Software Alternatives, Accelerators & Startups

Placid VS Ad Layer

Compare Placid VS Ad Layer and see what are their differences

Placid logo Placid

Use Placid to auto-generate images, videos & PDFs from reusable templates

Ad Layer logo Ad Layer

Ad Layer is a creative management platform (CMP) that gives designers a way to easy create thousands of ads without worrying about the technical part.
  • Placid Landing page
    Landing page //
    2022-08-02
  • Ad Layer Landing page
    Landing page //
    2020-09-08

Ad Layer is basically an online tool where your designers can build ads and change the content without any coding knowledge.

Sometimes it might be just one ad, but often it’s twenty different formats or sometimes even hundreds of ads in thirty different formats and ten languages.

Doing all these by hand takes time, trust us, we used to do this.

So we created Ad Layer to do this for you. Not completely automatically as we don’t trust AI enough to let it design according to your brand book, but the system more or less fills in the content where you want it based on your design of choice. This is what everyone calls a Creative management platform if you like buzzwords or a banner builder if you prefer things easy and simple.

Placid videos

How to create a nocode PDF generation microservice with Placid & Make

More videos:

  • Tutorial - How to auto-generate social media graphics for your blog with Airtable
  • Tutorial - How to auto-generate custom Open Graph images in WordPress (without coding)

Ad Layer videos

No Ad Layer videos yet. You could help us improve this page by suggesting one.

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Category Popularity

0-100% (relative to Placid and Ad Layer)
Design Tools
88 88%
12% 12
Social Media Tools
100 100%
0% 0
Graphic Design Software
0 0%
100% 100
API Tools
100 100%
0% 0

Questions and Answers

As answered by people managing Placid and Ad Layer.

What makes your product unique?

Ad Layer's answer:

Ad layer can either be used as a tool to create digital assets (video, html5, social ads) and export them to be stand-alone which is perfect for creative agencies, or Ad Layer can connect to Meta, google, DOOH signs to be used as a dynamic platform.

Why should a person choose your product over its competitors?

Ad Layer's answer:

Our support team is all experts and can be used as support but also as your co-pilot through production assignments or full DCO setups in Google platforms. Ad Layer also scales well, from a 10-man agency to a global direct client both in products also with our unique pricing model.

How would you describe your primary audience?

Ad Layer's answer:

Creative agencies with a need to create lots of digital assets, local companies that need control over their advertising, media agencies that need a team to handle DCO setups for lots of clients (or set it up themselves), and finally big global clients that have strict rules about design and messaging.

What's the story behind your product?

Ad Layer's answer:

We used to build banners by hand and did a lot of setup for different DCO ad-serving platforms. But we figured out that making banners are boring so we built a platform to handle that for us, and here we are selling it to everyone else.

Which are the primary technologies used for building your product?

Ad Layer's answer:

Ad Layer is a SAAS system with APIs to a lot of different systems that solve tasks we can not do and help our client use their own unique setup and tech stack.

Who are some of the biggest customers of your product?

Ad Layer's answer:

  • Pernod Ricard
  • Volvo
  • DDB
  • McDonald's
  • Omnicom group

User comments

Share your experience with using Placid and Ad Layer. For example, how are they different and which one is better?
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Social recommendations and mentions

Based on our record, Placid seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Placid mentions (1)

  • Image Generation API
    Any suggestions for how to approach a tool like https://pixelixe.com, https://placid.app, https://www.usestencil.com etc. I may be ignorant, but the costs seems obnoxious to me. Source: over 1 year ago

Ad Layer mentions (0)

We have not tracked any mentions of Ad Layer yet. Tracking of Ad Layer recommendations started around Mar 2021.

What are some alternatives?

When comparing Placid and Ad Layer, you can also consider the following products

Bannerbear - Auto-generate IG Stories, Pinterest Pins and more

BannerFlow - HTML5 display ad production platform

Abyssale - Abyssale is a creative automation tool helping you generate thousands of marketing visuals in minutes. Create a template, pick your formats, connect your data, and let Abyssale do the work!

Creatopy - Creatopy is an ad design platform that helps businesses customize, automate and scale up their ad production and delivery.

APITemplate.io - APITemplate.io allows you to auto-generate social images and PDF documents with a simple API or automation tools like Zapier & Airtable. No CSS/HTML required.

Celtra - Leading creative technology for data-driven brand display advertising across all screens.