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UBIDEX VS AppNexus Programmable Platform

Compare UBIDEX VS AppNexus Programmable Platform and see what are their differences

UBIDEX logo UBIDEX

Toolkit for cookieless retargeting, custom audience collection and programmatic media buying.

AppNexus Programmable Platform logo AppNexus Programmable Platform

AppNexus Programmable Platform, now acquired by Xander, is a data-enabled advertising and analytics platform that helps businesses unlock the value of their data.
  • UBIDEX Landing page
    Landing page //
    2023-10-19

UBIDEX is a unique toolkit for cookieless retargeting, custom audience collection, and programmatic media buying, specifically designed to meet the needs of the iGaming industry.

Its pioneering technology combines high performance with robust features, enabling the seamless execution of successful user retargeting and retention campaigns. It provides clients with an enhanced ability to collect cookie-less audiences, track first-party user events, efficiently execute retargeting campaigns using niche traffic suppliers, and accurately measure post-view and post-click attribution.

UBIDEX has been developed to help its clients worldwide grow their business results.

  • AppNexus Programmable Platform Landing page
    Landing page //
    2023-09-05

UBIDEX features and specs

  • Cross channel & cross format ads: Yes
  • Auto bidding optimization: Yes
  • Retargeting: Yes
  • Goals management: Yes
  • Creatives hosting & rotation: Yes
  • Custom audience collection: Yes
  • Audience auto-segmentation rules: Yes
  • User's first-party events tracking and data collection: Yes
  • Second and third-party data support: Yes
  • Post-view & post-click attribution: Yes
  • Look-a-like audience: Yes
  • Ad server: Yes

AppNexus Programmable Platform features and specs

No features have been listed yet.

UBIDEX videos

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AppNexus Programmable Platform videos

Introducing the AppNexus Programmable Platform

Category Popularity

0-100% (relative to UBIDEX and AppNexus Programmable Platform)
Ad Networks
33 33%
67% 67
Demand Side Platform (DSP)
Business & Commerce
0 0%
100% 100
Programmatic Advertising
100 100%
0% 0

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What are some alternatives?

When comparing UBIDEX and AppNexus Programmable Platform, you can also consider the following products

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Beeswax - Beeswax is a real-time bidding platform for online advertisers.

Adelphic - The Adelphic self-service programmatic platform offers unprecedented transparency, breakthrough pricing and data-driven results through machine learning.

BrightRoll - Learn how the BrightRoll DSP (demand side platform) helps you reach your target audience across devices and publishers. Also, explore the benefits of programmatic buying from our marketplace.

Bidtheatre - Bidtheatre is a data-driven advertising and marketing software that ensures your campaigns are as effective as possible.