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Salesforce Journey Builder VS MoEngage

Compare Salesforce Journey Builder VS MoEngage and see what are their differences

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Salesforce Journey Builder logo Salesforce Journey Builder

Journey Builder empowers you to guide customers on 1:1 journeys across channels and devices to deliver the right digital marketing solution, via the right channel.

MoEngage logo MoEngage

Insights-Led Customer Engagement Platform
  • Salesforce Journey Builder Landing page
    Landing page //
    2023-05-05
  • MoEngage Landing page
    Landing page //
    2023-10-11

MoEngage is an omni-channel customer engagement solution for marketers. The AI-driven platform empowers marketers to analyze customer insights and act on futuristic engagement campaigns.

The insight-led customer engagement platform enables brands to deliver predictive messages across several channels- mobile push, on-site messages, website push, in-app, email, social media, WhatsApp, and SMS. Key Features:

Rich Push Notifications Predictive Segmentation based on user behavior, purchase history, and location Event-triggered / Contextual notifications Hyper-personalization Customer Engagement Platform Push Amplification™ Journey Optimization AI-powered optimization Geo Location / Fencing Behaviour Analysis Customer Journey Orchestration Funnel Analysis

Salesforce Journey Builder videos

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MoEngage videos

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Introduction to MoEngage Analytics

More videos:

  • Review - MoEngage Year in Review 2018
  • Review - MoEngage in 2019 - Our Year in a Recap

Category Popularity

0-100% (relative to Salesforce Journey Builder and MoEngage)

Salesforce Journey Builder

MoEngage

Email Marketing
29 29%
Email Marketing
71% 71
Marketing Automation
39 39%
Marketing Automation
61% 61
Digital Marketing
100 100%
Digital Marketing
0% 0
Web Push Notifications
0 0%
Web Push Notifications
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Salesforce Journey Builder and MoEngage

Salesforce Journey Builder Reviews

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MoEngage Reviews

12 Best Push Notification Services to Rely on in 2024
Moengage offers both web and in-app push notifications, among other communication channels. What’s specific about Moengage is their AI-powered segmentation tool that divides users into groups based on their behavior. Which helps later on, when creating personalized notifications.
Source: notix.co

What are some alternatives?

When comparing Salesforce Journey Builder and MoEngage, you can also consider the following products

Adobe Campaign - Adobe Campaign provides campaign, offer, and personalization management capabilities.

WebEngage - WebEngage’s B2C marketing automation software helps in customer retention & user engagement across all channels with Journey Designer. Get a Demo Now!

Acquia Journey - Acquia Journey is an omnichannel tool that allows marketers to listen and learn from customers so they can craft a sequence of personalized touchpoints and trigger what they will see next.

OneSignal - Customer engagement platform used by over 1 million developers and marketers; the fastest and most reliable way to send mobile and web push notifications, in-app messages, emails, and SMS.

Marketo - Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

Froged - One click solution providing easy-to-use marketing, sales and support services to turn website visitors into happy customers.

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