Software Alternatives, Accelerators & Startups

SmallSEOTools VS SEMRush

Compare SmallSEOTools VS SEMRush and see what are their differences

SmallSEOTools logo SmallSEOTools

Do you need effective SEO tools which are 100% free? Check out our SmallSEOtools.com for checking and removing plagiarism, backlinks, tracking keyword positions, and more.

SEMRush logo SEMRush

All-in-one Marketing Toolkit for digital marketing professionals.
  • SmallSEOTools Landing page
    Landing page //
    2023-04-03

Do you need effective SEO tools which are 100% free? Check out our SmallSEOtools.com for checking and removing plagiarism, backlinks, tracking keyword positions, and more.

  • SEMRush Landing page
    Landing page //
    2024-08-24

SmallSEOTools features and specs

  • User-Friendly Interface
    SmallSEOTools features an intuitive and easy-to-navigate interface, making it accessible for users with varying levels of technical expertise.
  • Wide Range of Tools
    The platform offers a diverse set of tools including plagiarism checker, grammar checker, keyword position checker, and backlink tools, providing a comprehensive suite for SEO and content needs.
  • Free Access
    Many tools on SmallSEOTools are available for free, which is highly beneficial for freelancers, students, and small businesses with limited budgets.
  • No Registration Required
    Users can access and utilize most tools without the need to register or log in, offering convenience and speed.
  • Quick Results
    The platform provides fast and efficient results, enabling users to quickly analyze data and improve their SEO and content strategies.

Possible disadvantages of SmallSEOTools

  • Ads and Pop-ups
    The presence of numerous ads and pop-ups can be distracting and may hinder user experience.
  • Limited Free Usage
    Certain tools on the platform have usage limits for free users, which may necessitate purchasing a subscription for extensive use.
  • Accuracy Concerns
    Some users have reported that the results from certain tools, such as the plagiarism checker and keyword position checker, may not be as accurate as premium alternatives.
  • Basic Features
    While the tools are functional, they may lack advanced features and analytics found in more professional, paid SEO tools.
  • Data Privacy Concerns
    As a free tool with no registration required, users may have uncertainties regarding how their data and content are stored and used.

SEMRush features and specs

  • Comprehensive SEO Toolkit
    SEMRush provides a wide range of tools for keyword research, competitive analysis, backlink analysis, site audit, and more, making it a one-stop-shop for all SEO needs.
  • Accurate Data
    Known for providing accurate and updated data which is crucial for making informed SEO decisions.
  • Competitive Analysis
    Offers extensive competitor analysis features, helping businesses understand their competitors' strategies and improve their own.
  • In-depth Reports
    Creates detailed reports that offer valuable insights into performance metrics and areas for improvement.
  • User-friendly Interface
    The platform is designed with a user-friendly interface, making it accessible even for beginners in SEO.

Possible disadvantages of SEMRush

  • Pricing
    SEMRush pricing can be relatively high, especially for small businesses and freelancers.
  • Learning Curve
    Despite being user-friendly, the sheer depth of features can present a steep learning curve for new users.
  • Data Limits
    Certain features and data exports are limited based on the subscription plan, which can be restrictive for high-volume users.
  • Customer Support
    While customer support is generally good, some users have reported slow response times during peak periods.
  • Occasional Inconsistencies
    Some users have reported occasional inconsistencies in search volume and backlink data.

SmallSEOTools videos

SEO - Part 83 | SmallSEOTools: 100% Free SEO Tools - Rank #1 on google 2019

SEMRush videos

SEMRush Review 2020 ☑️ Best Keyword Research Tool in 2020? 😱 SEMRush Tutorial

More videos:

  • Tutorial - SEMRush Review 2019 and Full SEMRush Tutorial on How to Use SEMRush
  • Tutorial - SEMRush Review and Tutorial: How Good Is It Really?

Category Popularity

0-100% (relative to SmallSEOTools and SEMRush)
SEO Tools
11 11%
89% 89
SEO
6 6%
94% 94
Writing Tools
100 100%
0% 0
Content Marketing
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare SmallSEOTools and SEMRush

SmallSEOTools Reviews

  1. Farooq Khan
    · Webmaster at Techinciter ·
    Excellent SEO Tools for all.

    I'm using smallseotools since 2015. It's very helpful for me, especially plagiarism checker is very useful to check my content

    🏁 Competitors:
    👍 Pros:    Easy to use|Advanced features|Advanced ai
    👎 Cons:    Did not find any cons

Free SEO Tools To Improve Your Rankings
SmallSEOTools - Free online plagiarism tool that checks for duplicate content with quick and accurate results. Limited to 1000 words per page.

SEMRush Reviews

  1. fraserstewart
    · CCO at Lyfeguard ·
    Fantastic platform but introduce a ‘starter tier’

    Can’t knock the platform - it’s great. I feel like they should have a paid-for offering at a lower price point, however. Strongly recommend!

  2. Mohit Gupta
    · Small Business Owner at SmokeHub ·
    Easy to use with limited trail but prices are high expensive - Semrush

    Semrush is very popular and next level performance tool which varies competitors, analyzes and tracking of any domain website, which provides you full information what's the position of the website, overall traffic, etc. This tool is easy to use with limited trial 7 days, after the trial ends, has limited features work on free plan. There plans are very expensive, not affordable at purchasing price plans.

    In my experience, semrush is very costly and high level of experience.

    🏁 Competitors: Ahrefs, Moz, SE Ranking, Marketing Miner
    👍 Pros:    Real-time analytics|Excellent features|Simple yet powerful and efficient tool
    👎 Cons:    Pricing is too high|Limited features with free plan.
  3. Dorian Leone
    · Webmaster at Competitive Insight ·
    Great keyword tracking platform, shame they removed the display advertising report

    SEMrush provides a great central hub for adding your websites as projects which can be tracked, audited and measured for visibility over time. I've used the platform across many roles and found the only recent drawback was the removal of their display advertising competitor reports.

    🏁 Competitors: Serpstat

The 16 Best Moz Alternatives for Every Budget 
If you run local SEO campaigns, Semrush has a whole set of tools called Semrush Local that are just for that purpose. You can add this tool kit on to a standard Semrush subscription or purchase it separately.
10 SE Ranking Alternatives in 2025 [Free and Paid]
SEMrush is ideal for users who need a comprehensive suite that goes beyond SEO, including content marketing and PPC management, making it perfect for digital marketers with diverse needs. Its extensive feature set offers a broader range of capabilities compared to SE Ranking.
10 Moz Pro Alternatives in 2025 [Free and Paid]
SEMrush is an all-in-one marketing platform that offers a broader range of tools compared to Moz Pro. SEMrush includes features such as keyword research, site audits, and backlink analysis, but it also extends into content marketing, social media management, and PPC.
Top 5 SEO Automation Tools for Agencies
By now, you’ve seen how each of these top SEO automation tools can help your agency thrive in 2025. The right choice for you depends on your agency’s focus and challenges. If you need to quickly optimize on-page elements at scale, a tool like ClickRank or Alli AI might be your best bet for automating those tasks. If you’re looking for a complete done-for-you AI assistant,...
Screaming Frog Alternative
SemRush - SemRush’s technical SEO tools will allow you to crawl your website similar to Screaming Frog. SemRush also provides comprehensive keyword research tools of course, and a powerful toolset for any SEO. Pricing starts at $139.95 per month for one user.
Source: metamonster.ai

Social recommendations and mentions

Based on our record, SEMRush seems to be a lot more popular than SmallSEOTools. While we know about 18 links to SEMRush, we've tracked only 1 mention of SmallSEOTools. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

SmallSEOTools mentions (1)

SEMRush mentions (18)

  • SEO 101: A Fun and Easy Guide to Crushing It in Digital Marketing
    Unveiling the Advanced SEO Strategies: 1. Strategic Keyword Domination: Identify high-value, long-tail keywords relevant to your niche. Leverage keyword mapping to align content with specific stages of the customer journey. Tools like Ahrefs and SEMrush offer advanced keyword research capabilities. 2. Content Excellence Beyond Basics: Craft content that not only targets keywords but provides value and... - Source: dev.to / over 1 year ago
  • Research tools for niche/product competition?
    I use SEMRush (semrush.com/) a lot when researching a niche. I would input the URL of a competitor, and then examine "competitors of organic key words" -- to find related websites that compete with the input URL website. I would spent hours and hours in researching and documenting a list of competitors in different niches. Source: almost 2 years ago
  • The blackout isn’t just for subreddits. Users need to participate too.
    Https://www.similarweb.com/ and https://semrush.com they are not 100% accurate but they are a good indicator. Source: almost 2 years ago
  • How is your content production workflow?
    Each day that I write, I create the post directly in Wordpress. I use Surfer for Content optimization and sometimes SEMrush to help with keyword research, but I’m not super strict about following the suggestions. I try to keep it as natural as possible. Source: about 2 years ago
  • Need to up my SEO game.
    If you're looking to up your SEO game, there are several strategies you can try. One approach is to conduct thorough keyword research to identify the phrases and terms your target audience is using to search for businesses like yours. Tools like SEMrush and SurferSEO can be helpful. From there, you can optimize your website content, including titles, meta descriptions, and body copy, to incorporate these keywords... Source: about 2 years ago
View more

What are some alternatives?

When comparing SmallSEOTools and SEMRush, you can also consider the following products

Ahrefs - Ahrefs is a toolset for SEO and marketing. We have tools for backlink research, organic traffic research, keyword research, content marketing & more. Give Ahrefs a try!

Moz - Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy.

ProToolDeck - Get instant, accurate keyword ranking results with no sign-up.

SE Ranking - All-in-One cloud-based SEO software for agencies, marketing teams and webmasters

Smart Tools AI - Discover how Smart Tools AI is transforming productivity with advanced artificial intelligence. Unlock unprecedented efficiency and streamline your workflow.

Serpstat - Serpstat is the Swiss army knife for automating SEO processes. With a suite of powerful modules, you can track your performance, analyze your competitors, research keywords and backlinks, audit your website, and so much more.