Software Alternatives, Accelerators & Startups

Truepush VS Optimizely

Compare Truepush VS Optimizely and see what are their differences

Truepush logo Truepush

Unleash limitless possibilities with Truepush and save up to $600 monthly. Free up to 10K Subscribers on all features.

Optimizely logo Optimizely

A/B testing you'll actually use.
  • Truepush Landing page
    Landing page //
    2023-08-03

Truepush, a web push notification service for web and mobile, was launched in 2019 with a motto to provide a free customer engagement platform like push notifications. With a short span of 18 months, the brand is successfully serving over 30,000+ marketers/ developers and is growing big and strong in the SaaS marketplace.

This Push Notifications tool has received enormous applause in the SaaS space, along with the excellent feedback from its customers. Truepush provides rich features like RSS-to-Push, Audience Segmentation, Triggers, Batches, etc. for free, which are generally paid on the other push platforms.

Along with receiving good feedbacks and global acceptance, Truepush has also won many awards that include 'High Performers Summer-2020' and 'High Performers Spring-2020' by G2, 'Fastest Growing and Most Searched Software' under the Push Notifications category by SaaSworthy, 'Rising Star Award - 2019' and 'Premium Usability Award - 2019' by FinancesOnline. As per BuiltWith, it is the '7th Most Popular Push Notifications Service in India'.

Truepush has a free WordPress plugin and a free Shopify plugin.

  • Optimizely Landing page
    Landing page //
    2023-10-04

Truepush features and specs

  • Pricing: Free-forever
  • Sending notifications: Unlimited
  • Segments: Unlimited customized Segments
  • Projects: Unlimited Projects creation
  • Tiggers: Unlimited Smart Triggers
  • Browser Support: Multi-browser support

Optimizely features and specs

No features have been listed yet.

Truepush videos

Truepush Product Demo | Use Cases | Product Growth

Optimizely videos

Optimizely Review | A/B Testing | Pearl Lemon Reviews

More videos:

  • Tutorial - Optimizely X Tutorial 2019 - How to Use Optimizely for A/B, MVT, Personalization, Program Management
  • Review - A/B Testing with Optimizely

Category Popularity

0-100% (relative to Truepush and Optimizely)
Web Push Notifications
100 100%
0% 0
A/B Testing
0 0%
100% 100
Mobile Push Messaging
100 100%
0% 0
Web Analytics
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Truepush and Optimizely

Truepush Reviews

Best WordPress Push Notification Plugins For Publishers
Truepush offers push notifications as a marketing channel. It is a free push notification tool with a growth plan starting from $29.
Source: www.izooto.com
35 Best Free Push Notification Services and Tools (+ Open Source Push Notification Services to Consider)
Truepush works with an innovative business model for sending unlimited push notifications for free. It’s supported by ads, and you can also monetize using Truepush. The service has many features such as segmentation, visual dashboard, trigger-based push, and RSS to push.
12 Best Push Notification Services to Rely on in 2024
When talking about Truepush, you should know it is a service that’s very easy to integrate, and its dashboard is quite simple to comprehend. As expected, you can segment your subscribers based on five criteria, and launch push campaigns so they target a specific group of people.
Source: notix.co

Optimizely Reviews

  1. Good A/B and multivariate testing tool

    Optimizely is a lower cost entry tool for anyone looking to do website testing. While their pricing structure has changed over the years it still is a pretty cost effective solution. It is easy to get tests up and running within 5 minutes once you have code placed on your site.

    I love the drag and drop features of Optimizely. It makes it very easy to make simple changes to do landing page testing for my paid search campaigns. It also frees up dev time for our web team. Also, The findings from Optimizely tests are so valuable for an end customer experience.

    🏁 Competitors: VWO

15 Best A/B Testing Tools And Software (2021 List)
Optimizely is more of a personalization tool but you cannot ignore its A/B testing superiority. It helps you put the face of the most appealing site in front of customers. There’s a lot of things that are good in this software such as the ability to set up a quick test, and a real-time statistical dashboard. No programming prerequisite needed but front-end development and...
Top Mobile Feature Flag Tools
Optimizely is a well known A/B testing and experimentation tool for both web and mobile. It claims to be built for the enterprise with features like roles, permissions, and two-factor authentication while still maintaining excellent usability. Along with user targeting, remote configuration, and instant rollbacks, Optimizely offers advanced A/B testing and experimentation...
Source: instabug.com
18 Top A/B Testing Tools Reviewed by CRO Experts
“Convert is a fantastic tool that should be considered and evaluated by any CRO agency or end-user client that also evaluates Optimizely and VWO. They offer a level of functionality that is globally on par with them for testing, but at a lower price level once you go above the free level offered by Optimizely.
Top 5 A/B Testing Tools List
All in all, Optimizely is the complete package: if you want to get started with A/B testing, it’s definitely worth trying out, considering the pricing and trial plans. If you are a more of a power user with the budget to support the top tiers, Optimizely’s advanced features might also be for you.
How to Choose the Right Testing Software For Your Business
“Overall, Visual Website Optimizer has the slight edge for casual A/B testers, but it’s more expensive than the basic version of Optimizely. For serious A/B testers, I definitely recommend Optimizely – more comprehensive offering, even though you have to pay extra for premium features.” – Rich Page, Website Optimization Consultant

What are some alternatives?

When comparing Truepush and Optimizely, you can also consider the following products

OneSignal - Customer engagement platform used by over 1 million developers and marketers; the fastest and most reliable way to send mobile and web push notifications, in-app messages, emails, and SMS.

VWO - Use VWO to tweak, optimize & personalize your website with minimal IT help.

iZooto - Engage your mobile and desktop web users with intelligent web push notifications.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Pusher - Pusher is a hosted API for quickly, easily and securely adding scalable realtime functionality via WebSockets to web and mobile apps.

AB Tasty - AB Tasty is an all-inclusive platform for conversion rate optimization, personalization, customer activation, and testing.