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Unica VS Exponea

Compare Unica VS Exponea and see what are their differences

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Unica logo Unica

Unica is a marketing and customer engagement software presented by an HCL software that offers you amazing and impactful features and tools to create content for your campaigns and run the ads based on segments.

Exponea logo Exponea

Exponea Packages. Our happiest customers are medium and large-sized B2C companies that generate a major part of their revenue online. Their average Net Promoter Score® is over 60.
  • Unica Landing page
    Landing page //
    2023-10-18
  • Exponea Landing page
    Landing page //
    2023-02-07

Unica videos

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Exponea videos

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Exponea (Customer Data Platform): A Quick Software Overview

More videos:

  • Review - Exponea x River Island Video - Next Level E-Commerce
  • Review - Виктор Крылов, Exponea - Время сеять, время жать

Category Popularity

0-100% (relative to Unica and Exponea)

Unica

Exponea

Business & Commerce
35 35%
Business & Commerce
65% 65
Email Marketing
0 0%
Email Marketing
100% 100
Social Media Marketing
100 100%
Social Media Marketing
0% 0
Reputation Management
100 100%
Reputation Management
0% 0

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Unica and Exponea

Unica Reviews

We have no reviews of Unica yet.
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Exponea Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Exponea is a customer data platform and an enterprise-level marketing automation tool for eCommerce businesses.
Source: encharge.io

Social recommendations and mentions

Based on our record, Exponea seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Unica mentions (0)

We have not tracked any mentions of Unica yet. Tracking of Unica recommendations started around Apr 2022.

Exponea mentions (1)

  • Facebook Is Receiving Sensitive Medical Information from Hospital Websites
    To be fair, the majority of those gstatic connections are for things like fonts. When you are actually logged in there,s only one (for a font), and that is cached by the browser (because you've received it already). Worryingly, I saw requests (that ublock stopped) to https://exponea.com/, dc.services.visualstudio.com/v2/track, and googletagmanager, _and_ if I book an appointment it sends the details of the booking... - Source: Hacker News / almost 2 years ago

What are some alternatives?

When comparing Unica and Exponea, you can also consider the following products

BPRISE - BPRISE is an easy-to-use and effective advertising management platform that allows you to create campaigns and beautiful ads to attract people on various social media platforms.

Emarsys - B2C marketing automation software.

Jampp - Jampp is a performance marketing platform for retargeting mobile customers.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

N.Rich - N.Rich is a web-based advertising platform that allows you to attract more leads by creating impactful and interactive advertising content and targeting the content on a respective segment effectively to generate a large amount of revenue.

Pardot - Salesforce B2B marketing automation

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