of service downtime or issues beyond the user's control affecting website maintenance.
  • Privacy Concerns
    Storing sensitive website data and backups with an external service can raise privacy concerns, especially for users managing websites with confidential information.

Optimizely features and specs

  • Comprehensive A/B Testing
    Optimizely offers robust A/B testing capabilities, allowing businesses to test various versions of web pages and apps to determine the most effective design.
  • User-Friendly Interface
    The platform provides an intuitive and easy-to-navigate interface, making it accessible even for users who may not have technical expertise.
  • Personalization
    Optimizely's personalization feature tailors user experiences based on behavior, location, and other criteria to maximize engagement.
  • Comprehensive Analytics
    The tool offers detailed analytics and reporting functionalities that help in understanding the performance of experiments and identifying actionable insights.
  • Integration Capabilities
    Optimizely integrates well with other marketing tools and platforms, enhancing its utility and versatility.
  • Enterprise-Grade Features
    It provides enterprise-grade features like advanced targeting, real-time data, and extensive support, making it a suitable option for large businesses.

Possible disadvantages of Optimizely

  • High Cost
    Optimizely can be expensive, especially for small businesses or startups with limited budgets.
  • Steep Learning Curve for Advanced Features
    While the basic features are user-friendly, the more advanced functionalities may require a steep learning curve.
  • Limited Free Plan
    The free plan offers limited features, which might not be sufficient for businesses looking to utilize more advanced testing and personalization capabilities.
  • Resource Intensity
    Running extensive A/B tests can be resource-intensive and may slow down website performance.
  • Data Privacy Concerns
    Due to the extensive data collection, there might be concerns regarding data privacy and compliance with regulations like GDPR.

wpCentral videos

+ Add

WPCentral Review: Gun Club 3

More videos:

  • Review - WPCentral Review: Ilomilo
  • Review - Accuweather Review (WPCentral)

Optimizely videos

+ Add

Optimizely Review | A/B Testing | Pearl Lemon Reviews

More videos:

  • Tutorial - Optimizely X Tutorial 2019 - How to Use Optimizely for A/B, MVT, Personalization, Program Management
  • Review - A/B Testing with Optimizely

Category Popularity

0-100% (relative to wpCentral and Optimizely)

wpCentral

Optimizely

Tool
100 100%
Tool
0% 0
A/B Testing
0 0%
A/B Testing
100% 100
WordPress
100 100%
WordPress
0% 0
Analytics
0 0%
Analytics
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare wpCentral and Optimizely

wpCentral Reviews

We have no reviews of wpCentral yet.
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Optimizely Reviews

  1. Deepak Kumar
    · Technical Writer at Einsstark ·
    Good A/B and multivariate testing tool

    Optimizely is a lower cost entry tool for anyone looking to do website testing. While their pricing structure has changed over the years it still is a pretty cost effective solution. It is easy to get tests up and running within 5 minutes once you have code placed on your site.

    I love the drag and drop features of Optimizely. It makes it very easy to make simple changes to do landing page testing for my paid search campaigns. It also frees up dev time for our web team. Also, The findings from Optimizely tests are so valuable for an end customer experience.

    🏁 Competitors: VWO
15 Best A/B Testing Tools And Software (2021 List)
Optimizely is more of a personalization tool but you cannot ignore its A/B testing superiority. It helps you put the face of the most appealing site in front of customers. There’s a lot of things that are good in this software such as the ability to set up a quick test, and a real-time statistical dashboard. No programming prerequisite needed but front-end development and...
Source: www.einsstark.tech
Top Mobile Feature Flag Tools
Optimizely is a well known A/B testing and experimentation tool for both web and mobile. It claims to be built for the enterprise with features like roles, permissions, and two-factor authentication while still maintaining excellent usability. Along with user targeting, remote configuration, and instant rollbacks, Optimizely offers advanced A/B testing and experimentation...
Source: instabug.com
18 Top A/B Testing Tools Reviewed by CRO Experts
“Convert is a fantastic tool that should be considered and evaluated by any CRO agency or end-user client that also evaluates Optimizely and VWO. They offer a level of functionality that is globally on par with them for testing, but at a lower price level once you go above the free level offered by Optimizely.
Source: conversionxl.com
Top 5 A/B Testing Tools List
All in all, Optimizely is the complete package: if you want to get started with A/B testing, it’s definitely worth trying out, considering the pricing and trial plans. If you are a more of a power user with the budget to support the top tiers, Optimizely’s advanced features might also be for you.
Source: blog.testlodge.com
How to Choose the Right Testing Software For Your Business
“Overall, Visual Website Optimizer has the slight edge for casual A/B testers, but it’s more expensive than the basic version of Optimizely. For serious A/B testers, I definitely recommend Optimizely – more comprehensive offering, even though you have to pay extra for premium features.” – Rich Page, Website Optimization Consultant
Source: www.crazyegg.com

What are some alternatives?

When comparing wpCentral and Optimizely, you can also consider the following products

InfiniteWP - Manage unlimited https://alternativeto.net/software/wordpress/ sites from a central admin panel.

VWO - Use VWO to tweak, optimize & personalize your website with minimal IT help.

WP Remote - WP Remote provides a single place to monitor and update all of your WordPress sites.

AB Tasty - AB Tasty is an all-inclusive platform for conversion rate optimization, personalization, customer activation, and testing.

MainWP - A Free, Open-source, & Self-hosted one-stop solution to manage Unlimited WordPress websites from a single dashboard. MainWP is the only management plugin with 2000+ ⭐⭐⭐⭐⭐ reviews on WP.org

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

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