Software Alternatives & Reviews

TwoOwls.io VS Google Analytics

Compare TwoOwls.io VS Google Analytics and see what are their differences

TwoOwls.io logo TwoOwls.io

Track ad better via Multi Pixels, Conversion API, UTM, Catalog

Google Analytics logo Google Analytics

Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.
  • TwoOwls.io Landing page
    Landing page //
    2023-05-24

Two Owls Facebook Pixel is an advanced ad tracking and attribution app tailored specifically for e-commerce platforms such as Shopify, Wix, and BigCommerce. This powerful tool empowers businesses to track conversions, optimize campaigns, and maximize their return on investment (ROI) with its comprehensive features and functionalities.

One of the primary benefits of Two Owls Facebook Pixel is its ability to address the challenges introduced by the iOS 14 update in Facebook Ads Manager. By setting up Two Owls Facebook Pixel, businesses can navigate the complexities of the update and gather valuable data to make informed decisions about their advertising strategies.

Setting up Two Owls Facebook Pixel is quick and hassle-free, taking only two minutes without requiring complex logins or code implementation. This streamlined process allows businesses to start tracking conversion events and attributing them to Facebook profiles promptly.

To expedite the learning phase of campaigns, Two Owls Facebook Pixel combines smart data from the browser pixel and server CAPI (iOS 14). This integration enables businesses to gather valuable insights faster, optimizing their return on ad spend (ROAS) and facilitating data-driven decision-making for more effective campaign management.

Accurate reporting and attribution are crucial for campaign optimization. Two Owls Facebook Pixel offers a real-time UTM attribution report that tracks every ad, providing businesses with granular insights into ad performance.

In conclusion, Two Owls Facebook Pixel is a comprehensive ad tracking and attribution app designed to simplify the campaign optimization process for e-commerce businesses. With accurate tracking, quick setup, smart data integration, comprehensive reporting, intuitive dashboard, and time-saving automation features, businesses can maximize their ad performance, optimize campaigns, and achieve better results in their advertising efforts.

  • Google Analytics Landing page
    Landing page //
    2023-08-26

TwoOwls.io

Website
twoowls.io
$ Details
paid Free Trial $12.99 / Monthly
Platforms
Shopify Wix BigCommerce
Release Date
2020 January

TwoOwls.io features and specs

  • Pixels: UNLIMITED
  • Conversion API: 1

Google Analytics features and specs

No features have been listed yet.

TwoOwls.io videos

Facebook Pixel for Shopify - Industry best practice with Conversion API to combat IOS 14+

Google Analytics videos

Google Analytics Review

More videos:

  • Review - Google Analytics, Ultimate Beginner’s Guide
  • Review - Google Analytics Review

Category Popularity

0-100% (relative to TwoOwls.io and Google Analytics)
Marketing Automation
100 100%
0% 0
Analytics
0 0%
100% 100
Digital Marketing
100 100%
0% 0
Web Analytics
0 0%
100% 100

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Reviews

These are some of the external sources and on-site user reviews we've used to compare TwoOwls.io and Google Analytics

TwoOwls.io Reviews

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Google Analytics Reviews

Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
The world has transformed into a giant, data-driven environment. And this digital revolution has made web analytics tools like Google Analytics increasingly crucial for any business that plans to thrive online. Google Analytics is undoubtedly a frontrunner in this realm, capturing the attention of millions with its free use model and comprehensive features. Yet, there’s an...
Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
The world has transformed into a giant, data-driven environment. And this digital revolution has made web analytics tools like Google Analytics increasingly crucial for any business that plans to thrive online. Google Analytics is undoubtedly a frontrunner in this realm, capturing the attention of millions with its free use model and comprehensive features. Yet, there’s an...
Source: medium.com
Which tools help you to Measure the Success of your Website
Google Analytics: The most commonly free-to-use analytics tool which helps with very detailed and accurate real time results. It includes real-time views, conversions, bounce rates, session timings, trends and so much more.
Source: qpe.co.in
Top 10 CRO Tools to Boost Conversions for Free in 2023
Looking for a free testing tool to optimize your conversion? Well, this testing software can integrate with Google Analytics and Google AdWords. Google Optimize comes with 3 main features, including A/B testing, split testing, and multivariate testing (MVT). Using this conversion rate optimization software enables you to measure the performance of your webpage.
Source: aigrow.me
10 Best Google Analytics Alternatives (Free & Paid)
Google Analytics can only show you what your visitors do and the numerical (quantitative) data about customer journey, but it does not determine the reasons for their actions (qualitative information). In simple words, in Google Analytics, you will deal with the numbers, but not the reasons for these numbers.

Social recommendations and mentions

Based on our record, Google Analytics seems to be more popular. It has been mentiond 36 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

TwoOwls.io mentions (0)

We have not tracked any mentions of TwoOwls.io yet. Tracking of TwoOwls.io recommendations started around May 2023.

Google Analytics mentions (36)

  • Navigating the Digital Landscape: The Role of Website Analytics in Measuring Performance
    Let’s discuss Google Analytics in particular and other tools in general, which are available online to measure the website performance. Source: 8 months ago
  • 10 BEST FREE SEO REPORTING TOOLS
    Google Analytics: A free tool from Google that provides in-depth website analytics and performance metrics, including traffic sources, user behavior, and conversions. Source: 9 months ago
  • Affiliate Marketing Automation: How to Save Time and Improve Your Results?
    Automating your affiliate marketing has a clear advantage: scalability. As your affiliate network grows, manual management becomes difficult. Automation makes it easier to handle a larger volume of affiliates, communicate with them, and monitor their performance. This means that your affiliate program can grow without sacrificing efficiency. You can also use automation tools to track and report affiliate... Source: 9 months ago
  • Which tool do you use the most for SEO?
    Google Analytics: It provides in-depth insights into website traffic, user behavior, conversions, and other important metrics. Source: 10 months ago
  • The dos and don'ts of website redesigns and migrations
    Implement a robust website analytics tool, such as Google Analytics, to track key metrics and gather insights about user behavior. Set up goals and conversion tracking to measure the impact of your website redesign or migration on your business objectives. Source: 10 months ago
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What are some alternatives?

When comparing TwoOwls.io and Google Analytics, you can also consider the following products