Software Alternatives & Reviews

Preferred Patron VS Brand24

Compare Preferred Patron VS Brand24 and see what are their differences

Preferred Patron logo Preferred Patron

Preferred Patron is the top Customer Loyalty Software Program for businesses in any industry of any size.
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Brand24 logo Brand24

Brand24 is an AI-powered media monitoring tool that analyzes mentions and presents actionable insights. This tool is designed to keep track of online conversations about your brand, products, and competitors.
  • Preferred Patron Contact Us
    Contact Us //
    2024-02-09
  • Preferred Patron Dashboard
    Dashboard //
    2024-02-09
  • Preferred Patron Promotion Management
    Promotion Management //
    2024-02-09
  • Preferred Patron Email Designer
    Email Designer //
    2024-02-09
  • Preferred Patron Gift Card Management
    Gift Card Management //
    2024-02-09
  • Preferred Patron Mobile Portal
    Mobile Portal //
    2024-02-09
  • Preferred Patron Landing page
    Landing page //
    2023-07-06

Discover the power of customer loyalty with Preferred Patron Loyalty, LLC., the premier provider of cutting-edge Customer Loyalty Programs, Customer Engagement Programs, and Gift Card Programs. Trusted by businesses across the United States, Canada, and beyond, we specialize in customizable white-labeled/branded loyalty solutions tailored to your unique needs.

With our advanced capabilities, including the ability to recognize spending patterns and track visits, Preferred Patron Loyalty programs are designed to drive customer retention and fuel business growth. Harness the strength of omni-channel communications through SMS, email, and app messaging to engage customers seamlessly across every touchpoint.

Elevate your brand and cultivate lasting customer relationships with Preferred Patron Loyalty, LLC. Explore our comprehensive loyalty solutions today.

  • Brand24 Landing page
    Landing page //
    2023-03-09
  • Brand24 Mentions Tab
    Mentions Tab //
    2024-03-14
  • Brand24 Social Media Reach
    Social Media Reach //
    2024-03-14
  • Brand24 Influencers Tab
    Influencers Tab //
    2024-03-14

It collects real-time data from millions of sources, including social media platforms (Facebook, Instagram, Twitter, Twitch, TikTok, Youtube, Telegram), podcasts, publicly available newsletters, online news sites, blogs, forums, reviews sites.

Some of the key features of Brand24 are:

  • Real-time online media monitoring,
  • AI sentiment analysis to understand the tone of the conversation,
  • Estimated social and non-social reach to determine the potential audience size,
  • Share of voice to see how much of the conversation is about your brand compared to competitors,
  • AI topic analysis to identify the most discussed topics,
  • Emotion and emoji analysis to understand the emotional response of the audience,
  • AI insights, trends, and recommendations to help you make data-driven decisions,
  • Competitor monitoring and comparison to track your competitors' performance,
  • Geo analysis to see where the conversation is happening,
  • Reputation and presence scores to measure your brand's online reputation,
  • Trending hashtags and links to identify the most popular trends,
  • Influencer discovery to find key influencers in your industry,
  • Advanced filters to sort the data and get more specific insights,
  • Comprehensive reports to help you visualize and understand the data.

With Brand24, you can increase brand awareness, improve customer support, measure your marketing efforts, conduct a competitor analysis, do social selling, prevent PR crises, and many more.

Preferred Patron

$ Details
paid $149.0 / Monthly (Small Biz Edition - White labeled (5,000 Active Member Limit))
Platforms
Windows Web Cloud Mac PC Mobile Tablet Kiosk
Release Date
1997 April

Brand24

$ Details
paid Free Trial $79.0 / Monthly (3 keywords, 2K mentions/mo, 1 users ,Update every 12h and more.)
Platforms
Browser Slack Windows iOS Android
Release Date
2011 January

Preferred Patron features and specs

  • Marketing: Yes
  • SMS Text Messaging: Yes
  • Email Marketing: Yes
  • Digital Rewards Management: Yes
  • Points System: Yes
  • Promotion Management: Yes

Brand24 features and specs

  • Real-time online media monitoring: Yes
  • AI sentiment analysis: Yes
  • Estimated social and non-social reach: Yes
  • Share of voice: Yes
  • AI topic analysis: Yes
  • Emotion and emoji analysis: Yes
  • AI insights, trends, and recommendations: Yes
  • Competitor monitoring and comparison: Yes
  • Geo analysis: Yes
  • Reputation and presence scores : Yes
  • Trending hashtags: Yes
  • Influencer discovery: Yes
  • Advanced filters: Yes
  • Comprehensive reports: Yes

Preferred Patron videos

Preferred Patron Loyalty Promotional Video

More videos:

  • Demo - Preferred Patron Loyalty

Brand24 videos

See what people are saying about your company on the web! | Brand24

More videos:

  • Demo - How can Brand24 protect your business reputation?

Category Popularity

0-100% (relative to Preferred Patron and Brand24)
Marketing Platform
100 100%
0% 0
Reputation Management
9 9%
91% 91
Loyalty Marketing
100 100%
0% 0
Social Media Marketing
0 0%
100% 100

Questions and Answers

As answered by people managing Preferred Patron and Brand24.

What makes your product unique?

Preferred Patron's answer

Preferred Patron Customer Loyalty stands out due to its comprehensive and customizable approach to building and maintaining customer relationships. Unlike other loyalty programs, Preferred Patron offers:

  1. White-labeled/branded loyalty solutions: Businesses can tailor the program to match their brand identity, enhancing brand loyalty among customers.

  2. Advanced capabilities: Preferred Patron's ability to recognize spending patterns and track visits allows businesses to gain valuable insights into customer behavior, enabling targeted marketing and personalized rewards.

  3. Omni-channel communications: Through SMS, email, and app messaging, Preferred Patron facilitates seamless communication with customers across multiple channels, ensuring consistent engagement and enhancing the overall customer experience.

  4. Extensive reach: Preferred Patron Loyalty programs are not limited to specific regions, as they serve businesses throughout the United States, Canada, and abroad, providing a global solution for businesses looking to foster customer loyalty and drive growth.

In summary, Preferred Patron Customer Loyalty stands out for its flexibility, advanced features, and global reach, making it a unique and powerful tool for businesses seeking to build strong, lasting relationships with their customers.

Brand24's answer:

Brand24 goes beyond merely gathering mentions; it analyzes mentions and presents actionable insights.

Why should a person choose your product over its competitors?

Preferred Patron's answer

A person should choose Preferred Patron Customer Loyalty over its competitors for several compelling reasons:

Customization: Preferred Patron offers fully customizable white-labeled/branded loyalty solutions, allowing businesses to tailor the program to their unique brand identity and customer preferences. This level of customization sets Preferred Patron apart from competitors, ensuring a loyalty program that truly reflects the brand and resonates with customers.

Advanced Features: Preferred Patron's loyalty platform boasts advanced capabilities such as recognizing spending patterns and tracking visits, providing businesses with valuable insights into customer behavior. These features enable targeted marketing strategies and personalized rewards, fostering deeper customer engagement and loyalty.

Omni-Channel Communication: Preferred Patron facilitates seamless communication with customers across multiple channels including SMS, email, and app messaging. This omni-channel approach ensures consistent engagement with customers, enhancing their overall experience and increasing the effectiveness of loyalty campaigns.

Global Reach: With operations spanning across the United States, Canada, and abroad, Preferred Patron offers a global solution for businesses looking to implement effective customer loyalty programs. This extensive reach sets Preferred Patron apart, providing businesses with the flexibility to expand their customer base and drive growth internationally.

Proven Track Record: Preferred Patron has established itself as a leading provider of customer loyalty solutions, trusted by businesses of all sizes and industries. With a track record of success and a dedicated support team, Preferred Patron offers reliability and expertise that competitors may not match.

Overall, Preferred Patron Customer Loyalty stands out as the preferred choice for businesses seeking a customizable, advanced, and globally-scalable loyalty program that delivers tangible results in customer retention and growth.

Brand24's answer:

Brand24 offers a strong combination of comprehensive monitoring, timely alerts, detailed analysis, and ease of use, making it a compelling choice for businesses looking to closely monitor and engage with their online presence.

How would you describe your primary audience?

Preferred Patron's answer

Preferred Patron's primary audience consists of businesses across various industries, including retail, hospitality, healthcare, and service-based sectors. These businesses are seeking to enhance customer loyalty, drive repeat purchases, and foster long-term relationships with their clientele. Preferred Patron's solutions cater to both small businesses and large enterprises, providing customizable loyalty programs that can be tailored to meet the specific needs and branding requirements of each business. Additionally, Preferred Patron's omni-channel communication capabilities appeal to businesses looking to engage with their customers across multiple touchpoints, including SMS, email, and app messaging. Overall, Preferred Patron's primary audience comprises businesses that prioritize customer retention, growth, and personalized engagement strategies to stay competitive in their respective markets.

Brand24's answer:

Business of all sizes, Marketing Agencies, Public Relations (PR) Professionals, Social Media Managers, Customer Service Teams, Product Managers and Developers, Influencers and Content Creators.

What's the story behind your product?

Preferred Patron's answer

The story behind Preferred Patron Customer Loyalty begins with a vision to revolutionize customer loyalty programs and engagement strategies for businesses worldwide. Founded by a team of passionate entrepreneurs with a deep understanding of the importance of customer retention and brand loyalty, Preferred Patron was established to address the evolving needs of businesses in an increasingly competitive market landscape.

Driven by the belief that traditional, one-size-fits-all loyalty programs were no longer sufficient to meet the demands of modern consumers, Preferred Patron set out to develop innovative, customizable solutions that would empower businesses to build meaningful connections with their customers. Through extensive research, technological innovation, and a commitment to excellence, Preferred Patron emerged as a leading provider of customer loyalty programs, customer engagement solutions, and gift card programs.

Preferred Patron's journey has been marked by continuous growth, fueled by a dedication to delivering tangible results for its clients and a relentless pursuit of innovation. By leveraging advanced capabilities such as recognizing spending patterns, tracking visits, and omni-channel communication, Preferred Patron has helped businesses across a diverse range of industries enhance customer retention, drive revenue growth, and differentiate themselves in the marketplace.

Today, Preferred Patron Customer Loyalty stands as a testament to the power of vision, innovation, and a customer-centric approach. With a strong reputation for reliability, effectiveness, and unparalleled support, Preferred Patron continues to empower businesses to thrive in an increasingly competitive business environment while fostering lasting relationships with their customers.

Brand24's answer:

Brand24's story begins in 2011 in Poland, founded by Michał Sadowski and a team of co-founders. The idea was born out of the need for businesses to understand what was being said about them online. Before the widespread availability of sophisticated media monitoring tools, companies found it challenging to track mentions across the vast expanse of the internet, including social media, blogs, forums, and news sites. This gap in the market led to the creation of Brand24, a tool designed to make digital listening accessible to companies of all sizes.

Who are some of the biggest customers of your product?

Preferred Patron's answer

Preferred Patron serves businesses across various industries, including retail, hospitality, healthcare, and service-based sectors. Some of the notable clients in these industries who have implemented Preferred Patron's loyalty programs and solutions include:

Retail Chains: Large retail chains or franchises seeking to enhance customer retention and drive repeat purchases.

Hospitality Businesses: Hotels, resorts, and restaurants looking to reward loyal guests and encourage repeat visits.

Healthcare Providers: Medical clinics, dental practices, and healthcare facilities aiming to improve patient loyalty and satisfaction.

Service-Based Businesses: Gyms, spas, salons, and other service-oriented businesses focused on building long-term relationships with their clients.

While specific names of the biggest customers may not be publicly disclosed, Preferred Patron's client portfolio includes a mix of small businesses and large enterprises across these industries, all benefiting from the customizable loyalty programs and advanced engagement solutions provided by Preferred Patron. For the most up-to-date information on Preferred Patron's customers, it's recommended to contact the company directly or refer to their official announcements and press releases.

Brand24's answer:

4000+ brands of all sizes, including: Ikea, Intel, Vichy, Samsung, Carlsberg, Intel.

Which are the primary technologies used for building your product?

Preferred Patron's answer

The primary technologies used for building the Preferred Patron product include a combination of robust programming languages, database management systems, and modern communication protocols. These technologies are chosen to ensure scalability, security, and seamless integration with various business environments. Some of the key technologies utilized by Preferred Patron include:

Programming Languages: Preferred Patron leverages languages such as Java, Python, and JavaScript for developing the backend infrastructure, implementing algorithms, and creating web-based applications.

Database Management Systems (DBMS): Preferred Patron utilizes relational database management systems (RDBMS), like SQL Server, to store and manage vast amounts of customer data, transaction records, and loyalty program information securely.

Cloud Computing: Preferred Patron utilizes cloud computing platforms to host its applications, databases, and other services, ensuring scalability, reliability, and flexibility for its clients.

Web Development Frameworks: Preferred Patron employs popular web development frameworks like React.js andAngular.js for building intuitive and responsive user interfaces, enabling seamless interaction with the loyalty program platform across various devices.

Communication Protocols: To facilitate omni-channel communication with customers, Preferred Patron integrates various communication protocols such as SMS (Short Message Service), email, and app messaging APIs (Application Programming Interfaces) into its platform.

Security Technologies: Preferred Patron employs industry-standard security technologies such as SSL/TLS encryption, secure authentication mechanisms, and data encryption protocols to protect sensitive customer information and ensure compliance with data privacy regulations.

By leveraging these cutting-edge technologies, Preferred Patron delivers a robust and feature-rich customer loyalty platform that empowers businesses to engage with their customers effectively, drive loyalty, and achieve sustainable growth.

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Preferred Patron and Brand24

Preferred Patron Reviews

Top Restaurant Loyalty Software Options for 2023
Preferred Patron is a popular loyalty platform for restaurants, thanks to advanced features and customization options. You can use the platform to communicate with your customers and control how your customers receive benefits.
16 Best Customer Loyalty Software of 2024: Compared
Preferred Patron Loyalty is best known for their incentivization tools to retarget repeat customers. This customer loyalty software helps you develop promotions, manage loyalty customers, create gift cards, and utilize multi-channel marketing. Their software can handle all types of promotions, including customer appreciation, cash-back promos, referrals, mystery rewards, and...
Source: thecxlead.com
Customer Loyalty Program Software and Apps
The Preferred Patron Loyalty solution has evolved since 1997 into a cloud-hosted SaaS model. Depending on the package you opt for, Preferred Patron offers multiple tiered-rewards programs with intelligent automatic advancement between tiers, unlimited incentive campaigns, product-based point accruals, and bounce-back incentives. In addition, enterprise-level businesses can...
Top 10 Honorable Reward Programs For Small Businesses in 2024
Preferred Patron Loyalty is a customer loyalty and gift card program software designed to serve enterprises of any size, especially to create reward programs for small businesses. This platform can help business owners create loyalty-centric business rules by capturing all necessary customer data such as demographics, purchase behaviors and customer communications.
Restaurant Loyalty Programs: A Comprehensive Guide
Preferred Patron, a loyalty marketing software, fosters relationships, improves repeat visits and boosts consumer spending. Unlike other loyalty programs for restaurants, this program lets you set up your mobile app around your brand. The loyalty program works best because it prioritizes communication with consumers.
Source: www.posist.com

Brand24 Reviews

Awario alternatives: Brand24
Brand24 monitors more sources, serves more purposes, it offers more analysis and reporting features. It has great reviews and definitely a long-standing reputation. Brand24’s design is user-friendly and all of that for just a couple of dollars higher price. That’s why, if you are looking for Awario alternatives, you can check Brand24 out without hesitation.
Source: brand24.com
Best Customer Analytics Tools and Software in 2021
Next is Brand24, an online reputation management tool that lets you monitor your business online in real-time. Track your brand across social media, blogs, news, podcasts, forums, videos, and more, and keep an eye out on everything that’s happening around your brand. Brand24 helps users understand their customers better by giving them insights into what they are talking about.
Source: blog.bit.ai
10 Affordable News Monitoring Tools to Keep You in the Know
Good food, road cycling and outdoor adventures are just some of the things that excite me in life. There's also Brand24, digital marketing and advertising -- some day I'd love to try the last one. Loving English language and literature since a kid.
Source: brand24.com
22 PR Tools for Monitoring & Managing Media Relations in 2020
Brand24 lets you track social mentions and sentiment online to better understand how a brand is being talked about and perceived online. You can share alerts with other team members for one-on-one follow-ups, and the tool allows you to monitor the sentiment and mentions of competitors for a more realistic view of how the brand matches up.
The best free and paid online monitoring tools for PR right now
Brand24 is really easy to use and pretty thorough. They have a free 14 day trial so you can easily try before you buy. They have great customer services reps who get in touch and suggest amendments to your search terms and are efficient and speedy with any questions you may have. You can view the results in a variety of dashboards, or export to an excel to build up a clean...

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