Probably because the website is literally peopleofcolorintech.com, so their audience is very likely also black. The author is black as well. Source: about 1 year ago

For more on this, and why I think we shouldn't advocate for W3W, see: https://shkspr.mobi/blog/2019/03/why-bother-with-what-three-words/ for theoretical reasons and https://w3w.me.ss/ for some practical examples. https://plus.codes seems much better, but sadly it uses numbers instead of words, which are much harder for humans to remember ( https://xkcd.com/936/ ), so I don't think it will ever catch on. That's... - Source: Hacker News / 9 months ago

I wish https://plus.codes/ took off. The benefit compared to what 3 words is that you can use the closest city to give directions and cells next to each other share the bigger cell name. Source: over 1 year ago

And an additional shoutout for https://plus.codes/ from Google. Source: almost 2 years ago

New to this so sorry if this is stupid. I've been trying to use https://plus.codes to try to check an address for availability at starlink. Whatever code I put in, it simply tells me afterwards "please enter an address or a plus code". That website seems to give me either a shorter or a longer plus code. Neither of them seems to make the starlink website happy. When I try putting in the address, it doesn't like... Source: about 2 years ago

Https://plus.codes/ is really helpful it allows you to select areas by plus code so you can do fine incrementing once you locate an active cell to locate it's edge. Source: almost 3 years ago