Pollfish VS Latana

The Pollfish survey platform provides a cutting-edge consumer insights solution that is disrupting the Market Research space. We are changing the game in 3 exciting ways:

Our Survey Methodology: Existing survey tools either pay survey respondents through a panel or they use a paywall method, where you must fill out a survey to continue using an app or website. Pollfish is different. We partner with app developers to offer in-app incentives that users can escape if they choose. We also use AI fraud protection to remove low-quality responses, providing unmatched data quality.

Our Survey Audience: Pollfish offers a truly global audience, offering respondents in 350+ countries worldwide. We reach these respondents in apps they use everyday. This offers you access to the very tech-savvy, mobile-engaged consumers your business or client needs to reach, all while providing mobile usage data, personas and more.

Our Access Methods: The Pollfish audience can be used in a variety of ways, allowing you to buy survey responses from DIY survey creation, a 3rd-party link using your existing surveys on another platform for online sampling or even API and programmatic methods. Register today at https://www.pollfish.com/signup to learn more.

We built an advanced brand tracker so we could help solve the brand puzzle. More and more brands taking a bigger turn towards brand marketing over performance marketing. Marketplaces are becoming oversaturated and it's becoming harder to become noticed by your target audience. And it is also becoming really, really expensive. This is not a sustainable means of growth. But brand marketing is.

Brands know that if they achieve a high level of brand awareness, it will accelerate into sales further along the line. Most importantly, these brands are aware that an investment into brand awareness is an investment into the long-term growth of their business. But they don't know if this investment is making an impact, or if they would get the same results simply burning their money.

That's why we have developed brand analytics. Brand analytics is for brand managers what Google Analytics is for digital marketers. It provides them with an intuitive dashboard where they can see exactly their level of brand performance with target audiences, campaign impact, and how they fare against their competitors. These accurate insights can be used be brand managers to tailor their marketing for their audiences and improve brand performance - leading to growth and sales. Perfect!