Software Alternatives, Accelerators & Startups

Supermetrics VS Whaly

Compare Supermetrics VS Whaly and see what are their differences

Supermetrics logo Supermetrics

Supermetrics condenses all the major vectors of data relevant to a user's marketing campaigns and helps them make sense of it all.

Whaly logo Whaly

Build and automate your reporting, no coding required
  • Supermetrics Landing page
    Landing page //
    2023-03-16
  • Whaly Landing page
    Landing page //
    2023-08-23

Whaly lets business teams build analysis and reports on top of their everyday tools (Hubspot, Postgres, Airtable, Google Ads, etc.) without coding. Your data is automatically synced with Whaly allowing you to build cross sources reports and design impactful dashboards. No more manual data update or #REF hell. Ditch your spreadsheet for Whaly.

Supermetrics

Release Date
2013 January
Startup details
Country
Finland
City
Helsinki
Founder(s)
Mikael Thuneberg
Employees
100 - 249

Supermetrics videos

Reviewing Stitch vs Supermetrics for BigQuery

More videos:

  • Review - Supermetrics Review - What You Need To Know Before You Buy Supermetrics
  • Review - Supermetrics CEO Mikael Thuneberg: $12m in ARR, 150% YoY Growth. THIS is how you build a company!

Whaly videos

S02E06 Whaly 310 Review

More videos:

  • Review - Our New Whaly Boat! Maiden Voyage in Rough Seas
  • Review - Whaly 435 Build

Category Popularity

0-100% (relative to Supermetrics and Whaly)
Data Integration
100 100%
0% 0
Productivity
0 0%
100% 100
Marketing Analytics
100 100%
0% 0
SaaS
0 0%
100% 100

User comments

Share your experience with using Supermetrics and Whaly. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Supermetrics and Whaly

Supermetrics Reviews

Top 5 Best Integration Software for 2023
Supermetrics is aimed primarily at streamlining marketing data. Integrating data from over 100 platforms, it makes a business’s marketing info analysis-ready with reporting and analytics tools. It currently serves about 17,000 companies, from small firms and agencies to large corporations across a variety of industries. It promises better returns on advertising expenses...
Source: everhelper.me
Funnel.io Alternatives and Competitors in 2022
If you're in the market for a marketing analytics platform to help you aggregate all your data into one place, you'll likely want to review this list in detail, comparing Funnel.io vs Improvado vs Supermetrics vs Domo vs Datorama. There is a lot to consider from ease of use, to integration with the platforms you use as well as customization and access to customer support.
Source: improvado.io
Top 5 Supermetrics Alternatives – Competitors, Cost, Features & Pricing Model
Funnel.io and Supermetrics provide similar functionality. But unlike Supermetrics, Funnel has a much clearer pricing model. At the same time, they charge based on your ad spend, which is not always the case.
Source: windsor.ai
Funnel.io — Data integration platform with 500+ data sources
There is not too much information about their functionality here. To make it simple, Supermetrics extracts data from marketing sources into the above destinations. Other destinations will need to use the Supermetrics API.
Source: www.windsor.ai
Top 5 Supermetrics Alternatives You Should Know About
Funnel.io and Supermetrics provide similar functionality. But unlike Supermetrics, Funnel has a much clearer pricing model. At the same time, they charge based on your ad spend, which is not always the case.
Source: www.windsor.ai

Whaly Reviews

We have no reviews of Whaly yet.
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Social recommendations and mentions

Based on our record, Whaly should be more popular than Supermetrics. It has been mentiond 19 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Supermetrics mentions (8)

  • Unique Business marketing stories Part-1
    Supermetrics is a marketing data SaaS, they scaled internationally to more than $50M from Helsinki, Finland. Source: 12 months ago
  • Ask HN: Who is hiring? (April 2023)
    Supermetrics | Senior Software Engineer | Full time | REMOTE (Portugal) | https://supermetrics.com/ Join our newly founded Internal Integrations Engineering team, develop scalable solutions to support our sales processes, and improve automation and internal tooling for Supermetrics' Sales, Finance, and Customer Support functions. We hope you have strong backend programming skills in PHP and Typescript/Javascript... - Source: Hacker News / about 1 year ago
  • Anyone here is familiar with Facebook API?
    Https://supermetrics.com is one of them but there are many more actually. Do a quick research about the alternative platforms and let me know if you need further help :). Source: over 1 year ago
  • Calendar Heroes: Connor MacDonald, CMO at The Ridge - Q&A on Time Management
    Supermetrics powers 90% of our reporting, with automated report building so we can monitor our ad performance. - Source: dev.to / almost 3 years ago
  • Converting dev environments to Apple Silicon
    The reality is that Apple will switch to ARM chips, and as devs, we need to be prepared. So this past weekend, faced with a shortage of Intel Macbook Pros for our new devs, we sat down to make it all work for our Supermetrics developers. - Source: dev.to / almost 3 years ago
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Whaly mentions (19)

  • Embeddable BI? Experts help me out
    Whaly seems to fit the bill for all your points. Lightweight yet robust BI tool that's focused getting small companies up and running with their data quickly. They also have bespoke 'customer portals' that you can share and brand for each of your customers. Hope this helps! I think they also have a free trial. Source: 11 months ago
  • Using BI as a metrics store?
    I totally agree with the approach of having metrics in the BI tool - it makes it easier to collaborate around this metrics layer, and makes it easier to surface any potential staleness issues to business users directly. There are a few BI tools (more geared to small businesses as you said) that do this (Whaly for example). Source: 11 months ago
  • Wanted: Business Intelligence/Analytics/Visualization Consultant/Developer
    There are some modern BI tools that are low/no-code and that combine data sources and can get you up and running quickly. Whaly (http://whaly.io) for example specializes in helping founders, operations leads, non-technical folks to do this really quickly. They also have a free trial if you want to check it out. Maybe you can then hire someone from there to manage the tool and build reporting, but at less cost... Source: 11 months ago
  • Power Bi, Power Query, Looker Studio, I am lost..
    Try checking out Whaly (http://whaly.io) they kind of specialize in founders and startups who need to get a handle on data, and I think they do everything you described. They also have a free trial and can help you set it all up. Source: 11 months ago
  • Top 5 BI Tools used for Data Visualization
    Thanks for this! I agree these are solid platforms, however, there are more modern BI solutions that might be a better fit for certain companies (depending on size and data maturity.) Particularly if there's no data team at the company, there are solutions that offer modeling completely in SQL or no-code (Whaly is one example). Source: 12 months ago
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What are some alternatives?

When comparing Supermetrics and Whaly, you can also consider the following products

Funnel.io - Marketing analytics software for e-commerce companies and online marketers that automatically...

Reportz - Your custom digital marketing KPI’s dashboards. Track all data from your analytics tools and reports in one place. Try Reportz now for free!

Whatagraph - Whatagraph is the most visual multi-source marketing reporting platform. Built in collaboration with digital marketing agencies

Setiry - As your app’s missing report screen, Setiry enables technical and non-technical users alike can easily select, filter, group, aggregate and visualize data from any table in any database.

Fivetran - Fivetran offers companies a data connector for extracting data from many different cloud and database sources.

Mixpanel - Mixpanel is the most advanced analytics platform in the world for mobile & web.