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PPC Protect VS Lookback

Compare PPC Protect VS Lookback and see what are their differences

Usetiful
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PPC Protect logo PPC Protect

Save up to 30% of your Google Ads spend by protecting yourself with PPC Protect. #1 click fraud protection service for Google Ads advertisers. 30 day free trial.

Lookback logo Lookback

See how people really use your app
  • PPC Protect Landing page
    Landing page //
    2023-09-25

Click fraud was estimated to cost advertisers over $16 Billion in 2017, and if you run PPC campaigns this includes you.

Our award winning automated software stops this immediately & protects your future campaigns. We're so confident you'll love it we offer a 30 day free trial, no questions asked.

Our automated software uses advanced AI to monitor your ads in real time, analysing each click and using the data from millions of clicks to determine if the click is real or fraud. Thanks to our ever growing database of anonymous clicks our AI works with such accuracy you could even call it magic.

  • Lookback Landing page
    Landing page //
    2023-03-14

PPC Protect videos

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Lookback videos

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Lookback.io Review by Craig Tomlin of UsefulUsability

More videos:

  • Review - The Avengers Review Part 1 (Lookback Review)
  • Review - Lookback / Review Of 2017

Category Popularity

0-100% (relative to PPC Protect and Lookback)

PPC Protect

Lookback

Fraud Detection And Prevention
100 100%
Fraud Detection And Prevention
0% 0
User Experience
0 0%
User Experience
100% 100
Fraud Prevention
100 100%
Fraud Prevention
0% 0
Usability
0 0%
Usability
100% 100

User comments

Share your experience with using PPC Protect and Lookback. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare PPC Protect and Lookback

PPC Protect Reviews

  1. Huge ROI improvement on our PPC campaigns

    We first used PPC Protect to stop a bot attack on our ad campaigns. It has proven its worth several times over, with our CPA dropping by over 30% since implementing it.

    We tried a few different platforms before PPC Protect and none of them seemed to work effectively. We can't thank the PPC Protect team enough for all the help they have given!

    🏁 Competitors: ClickGUARD, ClickCease
    👍 Pros:    Easy to use|Easy user interface|Easy integration|Cost effective

Lookback Reviews

Best 8 Affordable UserZoom Alternatives in 2023
Our last tip for a good online tool for doing moderated and unmoderated user testing is Lookback.io. This tool is a great alternative to UserZoom if you already have a pool of user testers and want a lot of customization options for your user testing workflow.
Source: blog.uxtweak.com

Social recommendations and mentions

Based on our record, PPC Protect seems to be more popular. It has been mentiond 2 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

PPC Protect mentions (2)

  • UTM parameters not showing after integration with Click Cease
    I'd like to reinforce that you'll have to use Click Cease for support, if that doesn't work, I've been using PPC Protect for a while now (without that issue coming up) and I'm very happy with what they do. Source: over 2 years ago
  • What are your must-use tools to run your store?
    - I use PPC Protect to reduce the risk of click fraud on my Google activity. Source: about 3 years ago

Lookback mentions (0)

We have not tracked any mentions of Lookback yet. Tracking of Lookback recommendations started around Mar 2021.

What are some alternatives?

When comparing PPC Protect and Lookback, you can also consider the following products

ClickCease - ClickCease is a click fraud detection and protection solution.

UserTesting.com - Usability testing has never been easier. Get videos of real people speaking their thoughts as they use websites, mobile apps, prototypes and more!

ClickGUARD - At ClickGUARD, we help Google Ads professionals protect and optimize their campaigns. Our mission is to completely eliminate wasteful ad traffic, beyond click fraud.

Hotjar - The #1 Leader in Heatmaps, Recordings, Surveys & More. Sign up for a 15-day free trial and start learning from real user behavior today!

Moz - Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy.

UserZoom - Test, measure, and monitor UX with our cost-effective all-in-one platform. UserZoom is a cloud-based solution for online usability testing.

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