Software Alternatives & Reviews

Trackboxx VS Matomo

Compare Trackboxx VS Matomo and see what are their differences

Trackboxx logo Trackboxx

GDPR compliant tracking without cookies! TRACKBOXX - Visitor tracking Made in Germany.

Matomo logo Matomo

Matomo is an open-source web analytics platform
  • Trackboxx Landing page
    Landing page //
    2023-02-05

Trackboxx is a simple and effective tool to record and evaluate visitors to your website. With Trackboxx we offer a clear and simple solution to evaluate what is happening on your website. No consent banner is required and is fully compliant with the Data Protection Act. The Trackboxx works without cookies and we do not store any personal data! This means that you don´t have to mention Trackboxx in any Consent Banner. So long as you are not using any other program that collects personal data, the Opt-in Option for example, Consent Banner is not required.

  • Matomo Landing page
    Landing page //
    2023-10-23

Trackboxx

$ Details
freemium €5.0 / Monthly (1 website, 1 user, 25,000 page impressions)
Platforms
Angular Laravel Node JS PHP
Release Date
2020 October

Matomo

Website
matomo.org
$ Details
Platforms
-
Release Date
-

Trackboxx videos

Trackboxx -The Google Analytics Alternative!

Matomo videos

Matomo Analytics - Dashboards

More videos:

  • Review - WP-Matomo (WP-Piwik) Review: Open Source Analytics For WordPress
  • Review - What are the differences between Matomo Analytics and Google Analytics
  • Review - AMU WEBD122 - Spohnholtz Piwik Analytics Review
  • Review - Matomo On-Premise installation overview

Category Popularity

0-100% (relative to Trackboxx and Matomo)
Analytics
6 6%
94% 94
Tool
100 100%
0% 0
Web Analytics
4 4%
96% 96
Business & Commerce
100 100%
0% 0

Questions and Answers

As answered by people managing Trackboxx and Matomo.

What makes your product unique?

Trackboxx's answer

Trackboxx is the first privacy-first webanayltics, developed in germany. We offer several features in the realm of web analytics that our direct competitors do not provide. This includes, for example, the tracking of external links, and soon, the e-commerce tracking, which does not exist in any of our competitors' offerings. Additionally, the "userjourney" will soon be implemented, providing our customers with entirely new possibilities forweb analysis.

Why should a person choose your product over its competitors?

Trackboxx's answer

In the realm of privacy-first web analytics offerings, the representations, visualizations, and evaluation capabilities are quite similar. We decided to take Trackboxx a step further - moving away from mere "data presentation" to genuine analysis. Furthermore, we've also chosen to incorporate additional features and functions into Trackboxx, such as a fully functional e-commerce tracking and a user journey that enables detailed analysis and evaluations.

How would you describe your primary audience?

Trackboxx's answer

Our customers essentially come from all sectors and company sizes. We have many "smaller" clients who want to monitor their own websites, but we also have a multitude of agencies and marketing experts who oversee both their own projects as well as those of their clients. Moreover, well-known, reputable clients have now started to rely on Trackboxx, such as various banks and health insurance companies.

What's the story behind your product?

Trackboxx's answer

Trackboxx was founded in 2020 and develops and distributes web analytics software as a SaaS solution. The idea emerged when it became increasingly difficult to use Google Analytics for our own projects as well as for client projects in a data protection-compliant manner. Thus, there was a desire to develop an in-house solution. It quickly became clear that there was a large market for such a solution, leading to the decision to develop Trackboxx as a full-fledged SaaS solution.

Trackboxx is compliant with data protection regulations and does not use cookies or process personal data. As a result, there is no need for a consent banner when using it on one's own website.

Which are the primary technologies used for building your product?

Trackboxx's answer

Laravel, Angular, NodeJS, Clickhouse for our database

Who are some of the biggest customers of your product?

Trackboxx's answer

Plausible Fathom Analytics Simpleanalystics

User comments

Share your experience with using Trackboxx and Matomo. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Trackboxx and Matomo

Trackboxx Reviews

  1. Privacy first Tracking

    After quitting with google analytics i tested several solutions, like Matomo, plausible and simpleanalytics, i ended up with Trackboxx. Main reason was the clean dashboard that loads lighting fast. Another point was the roadmap - they are working (or already integrating) an e-commerce tracking what is very important for me.

    👍 Pros:    Faster and cheaper than others|Ui is very attractive|Ecommerce|Good price|Great customer support
    👎 Cons:    Some missing features
  2. Metric Data

    I have been using Trackboxx for almost 2 years now and very happy with the data that I retrieve. The URL builder is a great addition to help support my marketing campaigns and the ability to set up goals!

Matomo Reviews

Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
Piwik PRO offers similar if not same benefits as mentioned above and makret themselves a tool for “Technical Marketers”. If you did not know then let me tell you that Matomo and Piwik PRO both these products emerged from the humble beginnings of the Piwik project but have since charted a slightly different paths.
Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
Piwik PRO offers similar if not same benefits as mentioned above and makret themselves a tool for “Technical Marketers”. If you did not know then let me tell you that Matomo and Piwik PRO both these products emerged from the humble beginnings of the Piwik project but have since charted a slightly different paths.
Source: medium.com
Which tools help you to Measure the Success of your Website
Matomo: Matomo one of the best options as it has the ability to get form analysis, video analysis, page heatmaps, session recordings, custom branding, 100% unsampled reports, open-source “freedom” software, and more. It believes in protecting your privacy.
Source: qpe.co.in
8 Live Website Traffic Tracking Tools to Use in 2023
Matomo is another alternative to Google Analytics. It is an open-source website analytics tool. It keeps you in control because Matomo is installed on your server, which you can easily access through Matomo APIs.
Source: geekflare.com
10 Best Google Analytics Alternatives (Free & Paid)
Are you willing to know about its pricing packages? Well, Matomo has a free version (self-hosted) and one paid version, which is a delivered SaaS tool. Moreover, its paid version has more advanced analytics features, customer support, and A/B testing.

Social recommendations and mentions

Based on our record, Matomo seems to be a lot more popular than Trackboxx. While we know about 82 links to Matomo, we've tracked only 1 mention of Trackboxx. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Trackboxx mentions (1)

Matomo mentions (82)

  • 🔥Matomo 5 UPGRADE - A step-by-step GUIDE 🤌
    Matomo just released their major v5 upgrade with following key improvements:. - Source: dev.to / 4 months ago
  • 11 Ways to Optimize Your Website
    There are many good, lightweight, and open-source alternatives to Google Analytics, such as Plausible, Matomo, Fathom, Simple Analytics, and so on. Many of these options are open-source, and can be self-hosted. - Source: dev.to / 6 months ago
  • Mobile apps illegally share your personal data
    You can for example use analytics that aren't spyware, and hence don't even have to try to trick users giving "consent" to things they don't really want. Seriously: what share of people actually want their behavior to be tracked for ad companies to make more money? https://matomo.org/. - Source: Hacker News / 8 months ago
  • Ask HN: Is Google Analytics that useful?
    Matomo is a GDPR-compliant and open-source analytics platform. You can either host it yourself or use Matomo’s hosted version. https://matomo.org/. - Source: Hacker News / 8 months ago
  • Companies must stop using Google Analytics
    I tried the self-hosted version of Matomo [1][2] a few years back but I remember it was a bit underwhelming for the effort required to set it up. https://matomo.org. - Source: Hacker News / 10 months ago
View more

What are some alternatives?

When comparing Trackboxx and Matomo, you can also consider the following products

Fathom Analytics - Simple, trustworthy website analytics (finally)

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

micro-analytics - Public analytics as a Node.js microservice 📈

Plausible.io - Plausible Analytics is a simple, open-source, lightweight (< 1 KB) and privacy-friendly web analytics alternative to Google Analytics. Made and hosted in the EU, powered by European-owned cloud infrastructure 🇪🇺

Finteza - A brand-new analytics and marketing service with unique opportunities for optimizing conversion. Traffic quality and source analysis, advanced sales funnels, flexible targeting settings, effective marketing campaign management and much more.

Clicky - Clicky Web Analytics is a simple way to monitor, analyze, and react to your blog or web site's traffic in real time.