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Synthesio VS Buffer

Compare Synthesio VS Buffer and see what are their differences

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Synthesio logo Synthesio

Synthesio is a social intelligence tool or a marketing software that is specially made for the purpose of social media monitoring and social analytics.

Buffer logo Buffer

Buffer makes it super easy to share any page you're reading. Keep your Buffer topped up and we automagically share them for you through the day.
  • Synthesio Landing page
    Landing page //
    2023-03-18
  • Buffer Landing page
    Landing page //
    2023-10-19

Synthesio features and specs

  • Comprehensive Social Listening
    Synthesio offers extensive social media monitoring capabilities, enabling users to track mentions, keywords, and trends across multiple platforms. This helps businesses understand customer sentiment and monitor brand reputation effectively.
  • Advanced Analytics
    The platform provides robust analytics tools, including sentiment analysis, trend identification, and audience segmentation. These features allow for deeper insights and data-driven decision-making.
  • Customizable Dashboards
    Users can create personalized dashboards tailored to their specific needs, making it easier to visualize and interpret data. This customization ensures that relevant metrics are always in focus.
  • Multi-Language Support
    Synthesio supports multiple languages, making it suitable for global businesses looking to monitor their international presence. This feature is crucial for understanding sentiment and trends in different regions.
  • Integration Capabilities
    The platform integrates with various third-party tools and software, including CRM systems, email marketing platforms, and business intelligence tools. This enhances its utility within a larger tech ecosystem.

Possible disadvantages of Synthesio

  • High Cost
    Synthesio is considered a premium product with a higher price point compared to some other social listening tools. This could be a barrier for small businesses or startups with limited budgets.
  • Complex Interface
    While powerful, the platform's interface can be overwhelming and complex, particularly for new users. This might require additional training and a learning curve before users can fully leverage all features.
  • Limited Historical Data
    Synthesio might have limitations regarding the amount of historical data accessible, which can be a drawback for users looking to conduct long-term trend analysis.
  • Customization Limitations
    Despite offering customizable dashboards, some users find that there are still constraints regarding how much they can tailor reports and analytics to their exact preferences.
  • Occasional Data Inaccuracies
    Some users have reported issues with data accuracy, such as incorrect sentiment categorization or missing mentions. This can affect the reliability of insights drawn from the platform.

Buffer features and specs

  • Ease of Use
    Buffer offers a clean, user-friendly interface that makes it easy for users to navigate and schedule social media posts.
  • Multi-Platform Support
    Buffer supports a wide range of social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and Pinterest, allowing users to manage multiple accounts from one place.
  • Post Scheduling
    Users can schedule posts in advance, helping them maintain a consistent posting schedule without having to be online all the time.
  • Analytics and Reporting
    Buffer provides detailed analytics and reporting tools that help users track the performance of their posts and make data-driven decisions.
  • Collaborative Features
    Buffer offers collaboration tools for teams, allowing multiple members to contribute to social media management efforts.
  • Custom Scheduling
    Users can create custom posting schedules specific to each platform, optimizing their content for the best times to post.
  • Content Suggestions
    Buffer provides content suggestions, helping users find and share relevant content to keep their audience engaged.
  • Customer Support
    Buffer has a reliable customer support system, including live chat, email support, and extensive online resources.

Possible disadvantages of Buffer

  • Limited Free Plan
    The free plan offers limited features and only allows for basic functionality, which may not meet the needs of businesses seeking more advanced tools.
  • Cost
    While Buffer offers several pricing tiers, some users may find the cost of the more advanced plans to be relatively high.
  • Instagram Direct Posting Limitations
    Buffer's direct posting for Instagram has certain limitations due to API restrictions, requiring users to use push notifications for some posts.
  • No Native Support for Some Platforms
    Certain social media platforms, like TikTok, are not natively supported by Buffer, limiting its versatility for those looking to manage all their social media in one place.
  • Limited Advanced Features
    Compared to competitors, Buffer may lack some advanced features and integrations such as detailed sentiment analysis or advanced automation.
  • Reporting Complexity
    The analytics and reporting features, while useful, can sometimes be complex and hard to interpret for novice users.
  • No Comprehensive CRM Integration
    Buffer lacks robust integrations with Customer Relationship Management (CRM) platforms, which can be a drawback for businesses looking to merge their social media strategy with customer relationship data.

Synthesio videos

+ Add

New Synthesio Reporting Experience

More videos:

  • Review - Webinar: Measure Your Social Impact with Synthesio and Brian Solis

Buffer videos

+ Add

Hootsuite VS Buffer VS Later 2019 | 3 Best Social Media Schedulers

More videos:

  • Review - Hootsuite vs Buffer (Social Media Management)
  • Review - Buffer Review (Social Media Management Tool)

Category Popularity

0-100% (relative to Synthesio and Buffer)

Synthesio

Buffer

Email Marketing
100 100%
Email Marketing
0% 0
Social Media Tools
6 6%
Social Media Tools
94% 94
Social Media Marketing
2 2%
Social Media Marketing
98% 98
Business & Commerce
100 100%
Business & Commerce
0% 0

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Synthesio and Buffer

Synthesio Reviews

We have no reviews of Synthesio yet.
Be the first one to post

Buffer Reviews

  1. FaizaAdeel
    · Owner at Peacock.collection111 ·
    My SMM partner

    I love working with buffer its feature of scheduling makes me free for whole month. Best and easy tool to use.

    👍 Pros:    Unlimited scheduling and good speed
    👎 Cons:    Some accounts does not connect easily like pintrest
15 best Agorapulse alternatives for agencies and marketers
Buffer’s powerful analytics tools also provide valuable insights into post performance, engagement metrics, and audience demographics, allowing users to optimize their social media strategy.
Source: contentstudio.io
Top 7 Agorapulse Alternatives You Should Consider in 2024
Overall, Buffer is an excellent Agorapulse alternative for small businesses and solopreneurs seeking an affordable social media marketing platform with solid content planning and publishing tools. If you’ve already tried it and it didn’t fit your needs, check out these 9 Buffer alternatives we found useful.
Source: planable.io
5 Best Taplio Alternatives to Consider Using in 2024
Known for its remarkable commitment to transparency and operating with a fully remote team, Buffer embodies values like gratitude, continuous improvement, no-ego collaboration, optimism, and reflection.
Source: authoredup.com
10 Alternative Tools That Surpass AgoraPulse
Buffer helps users expand their reach and their audience organically. Driven by high values, Buffer provides intuitive marketing tools for companies looking to broaden their horizons.
Source: coschedule.com
ContentCal Alternatives: 10 Social Media Solutions That Outshine It
Buffer is one of the oldest social media tools on the market. This ContentCal alternative offers users a suite of tools to help them with tasks such as scheduling posts, analyzing performance, and managing engagement.
Source: planable.io

Social recommendations and mentions

Based on our record, Buffer seems to be more popular. It has been mentiond 58 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Synthesio mentions (0)

We have not tracked any mentions of Synthesio yet. Tracking of Synthesio recommendations started around Mar 2021.

Buffer mentions (58)

  • Mastering Crowdfunding for Open Source Projects
    Promotion is key—don't wait for people to find your campaign. Actively share updates on social media, write blog posts, and engage with industry influencers. Transparency with your backers through regular progress reports builds trust and encourages long-term support. Platforms like GitHub Sponsors offer built-in transparency tools to connect with your backers directly. - Source: dev.to / 3 months ago
  • Thriving in the Startup Ecosystem: Overcoming Common Challenges
    👉 Work-life balance: While the startup grind is often intense, maintaining a healthy work-life balance is crucial for long-term success and employee well-being. Effective time management, clear communication, and self-care are essential to thriving in this fast-paced environment. Companies like Buffer have been vocal about their commitment to employee well-being, offering unlimited vacation time and remote work... - Source: dev.to / 9 months ago
  • I'm looking for practical Rust exercises
    For example look at buffer.com. Create simple web app where user will write a post, select target social networks to publish and time of publishing (like 8 hours from now). Source: over 1 year ago
  • No surf musician?
    I use buffer to post to IG / Tiktok without visiting them. It works fairly well, although not perfect, but they seem to be working on it pretty consistently. Source: almost 2 years ago
  • Buffer vs Later 2023: Choosing the Right Social Media Management Tool
    Socialjobnow.com has published a comparison between Buffer and Later, two popular social media management tools used by businesses to schedule and automate their social media posts. The article provides an in-depth analysis of each tool's features, pricing, and benefits, offering valuable insights for businesses looking to optimize their social media strategy. Source: almost 2 years ago
View more

What are some alternatives?

When comparing Synthesio and Buffer, you can also consider the following products

Swift Social - All-in-One Social Media Growth and Management Tool

Hootsuite - Enhance your social media management with Hootsuite, the leading social media dashboard. Manage multiple networks and profiles and measure your campaign results.

LeadsRX - LeadsRX is a marketing attribution software that gives marketers insights into which advertising campaigns result in conversions.

SproutSocial - Sprout Social is a social media management tool created to help businesses find new customers & grow their social media presence. Try it for free.

TitanMLM - TitanMLM is a modern multi-level marketing management software that allows businesses to manage their operations from a single platform.

AgoraPulse - An easy social media management tool that works with Facebook, Twitter, Instagram, LinkedIn, Google+, and YouTube. Start your free trial today!

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