Software Alternatives, Accelerators & Startups

Robinize VS Serpstat

Compare Robinize VS Serpstat and see what are their differences

Robinize logo Robinize

Robinize is here to help you create high-ranking content and draw organic traffic at a fair price while adding the best SEO content value.

Serpstat logo Serpstat

Serpstat is the Swiss army knife for automating SEO processes. With a suite of powerful modules, you can track your performance, analyze your competitors, research keywords and backlinks, audit your website, and so much more.
  • Robinize Landing page
    Landing page //
    2022-11-16

A content editing software made by SEOs for SEOs.

Robinize is a project of ZenDev, a software development company that delivers first-class IT solutions. In short,we've covered all the bases needed for success.

It is an AI-powered SEO content optimization platform created by SEO strategists, content writers, and software developers who know SEO.

  • Serpstat Landing page
    Landing page //
    2023-06-11
  • Serpstat Rank Tracker
    Rank Tracker //
    2024-09-19
  • Serpstat Domain Analysis
    Domain Analysis //
    2024-09-19

Dive deep into keyword research with Serpstat's keyword database, now bigger than ever with global coverage across 230 countries. Uncover the most valuable keywords for your business, understand search intent,  and optimize your content strategy

Robinize

$ Details
freemium $19.0 / Monthly (1 user seat, 10 Reports / Month)
Release Date
-

Serpstat

$ Details
freemium $59.0 / Monthly
Release Date
2015 February
Startup details
Country
Ukraine
City
Odesa
Founder(s)
Oleg Salamaha
Employees
50 - 99

Robinize features and specs

  • User-Friendly Interface
    Robinize provides an intuitive and easy-to-navigate interface, making it accessible for users with varying levels of technical expertise.
  • Comprehensive SEO Tools
    The platform offers a wide range of SEO tools, including keyword research, on-page optimization, and performance analytics, to help optimize websites effectively.
  • Customizable Reporting
    Users can generate detailed, customizable reports to gain insights into their website's performance and track progress over time.
  • Continuous Updates
    Robinize frequently updates its tools and features to stay current with SEO best practices and search engine algorithm changes.

Possible disadvantages of Robinize

  • Limited Free Features
    The free version of Robinize offers limited features, which might require users to upgrade to a paid plan to access all functionalities.
  • Learning Curve
    While the interface is user-friendly, there might still be a learning curve for beginners to fully utilize all the available features effectively.
  • Performance Variability
    The effectiveness of some tools may vary depending on the specific website and industry, requiring additional adjustments and strategies.
  • Subscription Costs
    For users requiring advanced features, the subscription costs might be a concern, especially for small businesses or individual users.

Serpstat features and specs

  • Comprehensive SEO Toolkit
    Serpstat provides a wide range of SEO tools including keyword research, site audit, backlink analysis, rank tracking, and competition analysis, making it a one-stop solution for SEO needs.
  • User-Friendly Interface
    The platform features a well-organized and intuitive interface, making it accessible and easy to navigate even for beginners.
  • Affordable Pricing
    Compared to other SEO tools in the market, Serpstat is relatively affordable, offering a good balance between cost and features.
  • Detailed Analytics
    Provides in-depth analytics and reports, helping users make data-driven decisions for their SEO strategies.
  • Regular Updates
    The platform frequently updates its features and database to keep up with the latest SEO trends and requirements.
  • Excellent Customer Support
    Offers responsive and helpful customer support through various channels including live chat, email, and phone.

Possible disadvantages of Serpstat

  • Limited Data for Smaller Markets
    While Serpstat excels in many areas, its database may have limitations when it comes to less popular or smaller markets.
  • Learning Curve
    Despite its intuitive interface, the extensive range of features may require a learning curve for new users to fully utilize all its capabilities.
  • Speed Issues
    Some users have reported speed issues, particularly with loading times and data refresh rates, which can affect the overall user experience.
  • Backlink Data Limitations
    Backlink analysis features are less comprehensive compared to specialized tools like Ahrefs or Majestic, potentially limiting its effectiveness for advanced backlink research.
  • Mobile App Limitations
    The mobile app lacks some functionalities available on the desktop version, restricting user flexibility when accessing the platform on the go.
  • No Free Plan
    Serpstat does not offer a free plan, which may be a drawback for individuals or small businesses looking for a cost-free SEO solution.

Analysis of Serpstat

Overall verdict

  • Overall, Serpstat is regarded as a solid option for both beginners and experienced SEO professionals who need a reliable tool to improve their website's search visibility and performance. Its competitive pricing, combined with a robust set of features, make it a popular choice in the SEO community.

Why this product is good

  • Serpstat is considered a good SEO tool by many users because it offers a wide range of features that help with keyword research, site audit, backlink analysis, rank tracking, and competitor research. It is especially valued for its comprehensive data and user-friendly interface. Additionally, it is often praised for its affordability compared to other SEO tools, making it accessible to small businesses and individual marketers.

Recommended for

    Serpstat is recommended for digital marketers, SEO professionals, content creators, and businesses of all sizes looking for a comprehensive yet affordable SEO tool to enhance their online presence and gain insights into their competitors.

Robinize videos

Robinize - SEO content optimization tool explained in 60 seconds

More videos:

  • Tutorial - Robinize - SEO content optimization tool
  • Review - Robinize Review: Super Easy to Use Content Optimizer
  • Review - Robinize Review: Robinize is AI driven SEO but is it any good? Lifetime Deal Link in Description!
  • Review - Robinize Review - Thorough SEO Content Analysis | Frase.io Alternative

Serpstat videos

What is Serpstat?

More videos:

  • Review - SerpStat Review - My Favorite Free & Paid SEO Keyword Research Tools Perfect For Beginners
  • Review - Serpstat Review | Growth hacking tool for SEO | Pearl Lemon Reviews
  • Review - Serpstat Review ✅ Discount Coupon Code With( 20% Off Special)

Category Popularity

0-100% (relative to Robinize and Serpstat)
SEO
4 4%
96% 96
SEO Tools
3 3%
97% 97
Content Marketing
4 4%
96% 96
Writing Tools
100 100%
0% 0

Questions and Answers

As answered by people managing Robinize and Serpstat.

What makes your product unique?

Robinize's answer

An SEO tool made by SEOs and focused on content optimization without to many features that will drive your attention away.

Serpstat's answer:

The AI-powered features for content optimization and generation are particularly noteworthy, as they go beyond traditional SEO tools to assist with content creation and enhancement.

Why should a person choose your product over its competitors?

Robinize's answer

We do the same job but for much affordable price.

Serpstat's answer:

With its focus on AI and continuous innovation, choosing Serpstat positions users to take advantage of emerging trends in digital marketing.

How would you describe your primary audience?

Robinize's answer

Blog writers, Freelancers, Digital agencies, Content writers and Content editors.

Serpstat's answer:

Serpstat's primary audience includes digital marketers, agencies, in-house marketing teams, freelancers, content creators, and businesses looking to improve online visibility.

What's the story behind your product?

Robinize's answer

It is an AI-powered SEO content optimization platform created by SEO strategists, content writers, and software developers who know SEO.

The IT company behind Robinize, ZenDev, solved firstly al of their problems with SEO and then decided to offer it to the world.

Which are the primary technologies used for building your product?

Robinize's answer

React and Gatsby.

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Robinize and Serpstat

Robinize Reviews

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Serpstat Reviews

The 16 Best Moz Alternatives for Every Budget 
Serpstat is an affordable SEO tool with a one-week free trial. The only difference is that, unlike Moz, Serpstat doesn’t have a free version, so you’ll need to pick a paid plan once the trial is over.
10 SE Ranking Alternatives in 2025 [Free and Paid]
Serpstat offers a balanced approach to SEO, blending competitive analysis with a user-friendly interface, making it suitable for users who want to combine keyword research with site audits and content strategies. Its unique features like the “Tree View” make it ideal for those looking to enhance their website architecture alongside their SEO efforts.
10 Moz Pro Alternatives in 2025 [Free and Paid]
Serpstat provides advanced tools for users looking to perform detailed SEO analysis and competitor research. Its extensive features make it ideal for those who need comprehensive insights into their website’s performance.
Top 6 Moz Competitors In 2024: A Detailed Review
Furthermore, Serpstat is praised for its versatile functionality. It provides valuable insights across multiple facets of digital marketing. It’s also particularly noted for its comprehensive competitor analysis and budget-friendly pricing.
10 Best Serpstat Alternatives in 2024
In the fast-paced world of SEO and digital marketing, finding the right tool to boost your online visibility can be challenging. Serpstat is a popular choice known for its robust features in keyword research, competitor analysis, and SEO audits. However, if you're seeking alternatives that might better meet your specific needs or offer different advantages, there are plenty...

Social recommendations and mentions

Based on our record, Serpstat should be more popular than Robinize. It has been mentiond 5 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Robinize mentions (1)

  • How to get the most out of SEO?
    You can try out this powerful duo here 👉 robinize.com. Source: over 2 years ago

Serpstat mentions (5)

  • 10 BEST FREE SEO REPORTING TOOLS
    SERPstat: Provides a range of SEO features, including keyword research, competitor analysis, rank tracking, site audit, backlink analysis, and more. Source: almost 2 years ago
  • Best alternatives to SEMRush?
    Https://raventools.com - used it waaay back, since been acquired by TapClicks -not sure if that's a good thing or a bad thing Https://serpstat.com - see this one get mentioned quite a bit; never used tho Https://www.link-assistant.com - has been around for a while Https://seranking.com - has grown beyond just ranking tools Https://cognitiveseo.com - I've heard some decent SEOs rave about this... Source: almost 2 years ago
  • SEO Tools Megathread
    Serpstat - A comprehensive SEO tool that offers keyword research, rank tracking, site audit, and backlink analysis. Pricing starts at AUD $103.20/month. Link: https://serpstat.com/. Source: over 2 years ago
  • Traffic from a site your not associated with?
    Hello, you might wanna use serpstat.com , it's a website that measures traffic of other websites, copy paste your URL and you should be able to see all the data it can read. Source: over 3 years ago
  • Why add coins/tokens which have NO large interest from consumers
    Some coins/tokens on Binance and keyword search volume per month according to Google Ads - I use serpstat.com. Source: about 4 years ago

What are some alternatives?

When comparing Robinize and Serpstat, you can also consider the following products

Topic - Topic is your AI writing assistant that optimizes your content to drive more organic traffic.

Moz - Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy.

Writesonic - If you’ve ever been stuck for words or experienced writer’s block when it comes to coming up with copy, you know how frustrating it is.

SEMRush - All-in-one Marketing Toolkit for digital marketing professionals.

Ubersuggest - Want more traffic? Ubersuggest shows you how to win the game of SEO. Just type in a domain or a keyword to get started.

Ahrefs - Ahrefs is a toolset for SEO and marketing. We have tools for backlink research, organic traffic research, keyword research, content marketing & more. Give Ahrefs a try!