Software Alternatives & Reviews

Pursway VS Measured.com

Compare Pursway VS Measured.com and see what are their differences

Pursway logo Pursway

Pursway transforms existing customer and prospect databases into customized social graphs that provide marketing insights via algorithms.

Measured.com logo Measured.com

Measured incrementality measurement informs cross-channel media investment decisions, providing source-of-truth reporting and a privacy-compliant data warehouse to store and maintain marketing data.
  • Pursway Landing page
    Landing page //
    2020-04-01
  • Measured.com Landing page
    Landing page //
    2023-08-04

Measured helps brands grow by identifying media’s incremental contribution to business outcomes and providing a single source of truth for media investment decisions. The Measured Intelligence Suite provides marketers with transparent experimentation across all media channels and delivers ongoing actionable insights to increase efficiency and scale media for maximum growth. Measured experiments are powered by a marketing data warehouse that was purpose built for analytics, providing a privacy-compliant place to store, manage and utilize valuable marketing data from across the business.

Pursway videos

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Measured.com videos

Overview from CEO

Category Popularity

0-100% (relative to Pursway and Measured.com)
Office & Productivity
100 100%
0% 0
Marketing Analytics
0 0%
100% 100
Business & Commerce
100 100%
0% 0
Marketing Platform
0 0%
100% 100

User comments

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Social recommendations and mentions

Based on our record, Measured.com seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Pursway mentions (0)

We have not tracked any mentions of Pursway yet. Tracking of Pursway recommendations started around Mar 2021.

Measured.com mentions (1)

  • How do you/your team prove Display or YouTube’s halo effect?
    If you have the resources, you do it with MMM (media mix modeling through someone like Neustar) or 3rd party incrementality tests through a vendor like Measured. Source: about 2 years ago

What are some alternatives?

When comparing Pursway and Measured.com, you can also consider the following products

BlueConic - BlueConic is a marketing platform that harnesses the data required to power the recognition of an individual at each interaction.

Adobe Marketing Cloud - End-to-end digital marketing

Zeotap - Zeotap is an extensive and reliable customer data platform that has been become the overnight sensation for business with versatile customer intelligence and identify resolution.

Rockerbox - Rockerbox is a real-time user intent that developed the technology to determine user's intent based on recent browsing habits.

Solitics - Solitics is one of the versatile artificial intelligence-based customer data platforms that allow the business to reinvent their identity with real-time customer engagement and BI.

Oribi - Analytics for marketing & product teams