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Segment VS CAKE

Compare Segment VS CAKE and see what are their differences

Cyclr
Powerful SaaS integration toolkit for SaaS developers - create, amplify, manage and publish native integrations from within your app with Cyclr's flexible Embedded iPaaS. featured
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Segment logo Segment

We make customer data simple.

CAKE logo CAKE

CAKE provides a SaaS-based solution for advertisers, publishers and networks to track, attribute and optimize their spend in real-time.
  • Segment Landing page
    Landing page //
    2023-10-08
  • CAKE Landing page
    Landing page //
    2021-09-19

Segment videos

+ Add

What is Segment? How to Implement and Use It.

More videos:

  • Review - What's In My Bag: Chrome Industries MXD Segment

CAKE videos

+ Add

I ordered a CUSTOM cake from 1 vs. 5 STAR BAKERY

More videos:

  • Review - Pastry Chef Reviews Boxed Cake Mix
  • Review - $27 Cake Vs. $1,120 Cake

Category Popularity

0-100% (relative to Segment and CAKE)

Segment

CAKE

Analytics
100 100%
Analytics
0% 0
Affiliate Marketing
0 0%
Affiliate Marketing
100% 100
Data Integration
100 100%
Data Integration
0% 0
Marketing Platform
0 0%
Marketing Platform
100% 100

User comments

Share your experience with using Segment and CAKE. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Segment and CAKE

Segment Reviews

Top 10 Fivetran Alternatives - Listing the best ETL tools
Acquired by Twilio in 2020, Segment is a Customer Data Platform (CDP) that offers real-time data connectivity and efficient data. Segment's core focus is gathering customer data through event tracking. It has unique features that allow you to segment your customers, and create personas and audiences for better targeting.
Source: weld.app
Top ETL Tools For 2021...And The Case For Saying "No" To ETL
Segment’s API has native library sources for every language, and helps record customer data from sources such as websites, mobile, apps or servers. It helps optimize analytics by piping raw customer data into data warehouses for further exploration and advanced analysis.
Source: blog.panoply.io

CAKE Reviews

15 Marketing Softwares That Can Boost Your Business
CAKE provides real-time analytics and tracking for efficient marketing campaigns. CAKE organizes all information in one place and lets the marketer control everything from location, device and even traffic source to be targeted. Launched in 2007, the company has a client base which includes ScoreBig, Convert 2 Media and Lifescript among others.
Source: www.forbes.com

Social recommendations and mentions

Based on our record, Segment seems to be more popular. It has been mentiond 40 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Segment mentions (40)

  • A list of SaaS, PaaS and IaaS offerings that have free tiers of interest to devops and infradev
    Segment.com — Hub to translate and route events to other third-party services. 100,000 events/month free. - Source: dev.to / 3 months ago
  • We made a tool to detect big signups to your SaaS app. Want to be a beta tester?
    Our app – Upollo – connects with your app event data (like Segment) and payment data (like Stripe) to analyze your users and instantly figure out if someone is an important player in your industry. We also help you convert more users, reduce churn, and expand single seats to teams within a company. We're SOC 2 certified and we take data security very seriously. Source: 5 months ago
  • Ledger Live has massive user tracking embedded in it. Here's a fork with all 3rd party trackers removed. See link in comments for context
    Api.segment.io is an API for Twilio for data collection. Source: 5 months ago
  • Best Workflow Automation Software to Streamline Your Development Process
    Twilio Segment caters more to marketing and analytics use cases, offering a customer data platform (CDP) to manage customer data across various channels. Twilio Segment provides comprehensive customer data management by taking complex data from your applications, transforming it into a unified source, and subsequently linking it to various platforms. While its primary focus is on marketing, it can be integrated... - Source: dev.to / 8 months ago
  • What is the most overpriced marketing tech on the market?
    I am working with our marketing team to implement segment.com into the rest of our technology stack. However I personally think that segment is EXTREMELY overpriced (at least for what we use it for). Source: 11 months ago
View more

CAKE mentions (0)

We have not tracked any mentions of CAKE yet. Tracking of CAKE recommendations started around Mar 2021.

What are some alternatives?

When comparing Segment and CAKE, you can also consider the following products

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Post Affiliate Pro - Post Affiliate Pro is the #1 ranked affiliate software, trusted by more than 27,000 companies worldwide. Start your affiliate program now.

Zapier - Connect the apps you use everyday to automate your work and be more productive. 1000+ apps and easy integrations - get started in minutes.

Refersion - Seamless influencer tracking system for online retailers.

Mixpanel - Mixpanel is the most advanced analytics platform in the world for mobile & web.

TrackingDesk - Conversion Tracking & Attribution platform for performance marketers.

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