Qwaya is a self service Facebook advertising tool for performance marketers and other sophisticated advertisers. It's powerful features and nice web interface helps you run Facebook campaigns more efficient with less effort. The pricing is a simple mothly flat fee starting at $79/month which makes it highly affordable compared to other providers. Collaborative plans for marketing teams and agencies also available.
AdEspresso - Optimize your Facebook Ads Easily, Like Morning Coffee
Appcues for Product Adoption - Make your product easier to use. Code-free.
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UserGuiding - User onboarding made easy, for less. Create product walkthroughs in a couple of clicks, without breaking the bank.