Software Alternatives, Accelerators & Startups

Simple Analytics VS ObservePoint

Compare Simple Analytics VS ObservePoint and see what are their differences

Simple Analytics logo Simple Analytics

The privacy-first Google Analytics alternative located in Europe.

ObservePoint logo ObservePoint

Monitor, test and validate the accuracy of your web tags, critical user paths and more with ObservePoint's automated Data Quality Assurance solution.
  • Simple Analytics Landing page
    Landing page //
    2022-09-05

Simple Analytics gives you insights into the performance of your website without ever collecting personal data, with a clean interface, and simple integration. GDPR, CCPA and, PECR compliant because we don't handle personal data and set no cookies.

  • ObservePoint Landing page
    Landing page //
    2023-06-14

Simple Analytics

$ Details
paid Free Trial $9.0 / Monthly (Max 10,000 page views)
Release Date
2018 September

Simple Analytics features and specs

  • Privacy-focused
    Simple Analytics does not collect personal data, ensuring compliance with privacy laws like GDPR and CCPA. This approach appeals to users concerned about data privacy.
  • Ease of Use
    The platform prides itself on a user-friendly interface, making analytics accessible for individuals with varying levels of technical expertise.
  • No Cookies
    By eliminating the need for cookies, Simple Analytics reduces the complexity of compliance and improves user trust.
  • Transparent Pricing
    Offers straightforward pricing without hidden fees, which benefits small to medium-sized businesses looking for cost-effective solutions.
  • Quick Setup
    Setting up Simple Analytics is a quick process, often taking just a few minutes, reducing the time and effort required to begin tracking site data.
  • Lightweight Script
    The tracking script is lightweight, ensuring that it does not significantly affect website loading times, thus maintaining a good user experience.

Possible disadvantages of Simple Analytics

  • Limited Features
    Compared to more comprehensive platforms like Google Analytics, Simple Analytics offers fewer features and customization options, which may not satisfy advanced users.
  • Basic Reporting
    The reporting capabilities are basic and may not provide in-depth insights that large enterprises or data-driven teams may require.
  • No Integration with Ad Services
    Simple Analytics lacks built-in integrations with advertising services like Google Ads, potentially complicating the tracking of campaign performance.
  • Smaller User Community
    Given its niche market focus, the platform has a smaller user community, which can make it harder to find peer support or community-driven solutions.
  • Less Mature Ecosystem
    Unlike older platforms, Simple Analytics may lack integrations with a wide range of third-party tools and services, limiting its flexibility.
  • Cost
    While the pricing is transparent, it can still be seen as relatively high for the features offered, especially when compared to free alternatives like Google Analytics.

ObservePoint features and specs

  • Comprehensive Tag Management
    ObservePoint provides robust tools for auditing and managing tags across a website, ensuring data accuracy and tracking efficiency.
  • Automated Audits
    The platform offers automated scans and audits of web pages to identify missing or misconfigured tags, broken links, and other data collection issues.
  • Detailed Reporting
    ObservePoint generates detailed reports that help marketers and analysts understand data integrity and make informed decisions.
  • Cross-Device Testing
    The service supports testing and validation across different devices and browsers, ensuring a consistent user experience.
  • Data Governance
    ObservePoint helps maintain data governance and compliance by ensuring that user data is collected accurately and in accordance with privacy regulations.
  • Easy Integration
    The platform integrates seamlessly with popular analytics and marketing tools, making it easy to include ObservePoint in existing workflows.

Possible disadvantages of ObservePoint

  • High Cost
    ObservePoint can be relatively expensive compared to other tag management and data governance solutions, which may be a barrier for smaller businesses.
  • Complex Setup
    Initial setup and configuration can be complex and time-consuming, requiring a steep learning curve, especially for users who are not technically inclined.
  • Over-Reporting
    The detailed nature of ObservePoint’s reports can sometimes overwhelm users with too much information, making it difficult to prioritize issues.
  • Limited Customization
    Some users may find that the platform lacks customization options for specific business needs or unique workflows.
  • User Interface
    Certain aspects of the user interface might not be as intuitive as those of competitors, potentially leading to a less user-friendly experience.
  • Integration Issues
    Although it integrates with many tools, there can be occasional compatibility issues that require additional troubleshooting.

Simple Analytics videos

Fathom, simple analytics. A Google Analytics alternative | Privacy & Simplicity focused! 🎯

More videos:

  • Review - Seriously Simple Analytics Review
  • Review - Seriously Simple Analytics Review
  • Demo - Why we created Simple Analytics

ObservePoint videos

Web Journey Manager - ObservePoint

More videos:

  • Review - ObservePoint "Tag Hierarchy"
  • Review - Adobe Think Tank - John Pestana, Co-Founder, ObservePoint & Omniture

Category Popularity

0-100% (relative to Simple Analytics and ObservePoint)
Analytics
95 95%
5% 5
Diagrams
0 0%
100% 100
Web Analytics
97 97%
3% 3
Marketing Analytics
100 100%
0% 0

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Simple Analytics and ObservePoint

Simple Analytics Reviews

Top 10 AI Data Analysis Tools in 2024
Simple Analytics is a revolutionary web analytics platform that prioritizes user privacy and transparency above all else. Developed as an ethical alternative to data-hungry giants like Google Analytics, Simple Analytics offers a refreshingly lightweight and user-friendly solution for tracking website metrics without compromising on data protection. With its unwavering...
Source: powerdrill.ai
Privacy-oriented alternatives to Google Analytics
Simple Analytics was my original second contender for the analytics of this blog. The $19 a month starting plan with 100k pageviews is on the more expensive side, but their yearly deal gets you a better price than Fathom at just $9 a month.
Lightweight alternatives to Google Analytics
One is the minimalist Simple Analytics product, which is a cloud-based tool created by solo developer Adriaan van Rossum; it has a clean-looking interface with only the few key metrics, similar to Plausible. Another is Fathom, which was open source initially, but the current version is proprietary (although the company hopes to start maintaining the open-source code base...
Source: lwn.net

ObservePoint Reviews

We have no reviews of ObservePoint yet.
Be the first one to post

Social recommendations and mentions

Based on our record, Simple Analytics seems to be more popular. It has been mentiond 26 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Simple Analytics mentions (26)

  • This Next.js blog template is awesome.
    Multiple analytics options including Umami, Plausible, Simple Analytics, Posthog and Google Analytics. - Source: dev.to / 7 months ago
  • Awesome-no-code-tools
    Simple Analytics - Simple, clean, and friendly analytics. - Source: dev.to / 10 months ago
  • SaasRock v0.5.0 - Cookie consent and built-in Analytics
    SaasRock does not intend to invent the wheel, there are great analytics solutions out there, both free and powerful. But SaasRock’s main goal is to have everything you need when building SaaS applications, at least in a minimal way. - Source: dev.to / almost 3 years ago
  • Italian watchdog bans use of Google Analytics
    Regarding forbidden countries, it’s not forbidden in the Netherlands, yet. They will announce a verdict in a form of a report by the end of 2022 [1]. To give people an option and pink something else over Google Analytics, I have built an alternative, Simple Analytics [2]. It doesn’t use cookies or any form of tracking and you get still the useful data that 80% of the website owners need. [1]... - Source: Hacker News / almost 3 years ago
  • Italian watchdog bans use of Google Analytics
    It is. Most startups in the EU have to use more and more businesses in the EU. The selection is little, so way more changes to succeed if your EU based and serve both markets. I run Simple Analytics [1], which is a privacy-first analytics business from the Netherlands. I see a lot of business from the EU just because we are from the EU as well. [1] https://simpleanalytics.com/?ref=hn. - Source: Hacker News / almost 3 years ago
View more

ObservePoint mentions (0)

We have not tracked any mentions of ObservePoint yet. Tracking of ObservePoint recommendations started around Mar 2021.

What are some alternatives?

When comparing Simple Analytics and ObservePoint, you can also consider the following products

Plausible.io - Plausible Analytics is a simple, open-source, lightweight (< 1 KB) and privacy-friendly web analytics alternative to Google Analytics. Made and hosted in the EU, powered by European-owned cloud infrastructure 🇪🇺

UMLGraph - UMLGraph is a professional automated drawing tool that allows the designers the declarative specification and drawing of UML class and sequence diagram.

Fathom Analytics - Simple, trustworthy website analytics (finally)

yEd - yEd is a free desktop application to quickly create, import, edit, and automatically arrange diagrams. It runs on Windows, Mac OS X, and Unix/Linux.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Dia - Dia is a GTK+ based diagram creation program for GNU/Linux, MacOS X, Unix, and Windows, and is released under the GPL license.